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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Navigating Political Headwinds: Online and Professional Continuing Education Units Support of International Enrollment Efforts

June 16, 2025

Colleges and universities committed to high-quality teaching and research are navigating a growing set of challenges in attracting and supporting international students. The presence of international students on our U.S. campuses enriches the academic environment, fosters global perspectives, and enhances the cultural competency of the campus communities. These learners often pursue STEM disciplines, contributing significantly…

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Why Credential Terminology Matters in Higher Education and Workforce Development

May 28, 2025

In the fast-evolving landscape of higher education and workforce alignment, non-degree credentials are surging in popularity. This trend is largely a result of baccalaureate degrees that are not adapting quickly to address more immediate market needs, coupled with a skepticism about the value of the degree. In place of bachelor’s degrees, students are seeking more…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

The Disruptive Future of Society as AI Dominates the Workplace

April 16, 2025

The technology of Generative Artificial Intelligence (AI) gained worldwide attention with the initial release of OpenAI’s ChatGPT on November 30, 2022, and it has continued to expand at awesome speed and capability ever since. This has generated fear and anxiety among some observers and enthusiasm among others. The enthusiasm is for the many ways in…

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Innovation and Collaboration in Higher Education during Challenging Times

April 2, 2025

The field of higher education is notoriously slow to change. Yet, when faced with the extraordinary challenges of today, our associations are quick to foster support, collaboration and unity. I just returned from the UPCEA Annual Conference held in Denver. A record attendance of some 1,300 administrators, faculty and staff from member institutions gathered to…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

Results of Global Lifelong Learning Study Released

UPCEA supported the Universities Association for Lifelong Learning (UALL)’s comprehensive global study. WASHINGTON (June 18, 2025) – UPCEA, the online and professional education association, today announced the release of an international study, “Making lifelong learning central to university strategy,” conducted by the Universities Association for Lifelong Learning (UALL) and CarringtonCrisp.  UPCEA (alongside EUCEN) is proud…

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New Book Offers Strategic Blueprint for the Decade of the Chief Online Learning Officer

UPCEA and Routledge Publish Landmark Guide to Elevating Online Education Leadership WASHINGTON (June 17, 2025) – UPCEA, the online and professional education association, proudly announces the release of The Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education (co-published with Routledge). This essential new volume, co-edited by two of the…

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Celebrating the life of Dr. Pamela Wimbush

It is with a heavy heart that we must inform you of the passing of one of our own. Dr. Pamela Wimbush, a friend, mentor, colleague, and member of the UPCEA’s Board of Directors passed away Tuesday. She will be missed, most acutely by her family and the dear friends she has all over the…

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International-Student Crackdown Escalates; UPCEA Joins Opposition to Broad Changes | Policy Matters (May 2025)

Major Updates International-Student Crackdown Escalates | UPCEA Joins Opposition to Broad Changes After weeks of public sparring, the Department of Homeland Security formally revoked Harvard’s authority to host F-1 and J-1 students on May 22, citing non-compliance with new federal demands around campus protests and DEI programs. More than 6,800 students, about a quarter of Harvard’s…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Beyond Degrees: How Credential Innovation is Closing the Gap for 42 Million Learners

October 24, 2024

A Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…

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Valuable insights from UPCEA's trusted corporate partners.

Digital Marketing Strategy for Higher Education: Drive Enrollment With SEO and PPC

June 6, 2025

How Do You Market to College Students Today? What is the modern student search journey? Today’s students explore school options across various platforms, often following curiosity rather than a set path. Before they even land on a college website, students might watch a dorm tour on TikTok, get advice from Reddit threads, or ask ChatGPT…

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Learning Design: Your Best Underutilized Marketing Tool

May 23, 2025

Many non-academic factors influence learners’ higher education decisions: financial implications, geography, degree paths, sports success, family legacy, and more. While there are many ways for a given institution to market itself, economic, technological, and societal shifts are motivating schools to refocus their marketing on attributes that specifically drive positive outcomes and generate industry-ready graduates: Learners…

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