Marketing budgets and staffing have significantly increased from pre-pandemic levels I once heard that when faced with trauma or chaos, humans consider a number of options … fight, flight (or flee) or freeze. Institutions and their leadership make similar choices when faced with economic adversity. Based on the 2022 UPCEA Marketing Survey, institutions of higher…
Beyond the health and social implications of the pandemic, the economic dominos that fell for higher education included The Great Resignation followed by The Great Interruption. The economy in the U.S. and other parts of the world continues to be impacted by the former, as many jobs remain unfilled or where a constant churn of…
Agentic AI is no longer merely an interactive tool we talk to; it is a colleague that acts for us. In a very active and highly competitive environment, AI has grown at breakneck speed. As with so many technologies, business and industry have moved far faster than academe to embrace the cost savings, capability expanding…
AI in Higher Ed Will Come Slowly, Until All of a Sudden! Higher education is, by nature, very slow to change. So it is with embracing Artificial Intelligence (AI). Yet, when it finally comes, the changes will come in an avalanche. In discussions with faculty and staff, I have encountered some reluctance to take AI…
Workforce Pell Is Here and Data Readiness Is the Real Test for Credential Innovation
The expansion of Pell Grant eligibility to short-term, non-degree programs—commonly known as Workforce Pell—has become a defining moment for credential innovation. In a strategic conversation hosted by UPCEA in December 2025, higher education leaders made one thing clear: access to Workforce Pell is not primarily a policy challenge. It is a data challenge. As institutions…
Reduced-Credit Degrees: Leading with Learners While Preparing for Disruption
As questions about the value, cost, and structure of a traditional bachelor’s degree continue to intensify, higher education leaders are confronting a reality that has remained largely unchanged for decades: the 120-credit-hour degree is more a historical artifact than a learner-centered design choice. During a recent conversation with UPCEA Institutional Representatives, panelists and participants explored…
Workforce Pell Grants: Primer and Update from Negotiated Rulemaking | Policy Matters (December 2025)
Major Updates Workforce Pell Grants for Short-Term Programs: A Primer and Update from Negotiated Rulemaking: Consensus Reached – What’s in the Draft Regulations We’ve developed a blog that provides a primer and overview of the recent negotiated rulemaking work on Workforce Pell Grants for Short-Term Programs, focusing on the first week of sessions held by…
Workforce Pell Grants for Short-Term Programs: A Primer and Update from Negotiated Rulemaking: Consensus Reached – What’s in the Draft Regulations
What Online and Professional Continuing Higher Education Leaders Should Know In early December, the Department of Education kicked off negotiated rulemaking with the Accountability in Higher Education and Access through Demand-driven Workforce Pell (AHEAD) committee, focusing most of its efforts in the first week on new Workforce Pell regulations and loss of Pell eligibility as…
The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about? Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo? And second, who is leading that innovation, and what do they need to…
We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Introduction Higher education is at a crossroads, marked by declining public trust, diminishing enrollments, substantial budget cuts, and increased scrutiny on post-college outcomes. Recent research from UPCEA underscores growing skepticism about the value of traditional degrees, driving institutions and learners alike to explore innovative educational pathways and revenue models (UPCEA, 2025). To address these challenges…
Online programs are no longer a nice-to-have. They are essential, with many schools looking to online as their primary growth lever amid market headwinds. A strong portfolio of online programs can allow institutions to grow enrollment, reach new student populations, and future-proof their offerings. But building, launching, and sustaining a successful online program operation requires…