UPCEA Updates

Your one-stop shop for the latest Association happenings, plus thoughts from the desk of CEO Bob Hansen.

Webinar (August 1): How UC-Davis is Assessing the Market for Non-Degree Programs Targeted at Career Advancers

By UPCEA | July 9, 2018

Hosted by Emsi and UPCEA Identifying marketable skills is a key step in continuing and professional education program development. Job postings signal the skills and competencies employers and hiring managers expect in new hires.  As such, jobs data is an important proxy for market demand for a skill. But what if a learning program is…

Webinar (July 11): Designing Extended Education Programs and Marketing to Meet the Needs of the Corporate Market

By UPCEA | June 25, 2018

Jointly hosted by the Community and Economic Engagement & Marketing, Enrollment, and Student Services Networks Programming and marketing for the corporate market need to be done differently than for open enrollment programs. This webinar will examine successful examples from the UC Irvine corporate programming and outreach and a survey of best practices derived from MindMax’s…

We’re putting your feedback to use

By UPCEA | June 21, 2018

Recently, we conducted a member needs assessment to ask members how we can improve the value we offer to all those in the UPCEA community. A special thanks to all of you who took the time to share your thoughts with us. We’ve carefully reviewed your feedback, and I’m pleased to share what we’re doing…

Innovation to Drive International Enrollment Success in the Third Wave

By UPCEA | June 8, 2018

In my recent paper, A Third Wave of International Student Mobility, published by Center for Studies in Higher Education, UC Berkeley, I analyzed the landscape of international enrollment from the lens of three Waves defined by key events shaping student choices and provided an overview of data-driven enrollment trends by institutional types. First and second…

AHEAD and UPCEA Partner to Support Online Enterprise Accessibility

By UPCEA | April 4, 2018

Partnership will focus on aspects of accessibility including faculty support, student support, and cultivating institutional advocates WASHINGTON, D.C. (April 4, 2018) – AHEAD, the organization of professionals committed to full participation in higher education for persons with disabilities, has partnered with UPCEA, the leading association for professional, continuing, and online education, to exchange resources, engage…

UPCEA Announces Four New Board Members

By UPCEA | March 26, 2018

WASHINGTON, March 16, 2018 – UPCEA, the Washington, D.C.-based association for university leaders in professional, continuing, and online education, welcomed two new officers and two new directors to serve on the UPCEA Board of Directors during the 2018 UPCEA Annual Conference. “This year’s deep pool of nominees was exceptionally talented, and it was a challenge…

University of Utah’s Assistant Vice President for Engagement Sandi Pershing To Serve As UPCEA President

By UPCEA | March 16, 2018

WASHINGTON, March 16, 2018 – UPCEA, the Washington, D.C.-based association for university leaders in professional, continuing, and online education, welcomed Dr. Sandi Pershing as the association’s 2018-19 President during the 2018 UPCEA Annual Conference. Pershing is Assistant Vice President for Engagement and a professor in the Master of Public Administration program at the University of…

UPCEA Intros Digital Badges for Excellence in Online Learning (Campus Technology)

By UPCEA | March 15, 2018

The University Professional and Continuing Education Association (UPCEA) has launched a program to recognize excellence in online higher education: the Hallmarks of Excellence in Online Leadership Review. The program evaluates online education programs based on seven key elements, such as internal advocacy, entrepreneurial initiative and faculty support, and then issues Credly digital badges to qualifying colleges and universities. “In…

Other Blogs and News:

UPCEA’s 2025 Online Education Benchmarking Report Provides Vital Data for University Leaders

Second annual study provides new KPI benchmarks around enrollments, finance, and budget, explores the impact of AI, and provides strategic recommendations for online leaders to thrive in these uncertain times.  WASHINGTON, D.C., ISSUED AUGUST 12, 2025…UPCEA, the online and professional education association, today announced the release of a new research report, “Benchmarking Online Enterprises: Insights…

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How to Build Strong Employer Partnerships to Support Student Success

Now, possibly more than ever, it is critically important for colleges and universities to engage with employers for the benefit of our students. Higher education is facing an unprecedented time. The demographic cliff is upon us, the current political environment has led to policy whiplash and has upended funding sources for research. Our campuses have…

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Artificial Intelligence is Non-Negotiable for Higher Education Marketing and Enrollment Management

Why Institutional Leaders Can No Longer Afford to Wait on AI adoption The clock is ticking for higher education institutions that haven’t fully embraced AI. What was once an experimental advantage in marketing and enrollment has quickly become an urgent necessity. AI has firmly established itself as an operational imperative across diverse industries, with the…

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Congress Passes President Trump’s OBBB—Workforce Pell Included, but Higher Ed Gets $300 Billion Slash | Policy Matters (July 2025)

Major Updates Congress Passes President Trump’s OBBB—Workforce Pell Included, but Higher Ed Gets $300 Billion Slash President Trump’s newly signed One Big Beautiful Bill Act (OBBB) overhauls the federal approach to higher education policy. Short-term Pell advocates (of which UPCEA has been a long supporter) have something to be thankful for, as it opens Workforce…

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Synchronizing Pathways: Advancing the National Dialogue on Credentials and Learning Mobility

Incubator grant supports critical work to align data practices and learning mobility frameworks to benefit today’s learners WASHINGTON July 31, 2025 – UPCEA, the online and professional education association, has launched a national initiative to advance credential transparency and learner mobility through improved data quality and institutional capacity-building. The project titled, “Synchronizing Pathways: Expanding Institutional…

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Accelerating Institutional Capacity for Employer Engagement in Credential Innovation

As the future of work rapidly evolves, higher education institutions must accelerate their capacity to engage with employers—building bridges between learning and labor market relevance. At UPCEA, with support from Walmart, the world’s largest employer, we’ve undertaken two major initiatives to strengthen these bridges. The first project provided foundational benchmarking data, a practical playbook, and…

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