UPCEA Blogs

See below for the full set of all blogs hosted by the association.

Learn more about UPCEA publications. If you want to be sure to get updates from us, be sure you're a UPCEA member.

The Pulse of Higher Ed

Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

UPCEA and Search Influence Higher Ed Marketing Metrics Research Report: What Gets Measured Gets Managed

April 5, 2024

With the beginning of the “demographic cliff” upon higher education, college and university leaders need to rethink their institutional strategies. For institutions to survive or thrive in a new economy driven by automation and artificial intelligence, college and university leaders need to reassess their programs, promotion, pricing, and packaging (stackability), as well as their processes…

Migrating the Headwinds of Higher Education: How UPCEA-Partnered Research Helps Guide the Way

March 22, 2024

Higher education has been in a state of flux for the past five years, trying to maintain the strengths of its business model while adapting to new market conditions. For many institutions, they are choosing to transform, acknowledging the beginning of the demographic cliff and an automated economy. Recent data from the National Student Clearinghousei…

Online: Trending Now

Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

What if the U.S. Government Owned Stock in AI Companies?

July 16, 2026

OpenAI CEO Sam Altman has floated the idea that the United States Government should become a stockholder in Artificial Intelligence (AI) companies. Yes, actually own shares of the thriving major AI companies! Of course, it is not without precedent that the feds assume partial ownership of private companies. Benjamin D. Connard of Carnegie Investments reports…

“RAISE US” Is a Rare Positive Development in AI Transformation

July 9, 2026

Remarkably, in this highly-partisan era of American history, there is a newly-formed, non-partisan association with the stated purpose of “partnering with governors, employers, and training partners to help the American workforce make a successful transition to an AI economy.” This is the first large-scale independent entity formed to address the challenge that is top-of-mind of…

UPCEA Updates

Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from UPCEA Senior Leaders.

UPCEA Announces Hallmarks of Excellence in Digital Learning Enterprises

Framework defines the future of institutional digital strategy WASHINGTON, D.C., ISSUED JULY 29, 2026…UPCEA, the online and professional education association, today announced the release of The Hallmarks of Excellence in Digital Learning Enterprises, a landmark framework positioning higher education at a pivotal moment of transformation. As digital learning has become central to institutional strategy and…

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UPCEA and MIT Professional Education Convene Senior Online Learning Leaders to Advance Data-Driven Strategy in Higher Education

Exclusive pre-conference institute highlights the growing role of data fluency in online education leadership Washington, D.C., and Cambridge, Mass., July 28, 2026 — As higher education institutions face mounting pressure to demonstrate outcomes, improve student experience, and compete in an increasingly data-driven environment, a new kind of leadership is emerging: one grounded in analytics, benchmarking,…

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Department of Education Issues Final Rule for New Accountability Standards | Policy Matters (July 2026)

Major Updates Department of Education Issues Final Rule for New Accountability Standards On June 29, the U.S. Department of Education issued its final rule establishing the Student Tuition and Transparency System (STATS) and Earnings Accountability framework, a sweeping new standard that applies to nearly all programs and sectors regardless of tax status or credential level….

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Benchmarking in Higher Education: What to Measure and Why It Changes Decisions

Colleges and universities have never had more data at their fingertips. Still, many higher education leadership teams still make major decisions on incomplete internal reporting or even gut instinct alone. Benchmarking offers a structured alternative. When done well, it gives higher ed leaders a reliable framework for understanding where their institution stands versus peer organizations…

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From the CEO

Musings on trends and updates from UPCEA CEO Bob Hansen.

Constructing the Future: Why Credential Innovation Needs Bold Leadership

November 21, 2025

The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about?  Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo?  And second, who is leading that innovation, and what do they need to…

Foreword by Bob Hansen Featured in The COLO Guidebook

July 10, 2025

We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…

Valuable insights from UPCEA's trusted corporate partners.

How AI Is Reshaping the Adult Learner Experience

June 24, 2026

Adult learners have become an increasingly important focus for higher education institutions. Today, adult learners are not an emerging population. They are the reality shaping the future of higher education. According to the Risepoint 2026 Voice of the Online Learner report, 89% of online learners work while pursuing their education, including 77% who work full…

What a Single Program Page Reveals About Your AI Search Visibility

June 4, 2026

Your next prospective student has already formed an impression of your program. They just haven’t visited your website yet. Half of prospective students now use AI tools at least weekly. 79% read Google’s AI Overviews. Before a student fills out an RFI form, an AI tool has likely already answered their questions about your program,…