Imagine your bellwether program stepping into a modern search arena with a glossy tri-fold and a storied reputation, ready to battle any challenger. Across the ring rolls a robotic rival as “The Imperial March” blares over the speakers. The ref signals start; a blinding spotlight from the robot makes your program vanish from view. The…
Read MoreIntroduction At the 2025 UPCEA Annual Conference, the session “Owning Your Awesomeness” reminded us that professional growth isn’t just about mastering skills—it’s about recognizing and amplifying the unique strengths we already have. For leaders and practitioners in professional and online education this means embracing both the outward image we present and the inner narratives that…
Read MoreMost of us in higher education are now familiar with generative AI bots, where you formulate a prompt and get a reply. Yet, we are now beginning the advancement to agentic AI, the autonomous 24-7 project manager. The dramatic enhancement in the capability of AI as it moves from bots to agents will bring about…
Read MoreTwo weeks ago, we examined the transformation of higher education in the next five years. Today, we look at how this transformation will shift the emphasis of our teaching. As with the prior column, this week’s thesis evolves out of the Zoom Keynote to the Rethink AI Conference, sponsored in part by the International Academy…
Read MoreJoint Response Regarding COVID-19 and Advice on Transitioning Face-to-Face Courses Online
Updated March 12, 2020 During the week of March 2nd, the Online Learning Consortium (OLC), Quality Matters (QM), University Professional and Continuing Education Association (UPCEA), and WCET (the WICHE Cooperative for Educational Technologies) released a joint statement on the spread of COVID-19 and academic continuity planning. Since then, a number of institutions of higher education…
Coronavirus (COVID-19) Response from OLC, QM, UPCEA, and WCET
The Online Learning Consortium (OLC), Quality Matters (QM), University Professional and Continuing Education Association (UPCEA), and WCET (the WICHE Cooperative for Educational Technologies) represent diverse perspectives from across the field of online learning. In this capacity, the four organizations have the ability to mobilize around topics and concerns relevant to our collective memberships. The Coronavirus…
Identifying Local Skills Gaps (Inside Higher Ed)
Cities in California and Minnesota both have growing medical technology manufacturing industries, but job seekers in those states need different skills to be competitive in the industry. In California, the jobs focus more on programming and life science skills, while the jobs in Minnesota focus more on product development and industrial engineering. […] This may…
Policy Matters | Trump Administration Releases FY 2021 Budget Proposal; Education Funds Request Reduced (February 2020)
Welcome to the February edition of Policy Matters. Each issue has the latest updates and actionable items in public policy for adult and nontraditional education stakeholders. Major Update Trump Administration Releases FY 2021 Budget Proposal; Education Funds Request Reduced Earlier this month, the Trump Administration released its FY2021 budget proposal request. The efforts specifically relating to education…
The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about? Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo? And second, who is leading that innovation, and what do they need to…
Read MoreWe are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Read MoreStudent success starts with the right conversation. By uniting data, technology, and human connection, institutions can shift from reactive outreach to proactive engagement that strengthens trust, equity, and long-term retention. Every Student Is a Story, Not a Segment “On the other side of every data point, every phone number, every email address, there’s a person…
Read MoreSearch behavior has evolved, and so has the path to enrollment. Generative AI tools like ChatGPT, Gemini, and Google’s AI Overviews shape how people gather information, verify details, and form opinions. For higher education marketers, that means program visibility depends on showing up wherever students look for answers, not only in search results but across…
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