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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Marketing Microcredentials for Higher Education: Strategies to Attract Lifelong Learners

January 16, 2025

Defining Microcredentials and Their Value Microcredentials, shorter educational programs that develop specific skills or competencies, have seen tremendous growth in recent years. Both adult learners and traditional students increasingly seek these credentials for upskilling or career advancement. While the term “microcredentials” is relatively new, short-form credentials have been offered by higher education institutions for decades,…

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AI Readiness and Its Relationship to Enrollment Management in Continuing Education

January 6, 2025

Enrollment management plays a pivotal role in the success of any online and professional continuing education units through impact on revenue generation, learner engagement, and program sustainability. AI-driven business process automation (BPA) offers transformative solutions to streamline enrollment workflows, enhance recruitment strategies, and improve the overall student experience through allowing staff to focus on human…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

The Rise of Multidisciplinary Research Stimulated by AI Research Tools

January 22, 2025

A revolution is quietly taking place in academic and scholarly research prompted by the advent of AI research tools. This will reshape the very nature of our studies and greatly accelerate synergies and collaborations across academic fields. AI research tools such as OpenAI o1 have now reached test score levels that meet or exceed those…

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A Few Recent Developments That Shine a Light on the Path of AI in Higher Ed

January 8, 2025

As I write this at the dawn of 2025, I believe a scan of a few of the most recent developments in generative AI in higher education helps to illuminate the path this technology will take in the coming year. I publish a number of daily news update blogs for UPCEA, the Online and Professional…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

UPCEA Recognizes University of Wisconsin-Extension for Excellence in Online Learning

UW-Extension receives recognition for a high-quality online education program WASHINGTON, D.C. (July 26, 2018) — The National Council for Online Education announced today that the University of Wisconsin-Extension successfully completed the UPCEA Hallmarks of Excellence in Online Leadership Review program, demonstrating consistent excellence throughout its online programs. The UPCEA Hallmarks of Excellence in Online Leadership…

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Webinar (August 8): Philanthropic Giving Patterns of Online Alumni

Hosted by the Online Administration Network With the growing number of alumni completing online educational experiences, we need to be thinking about the long-term implications to higher education. The potential for development continues to grow with this population and in time could be a significant and badly needed source of revenue for colleges and universities…

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New for 2018 – UPCEA Excellence in Enrollment Management Award

Enrollment management is central to the success of professional, continuing, and online units. In the last 40 years, enrollment management has evolved from a theoretical concept in undergraduate education to a highly sophisticated framework for attracting, retaining, and graduating students. The UPCEA Excellence in Enrollment Management Award recognizes an outstanding professional, continuing, and/or online (PCO) organization (unit…

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Webinar (August 1): How UC-Davis is Assessing the Market for Non-Degree Programs Targeted at Career Advancers

Hosted by Emsi and UPCEA Identifying marketable skills is a key step in continuing and professional education program development. Job postings signal the skills and competencies employers and hiring managers expect in new hires.  As such, jobs data is an important proxy for market demand for a skill. But what if a learning program is…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Beyond Degrees: How Credential Innovation is Closing the Gap for 42 Million Learners

October 24, 2024

A Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…

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Valuable insights from UPCEA's trusted corporate partners.

Is an OPM Right for You? How Can You Tell?

January 31, 2025

Is an OPM partnership right for your institution? The answer is rarely a simple yes or no. The decision to work with an Online Program Manager (OPM) is complex—shaped by factors like institutional readiness, cultural alignment, operational needs, staff expertise and financial considerations. Some universities thrive with deep OPM partnerships, others prefer independence, and many…

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Ten Ways to S.K.I.L.L.: Strengthening Knowledge Through Industry-Linked Learning in Higher Education

January 27, 2025

During a recent Virtual Masterclass titled Strategies for Integrating Micro-Credentials into Curriculum, I had the privilege of joining Lancie Affonso from the College of Charleston to explore how industry-recognized microcredentials can enhance course outcomes. Lancie shared examples of how microcredentials can bridge the gap between academic theory and professional practice while meeting students’ diverse interests…

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