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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Degrees on Hold: Bringing “Some College, No Credential” Learners Back

December 16, 2024

Higher education is facing a real challenge—and yes, I said challenge. (Because let’s face it, we really do love a good “opportunity” in higher ed, don’t we?) With over 41 million people in the U.S. who’ve started college and left without a degree, there exists a massive group of learners who are unfinished, yet far…

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A Reflection on My Predictions: What it Means for 2025 and Beyond

November 25, 2024

Higher education is facing its greatest challenge in decades. Our field may be at a transformational cusp where the transactional currency for education may shift from credits to competency, competency dictated by new, to-be-determined factors, shaped by our evolving economy, as well as the political landscape. Historically, and for the era, 120-credits was a fairly…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

Semester Without End: An Idea Resurrected

December 19, 2024

It was more than two decades ago that I was advocating the concept of enabling students to continue to follow the evolving developments and topics in the classes I taught through news blogs offered to support the learning in class. I called the concept, “Semester without End.” Now, OpenAI is suggesting that custom GPTs be…

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Higher Education in 2025: AGI Agents to Displace People

December 4, 2024

The new year may bring a host of virtual assistants and administrative staff to higher education. They will begin as assistants to humans, then over time they will evolve into autonomous AI staff members. The winds of change in our field are rapidly converging, as we discussed in the previous edition of “Online: Trending Now.” The…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

UPCEA Joins Cautionary Chorus on House HEA Legislation

National Adult Learner Coalition weighs in on PROSPER Act House HEA Legislation movement UPCEA, along with the National Adult Learner Coalition, joined with many other higher education organizations to join in chorus to urge cautious and deliberative movement on the US House of Representative’s push for a re-authorization of the Higher Education Act, H.R. 4508,…

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Letter to Finance Committee on Senate Tax Plan

UPCEA, along with ​ACE, and nearly 50 other higher education associations sent this letter to Senate Committee on Finance Chairman Orrin G. Hatch (R-UT) and Ranking Member Ron Wyden (D-OR) regarding the higher education provisions in the Tax Cuts and Jobs Act (H.R. 1). The groups write they are concerned about provisions in the bill…

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National Adult Learner Coalition Addresses Tax Cuts and Jobs Act H.R. 1

The National Adult Learner Coalition, a group of organizations of which UPCEA is a founding member, wrote to Congressional leadership to express our concerns with H.R.1, the Tax Cuts and Jobs Act, and its elimination of the Lifetime Learning Credit and Section 127 of the Internal Revenue Code. Our organizations are focused on how the…

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Tax Reform – UPCEA signs Letter Against Higher Education Cuts

UPCEA joined with ACE and 44 other higher education associations to send this letter to House Ways and Means Committee Chairman Kevin Brady (R-TX) and Ranking Member Richard Neal (D-MA) on the higher education provisions in the Tax Cuts and Jobs Act (H.R. 1). The groups write that this legislation, taken in its entirety, would…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Beyond Degrees: How Credential Innovation is Closing the Gap for 42 Million Learners

October 24, 2024

A Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…

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Valuable insights from UPCEA's trusted corporate partners.

Strategic Marketing Best Practices to Reach Military-Connected Students

November 27, 2024

Military-connected students (veterans, active duty service members, National Guard and Reserves members, and their families) represent a valuable but often overlooked demographic in higher education. These individuals bring a strong sense of purpose, discipline, and a commitment to service to campus—qualities that make them outstanding students and future leaders. As higher education institutions seek to…

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Understanding Cost Per Inquiry in Higher Education Marketing

November 26, 2024

Marketing cost per inquiry (CPI) is a primary signifier of how well your marketing is performing, but it has historically lacked a critical aspect that makes it a valuable barometer for success: its very own benchmark. Search Influence and UPCEA have addressed this crucial gap in higher education marketing with our Marketing Metrics Research Report:…

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