As more and more institutions face internal and external pressures to identify and cultivate new revenue streams, many are turning to online and professional continuing education to attract new learners and address fiscal shortfalls. While this continued increase in supply undoubtedly benefits the student, it makes an already saturated market even more competitive. UPCEA’s 2024…
Read MoreI’ve been through the college enrollment process before, and to be honest, it’s not exactly something that I wish to do again. And yet, as part of my role at UPCEA, I regularly step into the shoes of a prospective student during our Enrollment Process Reviews. These “secret shopper” exercises involve posing as potential applicants…
Read MoreThe technology of Generative Artificial Intelligence (AI) gained worldwide attention with the initial release of OpenAI’s ChatGPT on November 30, 2022, and it has continued to expand at awesome speed and capability ever since. This has generated fear and anxiety among some observers and enthusiasm among others. The enthusiasm is for the many ways in…
Read MoreThe field of higher education is notoriously slow to change. Yet, when faced with the extraordinary challenges of today, our associations are quick to foster support, collaboration and unity. I just returned from the UPCEA Annual Conference held in Denver. A record attendance of some 1,300 administrators, faculty and staff from member institutions gathered to…
Read MoreUPCEA Recognizes University of Wisconsin-Extension for Excellence in Online Learning
UW-Extension receives recognition for a high-quality online education program WASHINGTON, D.C. (July 26, 2018) — The National Council for Online Education announced today that the University of Wisconsin-Extension successfully completed the UPCEA Hallmarks of Excellence in Online Leadership Review program, demonstrating consistent excellence throughout its online programs. The UPCEA Hallmarks of Excellence in Online Leadership…
Webinar (August 8): Philanthropic Giving Patterns of Online Alumni
Hosted by the Online Administration Network With the growing number of alumni completing online educational experiences, we need to be thinking about the long-term implications to higher education. The potential for development continues to grow with this population and in time could be a significant and badly needed source of revenue for colleges and universities…
New for 2018 – UPCEA Excellence in Enrollment Management Award
Enrollment management is central to the success of professional, continuing, and online units. In the last 40 years, enrollment management has evolved from a theoretical concept in undergraduate education to a highly sophisticated framework for attracting, retaining, and graduating students. The UPCEA Excellence in Enrollment Management Award recognizes an outstanding professional, continuing, and/or online (PCO) organization (unit…
Webinar (August 1): How UC-Davis is Assessing the Market for Non-Degree Programs Targeted at Career Advancers
Hosted by Emsi and UPCEA Identifying marketable skills is a key step in continuing and professional education program development. Job postings signal the skills and competencies employers and hiring managers expect in new hires. As such, jobs data is an important proxy for market demand for a skill. But what if a learning program is…
Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…
Read MoreA Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…
Read MoreHigher education institutions are navigating a rapidly evolving search landscape. With so many prospective students turning to search engines to explore programs and make enrollment decisions, universities must ensure their SEO strategies keep pace with these changes. Without a clear SEO strategy, institutions risk losing visibility. According to the Higher Ed SEO Research Study developed…
Read MoreSystems are the processes, people, and technology that make your university run on a day-to-day basis. There are a thousand of them that make up your infrastructure, from recruiting and enrollment to learning design and continuing education. It’s these systems that dictate the experiences your students, staff, and faculty have within your university. As such,…
Read More