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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Key Findings from 2024 UPCEA Marketing Survey

April 17, 2025

As more and more institutions face internal and external pressures to identify and cultivate new revenue streams, many are turning to online and professional continuing education to attract new learners and address fiscal shortfalls. While this continued increase in supply undoubtedly benefits the student, it makes an already saturated market even more competitive. UPCEA’s 2024…

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Observations from a (Pretend) Prospective Student: The Do’s and Don’ts of Enrollment Communication

April 3, 2025

I’ve been through the college enrollment process before, and to be honest, it’s not exactly something that I wish to do again. And yet, as part of my role at UPCEA, I regularly step into the shoes of a prospective student during our Enrollment Process Reviews. These “secret shopper” exercises involve posing as potential applicants…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

The Disruptive Future of Society as AI Dominates the Workplace

April 16, 2025

The technology of Generative Artificial Intelligence (AI) gained worldwide attention with the initial release of OpenAI’s ChatGPT on November 30, 2022, and it has continued to expand at awesome speed and capability ever since. This has generated fear and anxiety among some observers and enthusiasm among others. The enthusiasm is for the many ways in…

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Innovation and Collaboration in Higher Education during Challenging Times

April 2, 2025

The field of higher education is notoriously slow to change. Yet, when faced with the extraordinary challenges of today, our associations are quick to foster support, collaboration and unity. I just returned from the UPCEA Annual Conference held in Denver. A record attendance of some 1,300 administrators, faculty and staff from member institutions gathered to…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

The UPCEA Community: Focus on Credentials

Twenty years ago nearly every online leader was familiar with faculty concerns about quality and cannibalization. Those concerns proved ill-founded, of course. Indeed, the online learning revolution continues unabated, driven by a virtuous circle of learning innovation and entrepreneurial approaches to expanding access. This transformative potential is why online learning continues to be a major…

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Apply today for the 2023 cohort of the Bethaida “Bea” González Diversity in Leadership Scholars program

UPCEA is proud to once again be offering UPCEA members the Bethaida “Bea” González Diversity in Leadership Scholars Program. Representative and diverse leadership is a cornerstone of UPCEA’s Commitment to Diversity and Inclusive Excellence.  The goal of the Diversity Scholars program is to equip diverse professionals at any stage of their career with the skills…

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UPCEA Congratulates Senior Fellow Ray Schroeder on his Honorary Doctorate from the University of Illinois Springfield

Schroeder has been a leader in online learning since 1997 Ray Schroeder, UPCEA Senior Fellow and Professor Emeritus and former Associate Vice Chancellor for Online Learning at the University of Illinois Springfield, received an honorary doctorate of humane letters at the UIS commencement on May 13.  Schroeder has been engaged in online learning since 1997…

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How Education Leaders Think Generative AI Will Impact Classroom Learning (CB&A)

With the recent launch of ChatGPT, generative artificial intelligence entered the chat (pun intended) in a big way, and commentators immediately expressed concern about plagiarism and other forms of cheating in the classroom. Since those early days, the conversation about how these new generative AI tools will disrupt classroom teaching and learning has broadened. Bigger…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Beyond Degrees: How Credential Innovation is Closing the Gap for 42 Million Learners

October 24, 2024

A Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…

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Valuable insights from UPCEA's trusted corporate partners.

Higher Ed SEO Trends to Stay Competitive

March 14, 2025

Higher education institutions are navigating a rapidly evolving search landscape. With so many prospective students turning to search engines to explore programs and make enrollment decisions, universities must ensure their SEO strategies keep pace with these changes. Without a clear SEO strategy, institutions risk losing visibility. According to the Higher Ed SEO Research Study developed…

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The Key to Professional & Continuing Education Success Starts with Your Systems Data

March 7, 2025

Systems are the processes, people, and technology that make your university run on a day-to-day basis. There are a thousand of them that make up your infrastructure, from recruiting and enrollment to learning design and continuing education. It’s these systems that dictate the experiences your students, staff, and faculty have within your university. As such,…

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