6 Recipients Chosen Out of 18 Leading Entries for Top Honors
DENVER, CO — UPCEA, the association for leaders in professional, continuing, and online education, has announced the Division and Best in Show award recipients of the 2015 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership over the last year.
The Division and Best in Show recipients are chosen from the highest-scoring Gold Award recipients in the award categories in each division. This year’s recipients were announced at the 24th Annual Marketing and Enrollment Management Seminar in Denver, Colo. All 2015 Marketing Award recipients, including the Division and Best in Show awardees, were honored at the annual Awards Luncheon, sponsored by UPCEA’s Marketing, Enrollment, and Student Services Network, during the Seminar.
The Division award recipients of the 2015 Marketing Awards are:
Print Publications Division
University of British Columbia – Continuing Studies for their UBC Master of Engineering Leadership Brochure
Outdoor/Exhibit Signage Division
Ryerson University – The G. Raymond Chang School of Continuing Education for its Winter 2015 – TTC Station Takeover
Broadcast Advertising Division
Regis University – Admissions for their “Look Outward Inquire Within” Broadcast Radio Campaign
Mixed Media Campaign Division
California State University, Sacramento – College of Continuing Education for their Hornet Heartsaver Campaign
Most Improved Division
Kennesaw State University – College of Continuing and Professional Education for their Summer University Brochure
Interactive Media Division
Regis University – Admissions for their Admissions Video series
The recipient of the Best in Show Award this year was drawn from the pool of Division winners. In choosing the recipient for this award, the judges looked for the entry that best demonstrated an understanding of marketing needs, creativity, and strategy.
The recipient of the 2015 Best in Show award is California State University, Sacramento – College of Continuing Education for their Hornet Heartsaver Campaign 2015. Congratulations to all of the 2015 Marketing Award recipients, and especially the Division and Best in Show recipients!
UPCEA is the association for professional, continuing, and online education. Founded in 1915, UPCEA now serves most of the leading public and private colleges and universities in North America. With innovative conferences and specialty seminars, research and benchmarking information, professional networking opportunities and timely publications, we support our members’ service of contemporary learners and commitment to quality online education and student success. Based in Washington, D.C., UPCEA builds greater awareness of the vital link between adult learners and public policy issues. Visit www.upcea.edu.