UPCEA Blogs

See below for the full set of all blogs hosted by the association.

Learn more about UPCEA publications. If you want to be sure to get updates from us, be sure you're a UPCEA member.

The Pulse of Higher Ed

Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

The Resilient Local Network: How to Ditch the ‘Best Practice’ Blueprint for Adult Learner Success

December 18, 2025

The Replication Dilemma Today, higher education leaders face intense pressure: prove the value of credentials, raise attainment rates for adult learners, and do it all on shrinking budgets. We have access to high-leverage frameworks—like integrated student support or the guided pathways model—which identify proven principles for success often derived from successful regional or national initiatives.…

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Don’t Bring a Brochure to a Robot Fight: Winning Page One and the AI Overview

November 7, 2025

Imagine your bellwether program stepping into a modern search arena with a glossy tri-fold and a storied reputation, ready to battle any challenger. Across the ring rolls a robotic rival as “The Imperial March” blares over the speakers. The ref signals start; a blinding spotlight from the robot makes your program vanish from view. The…

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Online: Trending Now

Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

AI in Higher Ed Will Come Slowly, Until All of a Sudden!

December 11, 2025

AI in Higher Ed Will Come Slowly, Until All of a Sudden! Higher education is, by nature, very slow to change. So it is with embracing Artificial Intelligence (AI). Yet, when it finally comes, the changes will come in an avalanche. In discussions with faculty and staff, I have encountered some reluctance to take AI…

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The New Cliff Facing Higher Ed and How AI Might Help Solve It

November 27, 2025

There is a new “cliff” in American higher education, and it is not the demographic cliff. Rather, it is the dramatic cliff in math knowledge, skills, and abilities. Let me be clear that other discipline deficiencies are found in this new generation of college students, however they are dwarfed by those in math. These have…

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UPCEA Updates

Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from UPCEA Senior Leaders.

Alternative credentials now a must-have for traditional universities (eCampusNews)

Millennials prefer badging and certificates to traditional degrees, according to researchers from UPCEA, Penn State and Pearson. More than half of higher education institutions (64 percent) participating in a recent survey said alternative credentials are an important strategy for institutions’ futures. That same survey also found that millennial students are likely to support the use…

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Millennials prefer credentialing programs to traditional degrees (Education Dive)

A new study reveals that more than 90% of American colleges and universities offer alternative credential or badging programs for certification in industry-specific careers. The University Professional and Continuing Education Association says millennial survey respondents prefer certifications to bachelor’s degrees, and schools are responding with increased development of professional training silos. Read the full story.

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More Than 90 Percent of Institutions Offer Alternative Credentials (Campus Technology)

Millennial students seem to prefer badging and certificate programs to traditional bachelor’s degrees, according to a new study from University Professional and Continuing Education Association (UPCEA), Pennsylvania State University and Pearson that explored the role that alternative credentials play in higher education. Read the full story.

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Pioneering Study Reveals More Than 90 Percent of Colleges and Universities Embrace Alternative Credentials

WASHINGTON, D.C. – June 28, 2016 – A study released today by UPCEA (the University Professional and Continuing Education Association), Penn State and Pearson, at the UPCEA and the American Council on Education (ACE) Summit for Online Leadership in Washington, D.C., found widespread acceptance and use of alternative credentialing programs at American colleges and universities….

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From the CEO

Musings on trends and updates from UPCEA CEO Bob Hansen.

Constructing the Future: Why Credential Innovation Needs Bold Leadership

November 21, 2025

The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about?  Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo?  And second, who is leading that innovation, and what do they need to…

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Foreword by Bob Hansen Featured in The COLO Guidebook

July 10, 2025

We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…

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Valuable insights from UPCEA's trusted corporate partners.

What You Need to Know Before Entering or Renewing an OPM Partnership

December 8, 2025

Online programs are no longer a nice-to-have. They are essential, with many schools looking to online as their primary growth lever amid market headwinds. A strong portfolio of online programs can allow institutions to grow enrollment, reach new student populations, and future-proof their offerings. But building, launching, and sustaining a successful online program operation requires…

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The AI Search Gap: What Students Expect vs. What Institutions Are Doing

December 1, 2025

Half of prospective students use AI tools every week. Yet, only about a third of higher education institutions have a formal strategy for AI search. That gap isn’t just a metric. It’s a brand visibility crisis. Students are using ChatGPT and Perplexity to research programs, compare universities, and narrow their lists, often before they ever…

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