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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

“What? Like It’s Hard?” The Legal Profession’s Great Makeover

July 18, 2024

When Elle Woods strutted into Harvard Law School, clad head to toe in pink, she broke the mold for what an aspiring law student should look like. And, if market data is to be believed, the legal profession itself may be headed for a similarly unexpected makeover. The 2023 Future Ready Lawyer Survey revealed that…

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Four Steps to Help Enrollment Managers Lead in a Challenging Environment

July 9, 2024

Many institutions are facing significant financial hurdles and enrollment managers are called upon now more than ever to solve the multiple challenges related to enrollment issues including low numbers, diversification of learners to include the growing number and importance of adult learners, international enrollments, and tension between undergraduate and graduate program enrollments.  Changing our current…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

The Synthetic Professor

July 18, 2024

We have reached a point in the development of Generative AI (GenAI) that synthetic AI professors are poised to enter academe. We have been following the rapid development of knowledge and abilities of GenAI over the past couple of years. OpenAI Chief Technology Officer (CTO) Mira Murati recently gave some additional clarity on its capabilities.…

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AI Reshapes Higher Ed and Society at Large by 2035

July 4, 2024

There are important steps to be taken in higher education as we prepare for the deep society-wide changes that will take place in the next five to ten years.  In general, these columns have focused on the incremental actions that should be taken to benefit higher education institutions and their constituencies as they adapt to…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

National Adult Learner Coalition Addresses Tax Cuts and Jobs Act H.R. 1

The National Adult Learner Coalition, a group of organizations of which UPCEA is a founding member, wrote to Congressional leadership to express our concerns with H.R.1, the Tax Cuts and Jobs Act, and its elimination of the Lifetime Learning Credit and Section 127 of the Internal Revenue Code. Our organizations are focused on how the…

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Tax Reform – UPCEA signs Letter Against Higher Education Cuts

UPCEA joined with ACE and 44 other higher education associations to send this letter to House Ways and Means Committee Chairman Kevin Brady (R-TX) and Ranking Member Richard Neal (D-MA) on the higher education provisions in the Tax Cuts and Jobs Act (H.R. 1). The groups write that this legislation, taken in its entirety, would…

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OPINION: 3 ways forward-thinking colleges usher in a new generation of students (The Hechinger Report)

Higher education has undergone a sea change. For most of today’s students, the iconic image of lazy afternoons on the ivy-covered quad couldn’t be further from reality. A growing portion of traditional-age students are first-generation and low-income students who often lack the support and guidance needed to successfully navigate college. More working adults are turning…

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Systemwide Approaches to Online Programs (InsideHigherEd)

As online offerings have grown increasingly important to colleges over the past decade, large public university systems looking to launch or expand degree programs have been faced with a key question: To centralize or not to centralize? Systems across the country have adopted a wide range of approaches — creating a separate institutional entity for…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

UPCEA Brand Evolution in an Era of Change

March 26, 2024

The pandemic upheaval forced rapid adaptation across campuses, accelerating the digital transformation that had been underway for decades. Online and professional education is at the forefront of this transformation, addressing strategic questions about business models and learner needs. In this ever-evolving landscape of higher education, adaptation isn’t just an option; it’s a necessity. UPCEA recognized…

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UPCEA Seeks Full-Time Controller 

March 15, 2024

UPCEA is currently seeking a full-time Controller for a fully remote position with the association.   The Controller will oversee and manage all aspects of the organization’s accounting functions. This includes ensuring financial accuracy, compliance with relevant regulations, and providing timely financial reports for internal and external stakeholders. The Controller also plays a key role in…

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Valuable insights from UPCEA's trusted corporate partners.

Drive Success: Using Recruitment SEO to Fill Higher Education Seats

July 2, 2024

  Higher education marketing teams face a critical challenge: adapting to how learners now discover and explore educational programs. From the first touchpoint to application completion, marketers must ensure a seamless experience for prospective students and maintain their presence throughout the enrollment funnel. This makes recruitment SEO more important now than ever before. With fewer…

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Future-Focused: Laying the Groundwork for Student Success with an Effective Orientation

July 1, 2024

Butler University has long been recognized for its commitment to providing high-quality education and fostering the development of well-rounded professionals. The Doctor of Pharmacy (PharmD) program has been a cornerstone of the university’s academic offerings for decades. Through a continuous commitment to improvement, Butler has embraced innovative approaches to ensure its offerings remain relevant and…

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