As more and more institutions face internal and external pressures to identify and cultivate new revenue streams, many are turning to online and professional continuing education to attract new learners and address fiscal shortfalls. While this continued increase in supply undoubtedly benefits the student, it makes an already saturated market even more competitive. UPCEA’s 2024…
Read MoreI’ve been through the college enrollment process before, and to be honest, it’s not exactly something that I wish to do again. And yet, as part of my role at UPCEA, I regularly step into the shoes of a prospective student during our Enrollment Process Reviews. These “secret shopper” exercises involve posing as potential applicants…
Read MoreThe technology of Generative Artificial Intelligence (AI) gained worldwide attention with the initial release of OpenAI’s ChatGPT on November 30, 2022, and it has continued to expand at awesome speed and capability ever since. This has generated fear and anxiety among some observers and enthusiasm among others. The enthusiasm is for the many ways in…
Read MoreThe field of higher education is notoriously slow to change. Yet, when faced with the extraordinary challenges of today, our associations are quick to foster support, collaboration and unity. I just returned from the UPCEA Annual Conference held in Denver. A record attendance of some 1,300 administrators, faculty and staff from member institutions gathered to…
Read MoreAnnouncing two exciting, new member-driven regional conference pilot programs!
Dear Colleagues, I want to share with you the results of the UPCEA Presidential Task Force on Regional Conferences, which conducted a comprehensive and iterative review of the signature deliverable of UPCEA’s five regions: a fall conference. The UPCEA Board of Directors charged the Task Force to make recommendations for reducing the number of regional…
UPCEA Addresses Trump Administration on DACA
UPCEA joined with HACU (Hispanic Association of Colleges and Universities) and ACE (American Council on Education) along with other organizations to retain protections for those who are part of the DACA (Deferred Action for Childhood Arrivals) program until longer term solutions can be put into place. The letters call for the program to be retained…
How can colleges amend unsustainable business models? (EducationDIVE)
Current economic trends may lead to more socioeconomic divisions, according to Lynn Pasquerella, the president of the Association of American Colleges & Universities. In “Future Forward: The Next 20 Years of Higher Education,” most respondents said the preponderance of online education options had been the most seismic development in higher education during the previous two…
The Future of Education is the Microdegree (ElearningInside News)
Blackboard recently teamed up with the University Professional and Continuing Education Association to produce a report exploring generational shifts in education. One of the report’s most striking findings is that 30% of respondents indicated that they don’t draw on knowledge from their university degree in their current job and 23% indicated that their degree is…
Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…
Read MoreA Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…
Read MoreHigher education institutions are navigating a rapidly evolving search landscape. With so many prospective students turning to search engines to explore programs and make enrollment decisions, universities must ensure their SEO strategies keep pace with these changes. Without a clear SEO strategy, institutions risk losing visibility. According to the Higher Ed SEO Research Study developed…
Read MoreSystems are the processes, people, and technology that make your university run on a day-to-day basis. There are a thousand of them that make up your infrastructure, from recruiting and enrollment to learning design and continuing education. It’s these systems that dictate the experiences your students, staff, and faculty have within your university. As such,…
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