Imagine your bellwether program stepping into a modern search arena with a glossy tri-fold and a storied reputation, ready to battle any challenger. Across the ring rolls a robotic rival as “The Imperial March” blares over the speakers. The ref signals start; a blinding spotlight from the robot makes your program vanish from view. The…
Read MoreIntroduction At the 2025 UPCEA Annual Conference, the session “Owning Your Awesomeness” reminded us that professional growth isn’t just about mastering skills—it’s about recognizing and amplifying the unique strengths we already have. For leaders and practitioners in professional and online education this means embracing both the outward image we present and the inner narratives that…
Read MoreMost of us in higher education are now familiar with generative AI bots, where you formulate a prompt and get a reply. Yet, we are now beginning the advancement to agentic AI, the autonomous 24-7 project manager. The dramatic enhancement in the capability of AI as it moves from bots to agents will bring about…
Read MoreTwo weeks ago, we examined the transformation of higher education in the next five years. Today, we look at how this transformation will shift the emphasis of our teaching. As with the prior column, this week’s thesis evolves out of the Zoom Keynote to the Rethink AI Conference, sponsored in part by the International Academy…
Read MoreBiden Administration Issues Resources in Response to Race-Based Admissions Decision | Policy Matters (August 2023)
Major Updates Supreme Court Race-Based Admissions Updates + Webinar Recording Biden Administration Issues Guidance and Resources in Response to Race-Based Admissions Decision The Biden Administration released resources to assist institutions understand the Supreme Court’s recent decision on race-based admissions. These resources will help colleges and universities as they work to lawfully pursue efforts to achieve…
Listen to Derek Bruff’s Intentional Teaching podcast, now sponsored by UPCEA!
UPCEA is excited to announce that we are now sponsoring the Intentional Teaching podcast hosted by Derek Bruff. Derek is an educator, author, and higher ed consultant. He directed the Vanderbilt University Center for Teaching for more than a decade, where he helped faculty and other instructors develop foundational teaching skills and explore new ideas…
UPCEA Receives Grant from Walmart to Accelerate Growth of Credential Innovation in Higher Education
Significant grant will build capacity in higher ed for industry and learning ecosystem WASHINGTON (August 21, 2023) – UPCEA, the online and professional education association, is honored to receive a $395,000 grant from Walmart to accelerate work in the alternative credentials space with a project titled, “Building Capacity, Expanding Pathways: Accelerating the Growth of Credential…
Highlights from The Distance Teaching & Learning (DT&L) conference and Summit for Online Leadership and Administration + Roundtable (SOLA+R)
The Distance Teaching & Learning (DT&L) conference and Summit for Online Leadership and Administration + Roundtable (SOLA+R) held July 25-27, 2023 in Madison, Wisconsin was a great success, with more than 400 onsite attendees and nearly 200 virtual attendees. In case you missed it, we wanted to share some of the highlights from the conference: On…
The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about? Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo? And second, who is leading that innovation, and what do they need to…
Read MoreWe are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Read MoreStudent success starts with the right conversation. By uniting data, technology, and human connection, institutions can shift from reactive outreach to proactive engagement that strengthens trust, equity, and long-term retention. Every Student Is a Story, Not a Segment “On the other side of every data point, every phone number, every email address, there’s a person…
Read MoreSearch behavior has evolved, and so has the path to enrollment. Generative AI tools like ChatGPT, Gemini, and Google’s AI Overviews shape how people gather information, verify details, and form opinions. For higher education marketers, that means program visibility depends on showing up wherever students look for answers, not only in search results but across…
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