See below for the full set of all blogs hosted by the association.

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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Customer Relationship Management Among Education Providers

October 18, 2016

Customer relationship management is a critical component of an education provider’s enrollment operations process. Increased competition and tightening budgets have led to a growing need for efficient and effective customer relationship management systems. Many education providers have developed external partnerships to meet this need. Helix Education and the University Professional and Continuing Education Association have…

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Media Expenditures Budgeting Among Higher Education Providers

October 13, 2016

Marketing department media expenditures have been an important topic in student recruitment operations for more than 20 years. During the past decade, higher education providers have experienced a dramatic shift from print to electronic media as the main driver of their marketing operations. The resulting increase in electronic media expenditures has added a layer of…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

How and When Might the Great AI Job Replacement Take Place?

June 6, 2024

While there are isolated examples of wholesale layoffs among a few individual companies, the broad scale loss of jobs has not yet materialized.  So far, the impact of Generative AI (GenAI) on the general workforce has been to enhance productivity rather than to reduce the overall number of jobs. Of course, we are barely into…

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The AI-Augmented Non-Teaching Academic in Higher Ed

May 23, 2024

Generative AI (GenAI) will bring innovations, efficiencies, creativity, and effectiveness to most all people who work at our colleges and universities in the coming year. In the previous edition of Online: Trending Now, we looked at the AI tools and activities of the AI-augmented professor. Yet there are more staff members who support the learning…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

Advocating for FAFSA Fixes and State Authorization Reciprocity | Policy Matters (May 2024)

Major Updates UPCEA Co-Signs Request to Congress on FAFSA Fix Proposal In a letter led by the American Council on Education (ACE), UPCEA joined with other organizations to seek legislation for crucial adjustments to the FAFSA process to enhance its efficiency and fairness. Key proposals include ensuring institutions are not held liable for discrepancies in…

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Take Action on Proposed State Authorization Reciprocity Regulations | Policy Matters (April 2024)

Major Updates   Urgent: Take Action on Proposed State Authorization Reciprocity Regulations The Department of Education is set to introduce new regulations that could significantly alter state authorization reciprocity agreements, critically affecting online education and our students’ futures. Following the lack of consensus in recent negotiated rulemaking sessions, the forthcoming rules are expected to impose…

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How to Market Your Higher Education Programs to Prospective Students

As the college admissions landscape continues undergoing seismic shifts, higher education administrators and marketing teams must be able to come up with innovative, future-forward marketing strategies designed to increase interest, boost admission rates, and target student populations that may not otherwise have considered attending college. By developing a marketing strategy for student recruitment, you can promote your higher…

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UPCEA Recognizes the 2024 Summit for Online Leadership and Administration + Roundtable and Distance Teaching & Learning Conference Award Recipients

7 Individuals Receive Honors WASHINGTON (April 18, 2024) – UPCEA, the online and professional education association, is pleased to recognize the recipients of this year’s online and distance education awards.  Award recipients will be honored at the 2024 Summit for Online Leadership and Administration + Roundtable (SOLA+R) and Distance Teaching & Learning Conference (DT&L), July…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

UPCEA Brand Evolution in an Era of Change

March 26, 2024

The pandemic upheaval forced rapid adaptation across campuses, accelerating the digital transformation that had been underway for decades. Online and professional education is at the forefront of this transformation, addressing strategic questions about business models and learner needs. In this ever-evolving landscape of higher education, adaptation isn’t just an option; it’s a necessity. UPCEA recognized…

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UPCEA Seeks Full-Time Controller 

March 15, 2024

UPCEA is currently seeking a full-time Controller for a fully remote position with the association.   The Controller will oversee and manage all aspects of the organization’s accounting functions. This includes ensuring financial accuracy, compliance with relevant regulations, and providing timely financial reports for internal and external stakeholders. The Controller also plays a key role in…

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Valuable insights from UPCEA's trusted corporate partners.

5 Strategies for Online Growth: New Insights from a Survey of Students

June 10, 2024

In a new national study of the preferences and expectations of online students, RNL has identified five interconnected strategies that institutions must have in place at the core of their growth strategy. The data are drawn from a survey of 1,500 prospective and current online students administered just two months ago.    The survey asked students…

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New guide offers colleges a playbook for building an in-house student coaching program

May 24, 2024

Fuel student support services on your campus — and sustain the impact for years to come The challenges facing higher ed today are both daunting and well-known: declining enrollment, student retention and staff burnout. The solutions, however, are harder to come by. With resources already stretched thin, how can colleges and universities build capacity for the…

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