Posts by UPCEA
Universities and Extended Credentials
Traditional higher ed has largely forgone the growing lifelong learning market. In its place, the space has been filled by providers who describe their programs as alternative credentials. But alternative is a misnomer. Certificate programs are not an alternative to degree programs; the great majority of people earning them already have their bachelor’s degrees. What…
Read MoreOPMs: Partners in Online Education
The Online Program Management (OPM) market is undergoing significant change. The Department of Education has stated that they would engage in negotiated rulemaking on Third-Party Servicers, and individual states, such as Minnesota, are taking action to ban revenue share agreements ahead of any federal direction. This has sparked concern about the future of OPM partnerships…
Read MoreHow to Use Technology to Enhance Leadership and Workforce Development
There’s no denying that the landscape of leadership and workforce development has evolved significantly over the past several years. As time progresses, it becomes apparent that technology has an increasingly present role in enhancing the quality and scope of higher education programs. If your institution is seeking practical ways to improve leadership development and educational…
Read MoreHow the Education Department Wants to Police Online Education (Inside Higher Ed)
The Education Department wants to collect much more information about distance education courses and the students enrolled in them as part of a broader effort to increase oversight of online programs. The department’s proposal would require colleges and universities to take attendance in distance education classes, which include those offered online or via correspondence. Institutions…
Read MoreMajor Gaps in Tracking of Higher Ed Marketing Metrics: New Report
Search Influence and UPCEA Establish Higher Ed Marketing Cost Benchmarks in Joint Industry Report NEW ORLEANS, LA., July 30, 2024 — Search Influence, a leading higher education digital marketing agency, and UPCEA, the online and professional education association, announced their co-authored Higher Ed Marketing Metrics Research Report. The study establishes industry-first benchmarks for marketing cost…
Read MoreDeveloping Organizational Leaders in the Online, Continuing, and Professional Education Landscape
These days, educational institutions and organizations face a number of challenges when it comes to developing effective leaders—particularly in the online, continuing, and professional education realms. From difficulties catering to diverse learners to struggles adapting to emerging technologies, being able to navigate these challenges is crucial. Fortunately, with the right organizational leadership in place, it is possible…
Read MoreUPCEA Receives Grant from Walmart to Scale Engagement Between Employers and Higher Ed
Significant second grant will drive adoption of new models for engaging employers in credential innovation WASHINGTON (July 24, 2024) – UPCEA, the online and professional education association, is honored to receive a $600,000 grant from Walmart to drive innovation in skills-based credentialing with a project titled, “Expanding Institutional Capacity for Employer Engagement in Credential Innovation.” …
Read MoreMajority of Grads Wish They’d Been Taught AI in College (Inside Higher Ed)
A majority of college graduates believe generative artificial intelligence tools should be incorporated into college classrooms, with more than half saying they felt unprepared for the workforce, according to a new survey from Cengage Group, an education-technology company. The survey, released today, found that 70 percent of graduates believe basic generative AI training should be integrated…
Read More“What? Like It’s Hard?” The Legal Profession’s Great Makeover
When Elle Woods strutted into Harvard Law School, clad head to toe in pink, she broke the mold for what an aspiring law student should look like. And, if market data is to be believed, the legal profession itself may be headed for a similarly unexpected makeover. The 2023 Future Ready Lawyer Survey revealed that…
Read MoreYour marketing team knows AI is the new jackpot. What hinders its growth? (University Business)
Many higher education marketing and enrollment management teams are on board with integrating AI into their everyday job functions, but timid leadership and a lack of resources are inhibiting widespread adoption and experimentation, a new report from UPCEA and EducationDynamics declares. The organizations surveyed over 120 professionals, finding respondents were optimistic about integrating emerging technologies, with 80% citing…
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