Many institutions are facing significant financial hurdles and enrollment managers are called upon now more than ever to solve the multiple challenges related to enrollment issues including low numbers, diversification of learners to include the growing number and importance of adult learners, international enrollments, and tension between undergraduate and graduate program enrollments. Changing our current…
Read MoreKnowing what our potential students want is critical in a time of greater competition for students who will enroll in our programs. Things have dramatically changed since the early 2000s when almost any online program was successful by almost any measure. Demand for online education was growing, while the supply of online programs could not…
Read MoreWe have reached a point in the development of Generative AI (GenAI) that synthetic AI professors are poised to enter academe. We have been following the rapid development of knowledge and abilities of GenAI over the past couple of years. OpenAI Chief Technology Officer (CTO) Mira Murati recently gave some additional clarity on its capabilities.…
Read MoreThere are important steps to be taken in higher education as we prepare for the deep society-wide changes that will take place in the next five to ten years. In general, these columns have focused on the incremental actions that should be taken to benefit higher education institutions and their constituencies as they adapt to…
Read More2020 UPCEA Benchmarking Research Agenda
Did you know that each year, UPCEA members receive benchmarking data from the Center for Research and Strategy, directed by Jim Fong? UPCEA benchmarking research is not just the industry standard—it is also a nonprofit service designed for institutions like yours. Look out for these forthcoming studies to benchmark your unit to others in the…
Gen Z Takeover: Could online colleges gain traction with young students? (Education Dive)
Four-year universities have long encouraged students coming straight from high school to enroll in their campus-based programs while guiding older learners to their online divisions, creating a divide between the two groups. But Generation Z, whose members were born in 1997 or later, may prove to be the force that can break down those barriers….
Online Education Advocacy Group Launches as Dept. of Ed Proposes Loosening Regulations (EdSurge)
To advocate for and on behalf of effective online teaching and learning practices, four organizations are joining forces to establish the National Council for Online Education. The partnership linking the Online Learning Consortium, Quality Matters, University Professional and Continuing Education Association and WICHE Cooperative for Educational Technologies has been in the works for about a year,…
UPCEA Welcomes Seven New Board Members
WASHINGTON, April 2, 2020 – UPCEA, the Washington, D.C.-based association for college and university leaders in professional, continuing, and online education, welcomed two new officers and five new directors to serve on the UPCEA Board of Directors during a virtual Board meeting on March 18. “On behalf of the Board Development committee and the entire…
The pandemic upheaval forced rapid adaptation across campuses, accelerating the digital transformation that had been underway for decades. Online and professional education is at the forefront of this transformation, addressing strategic questions about business models and learner needs. In this ever-evolving landscape of higher education, adaptation isn’t just an option; it’s a necessity. UPCEA recognized…
Read MoreUPCEA is currently seeking a full-time Controller for a fully remote position with the association. The Controller will oversee and manage all aspects of the organization’s accounting functions. This includes ensuring financial accuracy, compliance with relevant regulations, and providing timely financial reports for internal and external stakeholders. The Controller also plays a key role in…
Read MoreHigher education marketing teams face a critical challenge: adapting to how learners now discover and explore educational programs. From the first touchpoint to application completion, marketers must ensure a seamless experience for prospective students and maintain their presence throughout the enrollment funnel. This makes recruitment SEO more important now than ever before. With fewer…
Read MoreButler University has long been recognized for its commitment to providing high-quality education and fostering the development of well-rounded professionals. The Doctor of Pharmacy (PharmD) program has been a cornerstone of the university’s academic offerings for decades. Through a continuous commitment to improvement, Butler has embraced innovative approaches to ensure its offerings remain relevant and…
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