For many online and professional continuing education units, the primary barrier to adopting artificial intelligence is not access to tools, it is uncertainty about where to begin and how to proceed without disrupting daily operations. Leaders are often balancing innovation with stability, making it difficult to introduce new approaches without clear structure. A focused, time-bound strategy can reduce that ambiguity. A 90-day adoption…
The “traditional” student is quickly becoming a relic of a bygone era. The future of enrollment is concentrated in new, non-traditional markets: adult learners seeking rapid re-skilling, dual-enrolled high school students, and the millions of Americans with “some college, no credential” who represent a significant scalable opportunity for growth. Universities know they must pivot decisively…
The spring semester is coming to a close with the normal host of routines. Yet, beneath those routines, something is unfolding in the labor market that will greet your new graduates who will face an incrementally tighter job market. I asked Claude Sonnet 4.6 Extended Thinking to research the tasks relevant to preparing our new…
Technologists, economists, and visionaries are warning us that in the next three to 18 months, we are going to experience rapid and pervasive disruption of our professional lives, workplace models, and distribution of income. Professional positions requiring college degrees will be lost, remade into highly-productive, cost-efficient, hybrid human-AI models where human contributions and compensation will…
2019 UPCEA Marketing and Enrollment Award Recipients Announced
WASHINGTON, D.C., November 1, 2019 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2019 Excellence in Enrollment Management Award and the 2019 Marketing Awards. The UPCEA Excellence in Enrollment Management Award recognizes an outstanding professional, continuing, and/or online organization (unit or individual) that models best practices and…
Thousands worldwide have participated in GW’s free online courses, officials say (The GW Hatchet)
Five years after GW launched its first free massive open online course, faculty continue to tout its advantages for students. Officials currently offer four MOOCs, which allow anyone to enroll at any time for a self-paced class in engineering or nursing after cutting two classes in summer 2018. Officials said the courses help their schools reach out to thousands of people…
UPCEA Weighs In On College Afforability Act (CAA) Markup
UPCEA, along with ACE, and other organizations, wrote to Committee on Education and Labor Chairman Bobby Scott and Ranking Member Virginia Foxx to offer views on H.R. 4674, the College Affordability Act (CAA) introduced by Chairman Scott that will be marked up by the Committee. Any comprehensive Higher Education Act (HEA) reauthorization proposal represents a…
Policy Matters | Both Parties Release Higher Ed Policy Reforms (October 2019)
Welcome to the October edition of Policy Matters. Each issue has the latest updates and actionable items in public policy for adult and nontraditional education stakeholders. Major Update Both Republicans and Democrats Release Legislation for Major Higher Ed Reforms We now have a clearer vision of where this Congress’ Democrats and Republicans stand on how to…
The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about? Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo? And second, who is leading that innovation, and what do they need to…
We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Online enrollment leaders don’t need another mandate to “use AI.” They need relief. Most teams are already stretched thin by demands to manage inquiry volume, follow-up expectations, data hygiene, and prospect responsiveness. They lack the capacity to take on yet another complex initiative, especially one that feels abstract or disruptive. AI mandates promise transformation when…
Discover how to explain AI SEO ROI to university leadership when attribution is imperfect, with insights and strategy from Search Influence. Across higher education, marketing teams are being asked to explain AI search visibility before institutions agree on how to measure it. Leadership discussions are moving quickly, while reporting frameworks remain centered on keyword rankings,…