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A Blog on Latest Trends Impacting Marketing and Higher Education
from Director of UPCEA's Center for Research and Strategy, Jim Fong

Beware Higher Education: Cancel Culture and Generation Z are Here to Stay

August 11, 2020

Generation Z, those ages 8 to 23, are 67 million strong and represent one in five U.S. residents.[i] Those approximately 14 to 23, the iGeneration, are a powerful and influential group and constitute more than half of Gen Z. iGen recently disrupted President Trump’s Tulsa rally through the use of TikTok. They, along with young…

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Marketing and Enrollment Management in a Time of Uncertainty

June 19, 2020

Institutions of higher education are faced with major challenges and have leaned toward many of their professional, continuing and online (PCO) education units to not only assist with bringing traditional teaching faculty into a more aggressive world of online learning, but to also supplement lost revenue and enrollments due to students not returning to campus…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

The Digital Student Assistant

June 4, 2018

Online: Trending Now #133 The potential digital student assistant is on the near horizon, and it promises alter practices and pedagogies in a big way. All the parts are there; almost certainly some developers are in product testing for a digital student assistant. By assistant, I don’t mean the “Jill Watson” AI graduate assistant that…

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VR and AR Online

May 21, 2018

Online: Trending Now #132 One of the challenges we face in teaching online is bringing “reality” into our classes. The potential of virtual reality and augmented reality in online courses is enormous. Especially in online learning, these technologies promise to enable us to bring the laboratory, geography, cultures, and communities to reality for those who are…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

Policy Matters | Trump Administration Reverses Course on Denying Student Visas — Later Blocks New International Students if Coursework is Fully Online (July 2020)

  Trump Administration Reverses Course on Denying Student Visas — Later Blocks New International Students if Coursework is Fully Online Guidance first released July 6 by U.S. Immigration and Customs Enforcement (ICE) restricted visas if an international student’s coursework was fully online in the fall, and requested that institutions notify them by July 15 if…

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UPCEA Seeks VP of Finance & Administration

UPCEA is currently seeking a Vice President of Finance & Administration for a fully remote position. I am turning to the UPCEA community for help in filling this spot on our team at headquarters. If you know anyone in the finance and accounting areas of the non-profit or higher education sectors who might be interested…

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Application Now Open: The Bethaida “Bea” González Diversity in Leadership Scholars program

In an effort to professionalize and elevate the field of Professional, Continuing, and Online Education (PCO), UPCEA is launching a series of Online Professional Development programs. As we examined the unique challenges of the profession, the importance of representative and diverse leadership—a cornerstone of UPCEA’s Commitment to Diversity and Inclusive Excellence—came to the forefront. To…

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Experts Predict More Digital Innovation by 2030 Aimed at Enhancing Democracy (Pew Research Center Internet & Technology)

“Americans and many around the world are not terribly satisfied with the state of democracy and the institutions that undergird it. Experts who were canvassed about the relationship between people’s technology use and democracy also expressed serious concerns about how things will unfold in the next decade. […] Ray Schroeder, associate vice chancellor of online learning at the University…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

UPCEA Seeks VP of Finance & Administration

July 23, 2020

UPCEA is currently seeking a Vice President of Finance & Administration for a fully remote position. I am turning to the UPCEA community for help in filling this spot on our team at headquarters. If you know anyone in the finance and accounting areas of the non-profit or higher education sectors who might be interested…

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Just Released: UPCEA Hallmarks of Excellence in Credential Innovation

May 20, 2020

Over the past five years UPCEA has published two Hallmarks of Excellence frameworks, first in Online Leadership and then Professional and Continuing Education. These quality frameworks have been endorsed and used by countless organizations and institutions as they evaluate, enhance, and sometimes even build professional, continuing, and online enterprises. Today, I am so pleased to…

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