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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

OPMs: Partners in Online Education

August 5, 2024

The Online Program Management (OPM) market is undergoing significant change. The Department of Education has stated that they would engage in negotiated rulemaking on Third-Party Servicers, and individual states, such as Minnesota, are taking action to ban revenue share agreements ahead of any federal direction. This has sparked concern about the future of OPM partnerships…

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“What? Like It’s Hard?” The Legal Profession’s Great Makeover

July 18, 2024

When Elle Woods strutted into Harvard Law School, clad head to toe in pink, she broke the mold for what an aspiring law student should look like. And, if market data is to be believed, the legal profession itself may be headed for a similarly unexpected makeover. The 2023 Future Ready Lawyer Survey revealed that…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

Our Responsibility to Teach AI to our Students

August 1, 2024

Put aside any concerns you may have about student use of GenAI in your classes. It is our urgent responsibility to teach our students now how to use the technology in their discipline; their careers depend on us. It is not the academic integrity issue that looms the largest in higher education use of Generative…

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The Synthetic Professor

July 18, 2024

We have reached a point in the development of Generative AI (GenAI) that synthetic AI professors are poised to enter academe. We have been following the rapid development of knowledge and abilities of GenAI over the past couple of years. OpenAI Chief Technology Officer (CTO) Mira Murati recently gave some additional clarity on its capabilities.…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

UPCEA Announces 2015 Division And Best In Show Marketing Award Recipients

6 Recipients Chosen Out of 18 Leading Entries for Top Honors DENVER, CO — UPCEA, the association for leaders in professional, continuing, and online education, has announced the Division and Best in Show award recipients of the 2015 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership…

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UPCEA And OLC Form Coalition To Advance The Interests Of Non-Traditional Learners

WASHINGTON, DC, and NEWBURYPORT, MA, Sept. 24, 2015 — The University Professional and Continuing Education Association (UPCEA) and the Online Learning Consortium (OLC) have formed a coalition to advance the interests of non-traditional (sometimes called “contemporary”) learners and the programs that support them. This partnership comes at a time of great importance to the higher education federal policy landscape, as Congress…

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UPCEA Announces Partnership With Keypath Education

WASHINGTON, DC– UPCEA, the association for professional, continuing, and online education, is pleased to announce the signing of a Silver level partnership agreement with Keypath Education, formerly known as PlattForm, a partner for higher education institutions around the world. Keypath Education is a full-service partner for more than 250 colleges and universities, delivering sustainable institutional growth…

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UPCEA Announces 2015 Marketing Award Recipients

170 Recipients Receive Honors Across 26 Categories for Excellence in Marketing WASHINGTON, D.C., September 16, 2015 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2015 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership. This year, UPCEA is…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

UPCEA Brand Evolution in an Era of Change

March 26, 2024

The pandemic upheaval forced rapid adaptation across campuses, accelerating the digital transformation that had been underway for decades. Online and professional education is at the forefront of this transformation, addressing strategic questions about business models and learner needs. In this ever-evolving landscape of higher education, adaptation isn’t just an option; it’s a necessity. UPCEA recognized…

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UPCEA Seeks Full-Time Controller 

March 15, 2024

UPCEA is currently seeking a full-time Controller for a fully remote position with the association.   The Controller will oversee and manage all aspects of the organization’s accounting functions. This includes ensuring financial accuracy, compliance with relevant regulations, and providing timely financial reports for internal and external stakeholders. The Controller also plays a key role in…

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Valuable insights from UPCEA's trusted corporate partners.

Universities and Extended Credentials

August 8, 2024

Traditional higher ed has largely forgone the growing lifelong learning market. In its place, the space has been filled by providers who describe their programs as alternative credentials.  But alternative is a misnomer. Certificate programs are not an alternative to degree programs; the great majority of people earning them already have their bachelor’s degrees. What…

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Drive Success: Using Recruitment SEO to Fill Higher Education Seats

July 2, 2024

  Higher education marketing teams face a critical challenge: adapting to how learners now discover and explore educational programs. From the first touchpoint to application completion, marketers must ensure a seamless experience for prospective students and maintain their presence throughout the enrollment funnel. This makes recruitment SEO more important now than ever before. With fewer…

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