Many institutions are facing significant financial hurdles and enrollment managers are called upon now more than ever to solve the multiple challenges related to enrollment issues including low numbers, diversification of learners to include the growing number and importance of adult learners, international enrollments, and tension between undergraduate and graduate program enrollments. Changing our current…
Read MoreKnowing what our potential students want is critical in a time of greater competition for students who will enroll in our programs. Things have dramatically changed since the early 2000s when almost any online program was successful by almost any measure. Demand for online education was growing, while the supply of online programs could not…
Read MoreThere are important steps to be taken in higher education as we prepare for the deep society-wide changes that will take place in the next five to ten years. In general, these columns have focused on the incremental actions that should be taken to benefit higher education institutions and their constituencies as they adapt to…
Read MoreThe Generative AI (GenAI) revolution has not ignored higher education, a whole host of tools are available now and more revolutionary tools are on the way. Beginning with concern over the potential for plagiarism and cheating by way of the use of GenAI chatbots, higher education has paid attention to the development of this technology.…
Read MoreUPCEA Announces 2021 Regional Award Recipients
17 Individuals and 21 Programs Honored Across 5 Regions WASHINGTON, September 29, 2021 – UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2021 Regional Awards. Each of UPCEA’s five Regions recognizes both individual and institutional achievement of the UPCEA members within the Region. Award recipients will be honored…
UPCEA Launches Alternative Credentials Community to Advance Quality Standards, Policy, Best Practices
Dedicated resources include benchmarking research, peer learnings and networking via new Council for Credential Innovation and Alternative Credentials Network WASHINGTON, DC, UNITED STATES, September 27, 2021 — The University Professional and Continuing Education Association (UPCEA) today launched its Council for Credential Innovation and Alternative Credentials Network, providing dedicated resources to advance quality standards, policy and…
Data Privacy Regulations Set to Impact Higher Education Marketing and Enrollment
For 25 years, the collection and trading of financial, social, personal, and location data via digital means has been a booming, multi-billion-dollar business. Web cookies and other tracking technologies, such as personal identifiable information (PII), have basically followed digital users almost everywhere they went, and they rarely had much control over what was collected and…
UPCEA Seeks Part-Time Data Analyst to Join Center for Research and Strategy Team
UPCEA is currently seeking a part-time Data Analyst for a fully remote position with our Center for Research and Strategy team. The Data Analyst is responsible for collecting, analyzing, and transforming data into actionable insights on various projects for UPCEA. Role responsibilities include identifying, gathering, and analyzing data to produce understandable and insightful figures and…
The pandemic upheaval forced rapid adaptation across campuses, accelerating the digital transformation that had been underway for decades. Online and professional education is at the forefront of this transformation, addressing strategic questions about business models and learner needs. In this ever-evolving landscape of higher education, adaptation isn’t just an option; it’s a necessity. UPCEA recognized…
Read MoreUPCEA is currently seeking a full-time Controller for a fully remote position with the association. The Controller will oversee and manage all aspects of the organization’s accounting functions. This includes ensuring financial accuracy, compliance with relevant regulations, and providing timely financial reports for internal and external stakeholders. The Controller also plays a key role in…
Read MoreHigher education marketing teams face a critical challenge: adapting to how learners now discover and explore educational programs. From the first touchpoint to application completion, marketers must ensure a seamless experience for prospective students and maintain their presence throughout the enrollment funnel. This makes recruitment SEO more important now than ever before. With fewer…
Read MoreButler University has long been recognized for its commitment to providing high-quality education and fostering the development of well-rounded professionals. The Doctor of Pharmacy (PharmD) program has been a cornerstone of the university’s academic offerings for decades. Through a continuous commitment to improvement, Butler has embraced innovative approaches to ensure its offerings remain relevant and…
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