For many online and professional continuing education units, the primary barrier to adopting artificial intelligence is not access to tools, it is uncertainty about where to begin and how to proceed without disrupting daily operations. Leaders are often balancing innovation with stability, making it difficult to introduce new approaches without clear structure. A focused, time-bound strategy can reduce that ambiguity. A 90-day adoption…
The “traditional” student is quickly becoming a relic of a bygone era. The future of enrollment is concentrated in new, non-traditional markets: adult learners seeking rapid re-skilling, dual-enrolled high school students, and the millions of Americans with “some college, no credential” who represent a significant scalable opportunity for growth. Universities know they must pivot decisively…
The spring semester is coming to a close with the normal host of routines. Yet, beneath those routines, something is unfolding in the labor market that will greet your new graduates who will face an incrementally tighter job market. I asked Claude Sonnet 4.6 Extended Thinking to research the tasks relevant to preparing our new…
Technologists, economists, and visionaries are warning us that in the next three to 18 months, we are going to experience rapid and pervasive disruption of our professional lives, workplace models, and distribution of income. Professional positions requiring college degrees will be lost, remade into highly-productive, cost-efficient, hybrid human-AI models where human contributions and compensation will…
Creating a great learner experience for professional education
By SmartBrief Editors This post is produced in partnership with UPCEA. An effective and efficient professional education onboarding experience is not just “nice to have” — it’s a necessity. Learners expect a fluid, intuitive process, from start to finish. They are attracted to programs that will help them meet their goals and expect components designed…
UPCEA and U.S. News Hold Joint Focus Group About Online Program Rankings
UPCEA (the University Professional Continuing Education Association) and U.S. News & World Report recently hosted a lively and important discussion on the U.S. News rankings of online programs. The focus group convening, held on June 10 in the event space of 1 Dupont Circle in Washington, D.C., was facilitated by Eric Brooks, Senior Data Analyst…
UPCEA Co-Signs Letter to Senate Supporting Legislation on Dreamers
UPCEA, along with American Council on Education and 42 other higher education associations wrote Senate leadership to urge legislation as soon as possible to provide permanent protection for “Dreamers,” young, undocumented, high-achieving individuals who contribute to our college and university system. Senators Graham and Durbin reintroduced the bipartisan Dream Act of 2019 (S.874), which was…
UPCEA PCO Blog Reaches 1 Million Views!
The Professional, Continuing, and Online Education Update blog, curated by Ray Schroeder, recently surpassed 1,000,000 views! The blog has featured daily updates of news, research and trends important to professionals in online and continuing education since December 28, 2010. Every day, Schroeder reviews more than 150 articles, research reports, news releases and other information sources…
The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about? Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo? And second, who is leading that innovation, and what do they need to…
We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Online enrollment leaders don’t need another mandate to “use AI.” They need relief. Most teams are already stretched thin by demands to manage inquiry volume, follow-up expectations, data hygiene, and prospect responsiveness. They lack the capacity to take on yet another complex initiative, especially one that feels abstract or disruptive. AI mandates promise transformation when…
Discover how to explain AI SEO ROI to university leadership when attribution is imperfect, with insights and strategy from Search Influence. Across higher education, marketing teams are being asked to explain AI search visibility before institutions agree on how to measure it. Leadership discussions are moving quickly, while reporting frameworks remain centered on keyword rankings,…