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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Don’t Bring a Brochure to a Robot Fight: Winning Page One and the AI Overview

November 7, 2025

Imagine your bellwether program stepping into a modern search arena with a glossy tri-fold and a storied reputation, ready to battle any challenger. Across the ring rolls a robotic rival as “The Imperial March” blares over the speakers. The ref signals start; a blinding spotlight from the robot makes your program vanish from view. The…

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Owning Your Awesomeness: Professional Growth Strategies from UPCEA 2025

November 3, 2025

Introduction At the 2025 UPCEA Annual Conference, the session “Owning Your Awesomeness” reminded us that professional growth isn’t just about mastering skills—it’s about recognizing and amplifying the unique strengths we already have. For leaders and practitioners in professional and online education this means embracing both the outward image we present and the inner narratives that…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

Transitioning to the Agentic University 2026–27

November 13, 2025

Most of us in higher education are now familiar with generative AI bots, where you formulate a prompt and get a reply. Yet, we are now beginning the advancement to agentic AI, the autonomous 24-7 project manager. The dramatic enhancement in the capability of AI as it moves from bots to agents will bring about…

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Universities Teaching Wisdom Skills 2030

October 30, 2025

Two weeks ago, we examined the transformation of higher education in the next five years. Today, we look at how this transformation will shift the emphasis of our teaching. As with the prior column, this week’s thesis evolves out of the Zoom Keynote to the Rethink AI Conference, sponsored in part by the International Academy…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

UPCEA Receives Grant from Walmart to Accelerate Growth of Credential Innovation in Higher Education

Significant grant will build capacity in higher ed for industry and learning ecosystem WASHINGTON (August 21, 2023) – UPCEA, the online and professional education association, is honored to receive a $395,000 grant from Walmart to accelerate work in the alternative credentials space with a project titled, “Building Capacity, Expanding Pathways: Accelerating the Growth of Credential…

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Highlights from The Distance Teaching & Learning (DT&L) conference and Summit for Online Leadership and Administration + Roundtable (SOLA+R)

The Distance Teaching & Learning (DT&L) conference and Summit for Online Leadership and Administration + Roundtable (SOLA+R) held July 25-27, 2023 in Madison, Wisconsin was a great success, with more than 400 onsite attendees and nearly 200 virtual attendees. In case you missed it, we wanted to share some of the highlights from the conference: On…

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US Department of Education Seeks Input on How to Reduce Reporting Burdens | Policy Matters (July 2023)

Major Updates US Department of Education Seeks Input on How to Reduce Reporting Burdens Comment Deadline: August 14 “The U.S. Department of Education (Department) is seeking comments from the public on how it can reduce the burden associated with its information collection requests (ICRs) on State, local, territorial, and Tribal governments, educational institutions, nonprofits, and…

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UPCEA Recognizes the 2023 Distance Teaching & Learning Conference and Summit for Online Leadership and Administration Award Recipients

6 Individuals Receive Honors MADISON, WI (July 26, 2023) – UPCEA, the online and professional education association, is pleased to recognize the recipients of this year’s awards, presented at the Distance Teaching & Learning (DT&L) Conference and Summit for Online Leadership and Administration (SOLA+R).  Award recipients were honored today at the DT&L and SOLA+R conference…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

Foreword by Bob Hansen Featured in The COLO Guidebook

July 10, 2025

We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…

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A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Valuable insights from UPCEA's trusted corporate partners.

The Right Message at the Right Moment: How Smarter Enrollment Operations Boost Retention and Student Success

November 20, 2025

Student success starts with the right conversation. By uniting data, technology, and human connection, institutions can shift from reactive outreach to proactive engagement that strengthens trust, equity, and long-term retention. Every Student Is a Story, Not a Segment “On the other side of every data point, every phone number, every email address, there’s a person…

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AI Search in Higher Education: The Student Search Trends You Can’t Ignore

October 24, 2025

Search behavior has evolved, and so has the path to enrollment. Generative AI tools like ChatGPT, Gemini, and Google’s AI Overviews shape how people gather information, verify details, and form opinions. For higher education marketers, that means program visibility depends on showing up wherever students look for answers, not only in search results but across…

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