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A Blog on Latest Trends Impacting Marketing and Higher Education
from Director of UPCEA's Center for Research and Strategy, Jim Fong

Marketing in a Post-Pandemic World

June 24, 2022

Marketing budgets and staffing have significantly increased from pre-pandemic levels I once heard that when faced with trauma or chaos, humans consider a number of options … fight, flight (or flee) or freeze. Institutions and their leadership make similar choices when faced with economic adversity. Based on the 2022 UPCEA Marketing Survey, institutions of higher…

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Problem Solved. Flexible, Future-Facing, Non-Degree Education Supporting Degreed Education

May 20, 2022

Beyond the health and social implications of the pandemic, the economic dominos that fell for higher education included The Great Resignation followed by The Great Interruption.  The economy in the U.S. and other parts of the world continues to be impacted by the former, as many jobs remain unfilled or where a constant churn of…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

VR and AR Online

May 21, 2018

Online: Trending Now #132 One of the challenges we face in teaching online is bringing “reality” into our classes. The potential of virtual reality and augmented reality in online courses is enormous. Especially in online learning, these technologies promise to enable us to bring the laboratory, geography, cultures, and communities to reality for those who are…

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GDPR Deadline Looms; Are You Ready?

May 14, 2018

Online: Trending Now #131 The General Data Protection Regulation of the European Union is going into effect on May 25.  If you are not aware of GDPR, now is the time to get up to speed on this European Union policy that may reshape data privacy and security around the world. The EU has greatly expanded…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

U.S. Department of Education Announces Regulatory Agenda; Pushes Some Rulemaking Issues to Next Federal Calendar | Policy Matters (June 2022)

Major Updates U.S. Department of Education Announces Regulatory Agenda; Pushes Some Rulemaking Issues to Next Federal Calendar The Department of Education released their Spring 2022 Agenda and Regulatory Plan, providing timelines and intended regulations they will release this year, and which they will push until the next yearly cycle. The Department broke apart the recent…

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US Government Accountability Office Releases Long-Awaited Report on OPMs | Policy Matters (May 2022)

Major Updates   US Government Accountability Office Releases Long-Awaited Report on OPMs The United States Government Accountability Office (GAO) released a highly anticipated report following a multi-year review of the relationships between Online Program Managers (OPMs) and universities. In their report, they recommended some changes around how the Department of Education deals with universities and…

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Apply today for the 2022 cohort of the Bethaida “Bea” González Diversity in Leadership Scholars program

UPCEA is proud to once again be offering UPCEA members the Bethaida “Bea” González Diversity in Leadership Scholars Program. Representative and diverse leadership is a cornerstone of UPCEA’s Commitment to Diversity and Inclusive Excellence.  The goal of the Diversity Scholars program is to equip diverse professionals at any stage of their career with the skills…

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Biden Administration Extends Student Loan Pause Through August 31; Signals Debt Cancellation | Policy Matters (April 2022)

Major Updates Biden Administration Extends Student Loan Pause Through August 31; Signals Debt Cancellation Citing the ongoing COVID pandemic and the economic consequences of it, Federal Student Aid (FSA) has extended the federal student loan relief to borrowers which began in March 2020 through August 31, 2022. All student loans that are federally held will…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

Apply now for free enrollment in January 2022 PCO Pro courses

November 11, 2021

I’m pleased to share with you a special offer for UPCEA members: a complimentary opportunity for you and your colleagues to join us for an UPCEA professional development course. Our professional development courses and certificates have been enthusiastically endorsed and highly rated by participants. Students have appreciated the opportunity to learn from leaders in the…

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UPCEA Seeks Part-Time Data Analyst to Join Center for Research and Strategy Team

September 24, 2021

UPCEA is currently seeking a part-time Data Analyst for a fully remote position with our Center for Research and Strategy team.   The Data Analyst is responsible for collecting, analyzing, and transforming data into actionable insights on various projects for UPCEA. Role responsibilities include identifying, gathering, and analyzing data to produce understandable and insightful figures and…

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Valuable insights from UPCEA's trusted corporate partners.

Dr. Anthony Carnevale on the Changing Journey from Adolescence to Adulthood

June 7, 2022

Historical and cultural moments that impacted the evolution of the American education system In a new episode of the MindMaxing podcast series, “Adolescence to Adulthood,” Dr. Anthony Carnevale outlines the political, economic, and social shifts that have made obtaining a college education a necessity—and a challenge—for many students, especially those from lower-income families. As research…

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Four practices to advance equity in online student support

May 6, 2022

Taking a holistic approach to updating DEI practices When you provide a coaching program to online learners across the country, the populations you support are extremely diverse. Different backgrounds. Different cultures. Different ages, socio-economic situations, and life experiences. That’s why, as student supporters in online communities, it’s critical to implement equitable support techniques that serve…

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