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A Blog on Latest Trends Impacting Marketing and Higher Education
from Director of UPCEA's Center for Research and Strategy, Jim Fong

The New Adult Learner: Lessons Learned from Reality Television

September 17, 2020

When reality television exploded into our culture two decades ago, I will admit that I was hooked on Survivor. I enjoyed the principles of competition, teamwork, manipulation and human behavior as they apply in life and in the workplace. It was also about intergenerational and diverse communication in a semi-survival situation (although we know that…

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Beware Higher Education: Cancel Culture and Generation Z are Here to Stay

August 11, 2020

Generation Z, those ages 8 to 23, are 67 million strong and represent one in five U.S. residents.[i] Those approximately 14 to 23, the iGeneration, are a powerful and influential group and constitute more than half of Gen Z. iGen recently disrupted President Trump’s Tulsa rally through the use of TikTok. They, along with young…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

Hands-on Classes at a Distance and the Emerging Virtual Future

September 11, 2020

The rush to remote learning this year has prompted concern and a flurry of work-arounds to meet the needs of hands-on classes and curricula. As much of the curriculum has moved online, faculty members and instructional designers have adapted content delivery methods and modes to meet analogous learning outcomes through online media. This has required…

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Thoughts on Creating an Inclusive Environment in Online Classes

September 3, 2020

In preparing for the fall term, most colleges and universities are responding to the renewed public consciousness about equality, inclusiveness and fairness for all students. As we reflect on American history and, in particular, the history of our institutions of higher education, we see that in so many conscious and unconscious ways we have failed…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

UPCEA Partners With Lumina Foundation To Launch Alternative Credential Challenge

Solutions Must Be Submitted by February 18, 2016 WASHINGTON, DC – UPCEA, the leader in professional, continuing, and online education, is pleased to announce a contest in partnership with the Lumina Foundation to bring increased visibility to the rise of alternative credentials and to seed innovation. It is now widely understood that the United States…

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UPCEA Celebrates Successful Centennial Year

History, High Member Engagement, Impressive Speakers as 100th Year Comes To a Close WASHINGTON, DC – UPCEA (the University Professional and Continuing Education Association) celebrated its Centennial in 2015, the anniversary of the association’s founding and first Annual Conference in Madison, Wisc. in 1915. The theme of the 2015 Annual Conference, Access, Innovation, Engagement: A…

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UPCEA Announces 2015 Division And Best In Show Marketing Award Recipients

6 Recipients Chosen Out of 18 Leading Entries for Top Honors DENVER, CO — UPCEA, the association for leaders in professional, continuing, and online education, has announced the Division and Best in Show award recipients of the 2015 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership…

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UPCEA And OLC Form Coalition To Advance The Interests Of Non-Traditional Learners

WASHINGTON, DC, and NEWBURYPORT, MA, Sept. 24, 2015 — The University Professional and Continuing Education Association (UPCEA) and the Online Learning Consortium (OLC) have formed a coalition to advance the interests of non-traditional (sometimes called “contemporary”) learners and the programs that support them. This partnership comes at a time of great importance to the higher education federal policy landscape, as Congress…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

UPCEA Announces Diversity in Leadership Scholars

August 27, 2020

UPCEA is pleased to announce the inaugural and 2020 cohort of Bethaida “Bea” González Diversity in Leadership Scholars. These 13 individuals are leading this new initiative on behalf of our profession. Representative and diverse leadership is a cornerstone of UPCEA’s Commitment to Diversity and Inclusive Excellence. The goal of the Diversity Scholars program is to…

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UPCEA Seeks VP of Finance & Administration

July 23, 2020

UPCEA is currently seeking a Vice President of Finance & Administration for a fully remote position. I am turning to the UPCEA community for help in filling this spot on our team at headquarters. If you know anyone in the finance and accounting areas of the non-profit or higher education sectors who might be interested…

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