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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Marketing Microcredentials for Higher Education: Strategies to Attract Lifelong Learners

January 16, 2025

Defining Microcredentials and Their Value Microcredentials, shorter educational programs that develop specific skills or competencies, have seen tremendous growth in recent years. Both adult learners and traditional students increasingly seek these credentials for upskilling or career advancement. While the term “microcredentials” is relatively new, short-form credentials have been offered by higher education institutions for decades,…

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AI Readiness and Its Relationship to Enrollment Management in Continuing Education

January 6, 2025

Enrollment management plays a pivotal role in the success of any online and professional continuing education units through impact on revenue generation, learner engagement, and program sustainability. AI-driven business process automation (BPA) offers transformative solutions to streamline enrollment workflows, enhance recruitment strategies, and improve the overall student experience through allowing staff to focus on human…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

Setting a Context for Agentic AI in Higher Ed

February 5, 2025

Artificial Intelligence continues to develop at an unprecedented rate and scale. What will be the changes that we will see in higher education by the end of this year? Let’s begin with the advent of generative AI (GenAI) in 2022. It was on November 30th of that year that OpenAI released ChatGPT. The release resulted in…

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The Rise of Multidisciplinary Research Stimulated by AI Research Tools

January 22, 2025

A revolution is quietly taking place in academic and scholarly research prompted by the advent of AI research tools. This will reshape the very nature of our studies and greatly accelerate synergies and collaborations across academic fields. AI research tools such as OpenAI o1 have now reached test score levels that meet or exceed those…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

UPCEA Supports Closing the College Hunger Gap Act in Letter to Congress

UPCEA, along with Higher Learning Advocates, and 17 other organizations, signed a letter supporting the ​Closing the College Hunger Gap Act of 2019​. This legislation would provide college students who may be eligible for Supplemental Nutrition Assistance Program (SNAP) with eligibility and application information and would require the Department of Education to collect data on…

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Bipartisan Coalition Will Give Voice To A New Generation of College Students

Today’s Students Coalition pairs unconventional allies in support of policy changes that reflect the shifting demographics of higher education WASHINGTON, July 23, 2019 — Ten of the nation’s leading education advocacy groups today announced the formation of the Today’s Students Coalition, which will advocate for policies responsive to the needs of the most diverse generation of college…

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Creating a great learner experience for professional education

By SmartBrief Editors This post is produced in partnership with UPCEA. An effective and efficient professional education onboarding experience is not just “nice to have” — it’s a necessity. Learners expect a fluid, intuitive process, from start to finish. They are attracted to programs that will help them meet their goals and expect components designed…

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UPCEA and U.S. News Hold Joint Focus Group About Online Program Rankings

UPCEA (the University Professional Continuing Education Association) and U.S. News & World Report recently hosted a lively and important discussion on the U.S. News rankings of online programs. The focus group convening, held on June 10 in the event space of 1 Dupont Circle in Washington, D.C., was facilitated by Eric Brooks, Senior Data Analyst…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Beyond Degrees: How Credential Innovation is Closing the Gap for 42 Million Learners

October 24, 2024

A Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…

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Valuable insights from UPCEA's trusted corporate partners.

Is an OPM Right for You? How Can You Tell?

January 31, 2025

Is an OPM partnership right for your institution? The answer is rarely a simple yes or no. The decision to work with an Online Program Manager (OPM) is complex—shaped by factors like institutional readiness, cultural alignment, operational needs, staff expertise and financial considerations. Some universities thrive with deep OPM partnerships, others prefer independence, and many…

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Ten Ways to S.K.I.L.L.: Strengthening Knowledge Through Industry-Linked Learning in Higher Education

January 27, 2025

During a recent Virtual Masterclass titled Strategies for Integrating Micro-Credentials into Curriculum, I had the privilege of joining Lancie Affonso from the College of Charleston to explore how industry-recognized microcredentials can enhance course outcomes. Lancie shared examples of how microcredentials can bridge the gap between academic theory and professional practice while meeting students’ diverse interests…

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