Imagine your bellwether program stepping into a modern search arena with a glossy tri-fold and a storied reputation, ready to battle any challenger. Across the ring rolls a robotic rival as “The Imperial March” blares over the speakers. The ref signals start; a blinding spotlight from the robot makes your program vanish from view. The…
Read MoreIntroduction At the 2025 UPCEA Annual Conference, the session “Owning Your Awesomeness” reminded us that professional growth isn’t just about mastering skills—it’s about recognizing and amplifying the unique strengths we already have. For leaders and practitioners in professional and online education this means embracing both the outward image we present and the inner narratives that…
Read MoreMost of us in higher education are now familiar with generative AI bots, where you formulate a prompt and get a reply. Yet, we are now beginning the advancement to agentic AI, the autonomous 24-7 project manager. The dramatic enhancement in the capability of AI as it moves from bots to agents will bring about…
Read MoreTwo weeks ago, we examined the transformation of higher education in the next five years. Today, we look at how this transformation will shift the emphasis of our teaching. As with the prior column, this week’s thesis evolves out of the Zoom Keynote to the Rethink AI Conference, sponsored in part by the International Academy…
Read MoreLetter to the Department of Homeland Security on DACA Processing
UPCEA, along with ACE and 35 other organizations signed onto a letter to Secretary Nielsen of the Department of Homeland Security regarding the renewal process for current Deferred Action for Childhood Arrivals (DACA) registrants. We urged the Department to process all renewal applications in a timely and prompt matter. We strongly encouraged DHS and United…
AHEAD and UPCEA Partner to Support Online Enterprise Accessibility
Partnership will focus on aspects of accessibility including faculty support, student support, and cultivating institutional advocates WASHINGTON, D.C. (April 4, 2018) – AHEAD, the organization of professionals committed to full participation in higher education for persons with disabilities, has partnered with UPCEA, the leading association for professional, continuing, and online education, to exchange resources, engage…
UPCEA Announces Four New Board Members
WASHINGTON, March 16, 2018 – UPCEA, the Washington, D.C.-based association for university leaders in professional, continuing, and online education, welcomed two new officers and two new directors to serve on the UPCEA Board of Directors during the 2018 UPCEA Annual Conference. “This year’s deep pool of nominees was exceptionally talented, and it was a challenge…
Appropriations Bill Supports Greater Pell and Research Funding
Congress today passed the FY18 Omnibus Appropriations Bill which included increased support to the Pell Grant program, which is projected to help over 7 million low-income families afford college. It does this by raising the maximum award by $175 (to $6,095), maintaining the recent Year Round Pell expansion that UPCEA has advocated for over the…
The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about? Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo? And second, who is leading that innovation, and what do they need to…
Read MoreWe are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Read MoreStudent success starts with the right conversation. By uniting data, technology, and human connection, institutions can shift from reactive outreach to proactive engagement that strengthens trust, equity, and long-term retention. Every Student Is a Story, Not a Segment “On the other side of every data point, every phone number, every email address, there’s a person…
Read MoreSearch behavior has evolved, and so has the path to enrollment. Generative AI tools like ChatGPT, Gemini, and Google’s AI Overviews shape how people gather information, verify details, and form opinions. For higher education marketers, that means program visibility depends on showing up wherever students look for answers, not only in search results but across…
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