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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Leading in the Age of AI: Learning from Lincoln

October 20, 2025

“How would you describe your leadership style?”  This question is a common one for both mid-level and senior-level candidates in the interview process. In the past, many relied on descriptors such as transformative, collaborative, or authentic to explain how they approached people and built teams. But as you think about your next career step, perhaps…

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Maximizing Audience Lifetime Value: The Role of Branding, Partnerships, and Alumni Networks in Credential Success

October 13, 2025

Shifting Student and Employer Priorities Create Opportunities for Higher Education Interest and innovation in workforce-related programming and credentials continue to surge, emerging as one of the fastest growing markets in higher education. Two-thirds of colleges and universities are making significant investments in this area, with more than one-third also embedding professional certifications into their online…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

Universities Teaching Wisdom Skills 2030

October 30, 2025

Two weeks ago, we examined the transformation of higher education in the next five years. Today, we look at how this transformation will shift the emphasis of our teaching. As with the prior column, this week’s thesis evolves out of the Zoom Keynote to the Rethink AI Conference, sponsored in part by the International Academy…

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Higher Education AI Transformation 2030

October 16, 2025

We have begun a transformation in higher education that will make us more responsive, efficient, and effective at achieving our multiple missions. This will not be easy or without trauma, but it is necessary. I had the honor and good fortune to be invited by the generous and insightful Board Chair of the International Professors…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

2022 UPCEA MEMS Award Recipients Announced

15 Recipients Chosen For Three Award Categories WASHINGTON, D.C., October 20, 2022 — UPCEA, the leader in online and professional continuing education, has announced the recipients of the 2022 Excellence in Enrollment Management Award, Excellence in Diversity, Equity, and Inclusiveness in Marketing, Enrollment, and Student Success Award, and the new Excellence in Marketing Award.  All…

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In-House or Outsource? UPCEA/University of Louisville study explores factors at play in deciding to work with an OPM

New Research Offers Insights into the Criteria and Contractual Agreements Chief Online Learning Officers (COLOs) Consider When Deciding to Work With an OPM LOUISVILLE, KY and WASHINGTON, DC (October 6, 2022) — With the explosive growth of online learning and the accompanying rise of online program managers (OPMs), Chief Online Learning Officers (COLOs) at higher…

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Building the University of Tomorrow

In the recent opinion piece, “Imagine We Are Starting a University Now,” UPCEA Senior Fellow Ray Schroeder reflects on what will be necessary to prepare higher education institutions for the future through an engaging thought exercise of starting a higher education institution from scratch in 2022. Where would you begin? Central to the thought exercise…

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National Student Parent Month Declared September 2022 | Policy Matters

Major Updates   Public Comment Open on WIOA Indicator of Performance: Effectiveness in Serving Employers The Workforce Innovation and Opportunity Act (WIOA) legislation denotes that the programs that are part of the bill be measured by six primary indicators of performance. Current regulations define only five of the six indicators. Previously, the Department of Labor…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

Foreword by Bob Hansen Featured in The COLO Guidebook

July 10, 2025

We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…

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A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Valuable insights from UPCEA's trusted corporate partners.

AI Search in Higher Education: The Student Search Trends You Can’t Ignore

October 24, 2025

Search behavior has evolved, and so has the path to enrollment. Generative AI tools like ChatGPT, Gemini, and Google’s AI Overviews shape how people gather information, verify details, and form opinions. For higher education marketers, that means program visibility depends on showing up wherever students look for answers, not only in search results but across…

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Reflections from Convergence 2025: Lessons in Agility, Leadership, and Lifelong Learning

October 16, 2025

There are few conferences that truly bring together such an inspiring mix of vision, innovation, and authenticity as UPCEA’s Convergence. This year, the event in Washington D.C. proved why it’s one of my favorite gatherings in the field of continuing education. The energy, the openness, and the collective drive to redefine learning for a changing…

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