No longer is marketing just the development of a catalog, viewbook, brochure or billboard. It now includes marketing strategy and customer engagement as well as brand management. In an evolving economy fueled by data analytics, making wise marketing resource and infrastructure decisions is critical. Earlier analyses have shown that there has been a clear shift…
Read MoreIf young Millennials and Gen Z’ers continue to disrupt through greater adoption of other modes of transportation in the sharing economy and advancements in driver-assisted and self-driving vehicles continue, expect our cities to start to transform. With less disposable income than previous generations, a heighten consciousness toward the environment and disinclination to purchase big ticket…
Read MoreNowhere is artificial intelligence more prominent or controversial in education than in personalized learning. Computer driven adaptive learning has been around for decades; in its most basic form it is simply the computer program branching the learning path based upon responses the student makes. Some learners may be best served by materials delivered in a…
Read MoreArtificial intelligence is recognizing and responding to human emotions, oftentimes better than many humans. As a long-time professor of communication, I am fascinated with the cognitive characteristics of artificial intelligence as they relate to human communication. Image processing, computer vision, speech recognition, and pattern recognition are parts of the sophisticated processes in artificial intelligence communicating with…
Read MoreDeconstructing the Economic Factors Affecting Professional Learning
By SmartBrief Editors This post is produced in partnership with UPCEA. The desire to advance in a career field or life in general is not enough for individuals who are ready to learn more and better their circumstances. Disparity exists when it comes to post-secondary education, including traditional college, certification programs and other forms of…
Policy Matters | Increasing Partisan Divide in Views on Education (August 2019)
Welcome to the third installment in our monthly public policy primer, Policy Matters. Each issue has the latest updates and actionable items in public policy for adult and nontraditional education stakeholders. We’ve set up a form if you’re interested in learning more, and for continued updates from Policy Matters. Please note that you must sign up with this…
The Cybercrime Urgency in Professional Learning Spaces
By SmartBrief Editors This post is produced in partnership with UPCEA It’s no secret that hackers are getting more sophisticated and that no businesses or organizations are immune. A reported 60% of large businesses and more than 50% of high-income charities have experienced cyber security breaches in the last year and a small business is…
Policy Matters | California-based Distance Ed Students from Out-Of-State Schools Ineligible for Financial Aid
Major Updates State Authorization Rule Goes into Effect, Causing Thousands of California-based Distance Ed Students from Out-Of-State Schools to be Ineligible for Financial Aid. The US Dept. of Ed released a formal response regarding a recent court ruling which blocked their ability to change an Obama-era rule on state authorization, thus making that rule effective May…
Many moons ago I wrote about the UPCEA Hallmark of Excellence in Online Leadership – Professionalism and how online leaders could begin implementing aspects of that Hallmark in their performance appraisals and professional development plans of staff members (see Professionalism and Staff Evals). The other day I read this piece on the Gallup Talent Blog….
Read MoreFriends, it has been a while. Since my last post we’ve hosted several events, I have attended many events, and there has been much news to report. Recently, in my 115th attempt to change how I manage my inbox (as an inbox zero person I am always looking for new tactics to get my inbox…
Read MoreIt’s that time again. Courses are showing up in dashboard, and faculty are beginning to think about what changes they plan to make in their course design. As we near the start of the semester I’d offer these three tips for instructors who look to clean up and streamline their courses. Consider What’s Essential – Fewer Resources A…
Read MoreAfter successfully piloting virtual ThinkTanks in 2018 with Utah State University and Oregon State University, we’re happy to announce the 2019 eDC ThinkTank Roadshow schedule. We’ve tweaked things a bit and the 2019 eDC ThinkTanks will now be free and open to all members of UPCEA! Non-members will be charged a nominal registration fee. We…
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