Posts by UPCEA
Observations from a (Pretend) Prospective Student: The Do’s and Don’ts of Enrollment Communication
I’ve been through the college enrollment process before, and to be honest, it’s not exactly something that I wish to do again. And yet, as part of my role at UPCEA, I regularly step into the shoes of a prospective student during our Enrollment Process Reviews. These “secret shopper” exercises involve posing as potential applicants…
Read MoreData and Insights from the State of Continuing Education 2025 Report
The 2025 State of Continuing Education study examines the evolving role of online and professional continuing education (PCE) units in higher education, focusing on program offerings, institutional support, technology integration, and collaboration across academic units. This year’s findings highlight a growing emphasis on workforce-aligned education, with institutions increasingly prioritizing corporate training, industry credentials, and employer…
Read MoreInnovation and Collaboration in Higher Education during Challenging Times
The field of higher education is notoriously slow to change. Yet, when faced with the extraordinary challenges of today, our associations are quick to foster support, collaboration and unity. just returned from the UPCEA Annual Conference held in Denver. A record attendance of some 1,300 administrators, faculty and staff from member institutions gathered to share…
Read MoreAnnual Conference Follow Up: Translating PCOE Innovation into the Future of Higher Education
In an era of heightened urgency, higher education institutions find themselves at a pivotal crossroads—confronting enrollment cliffs, shifting demographics, and growing skepticism about the value of a degree. Further, shifting federal policy and changes at the Department of Education will challenge postsecondary leaders like never before. Amid this turbulence, one area consistently demonstrates adaptability, innovation,…
Read MoreEight Weeks Left to Prepare Students for the AI-Enhanced Workplace
We are down to the final weeks left to fully prepare students for entry into the AI-enhanced workplace. Are your students ready? The truth is that the workplace is far different than that which we encountered even last year. There is a new “alpha” teammate in the office. That co-worker goes by its initials, “AI.”…
Read MoreHigher Ed SEO Trends to Stay Competitive
Higher education institutions are navigating a rapidly evolving search landscape. With so many prospective students turning to search engines to explore programs and make enrollment decisions, universities must ensure their SEO strategies keep pace with these changes. Without a clear SEO strategy, institutions risk losing visibility. According to the Higher Ed SEO Research Study developed…
Read MoreNew report from UPCEA – 2024 Staffing & Structure Survey Results
Amid growing demand for flexible and career-oriented education, online and Professional and Continuing Education (PCE) units are at the forefront of institutional innovation and revenue sustainability. Whether through degree programs, microcredentials, corporate training, or other non-credit offerings, these units play a critical role in expanding access to education and meeting the evolving needs of learners…
Read MoreWhich OPM Contract Terms Should Concern Campus Leaders and Why?
UPCEA is pleased to announce the release of a new brief, “Which OPM Contract Terms Should Concern Campus Leaders and Why?,” authored by Jeffrey C. Sun, J.D., Ph.D. and Heather A. Turner, Ph.D., and published jointly by the University of Louisville SKILLS Collaborative, Education Law Association, and UPCEA. When deciding whether to partner with an…
Read MoreThe Online Overhaul (The Chronicle of Higher Education)
“[…] The pressures to embrace online education aren’t equal across institutions, though. Those needing to retain or bulk up enrollment and those serving diverse, high-needs populations — community colleges and regional comprehensives, for example — are likely feeling more urgency to adapt, sources say. (Nearly 42 percent of the online-related jobs posted by public two-year colleges in…
Read MoreThe Key to Professional & Continuing Education Success Starts with Your Systems Data
Systems are the processes, people, and technology that make your university run on a day-to-day basis. There are a thousand of them that make up your infrastructure, from recruiting and enrollment to learning design and continuing education. It’s these systems that dictate the experiences your students, staff, and faculty have within your university. As such,…
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