UPCEA Updates

Your one-stop shop for the latest Association happenings, plus thoughts from the desk of CEO Bob Hansen.

[Webinar Recording] Vision21: Key Predictions that Higher Education Can’t Afford to Ignore

By UPCEA | February 8, 2021

Originally held Tuesday, January 19, 2021 at 1:00 PM ET In the midst of profound disruption rendered by the 2020 pandemic, agility, creativity, and acumen will serve as key strategic underpinnings for higher education in 2021. Institutions will need to look beyond 2020’s short-term solutions to more proactive approaches stemming from social, technological, curriculum, financial, and…

2021 Marketing and Enrollment Management Seminar to be held virtually

By UPCEA | February 5, 2021

Exciting news — the Marketing and Enrollment Management Seminar will again be held virtually in 2021. The 2020 Seminar was a great success, with many first-time attendees among the more than 1,250 registrants. We heard clearly from UPCEA members like you that institutional budget and travel restrictions would severely limit access to in-person events for…

2021 Regional Conferences to be Virtual, Free for Members

By UPCEA | January 27, 2021

I’m pleased to share with you that UPCEA’s 2021 Regional Conferences this fall will again be completely virtual AND free of charge to our members! I invite you and your teams to connect, network, share and learn with us online in fall 2021. Until then, session recordings, slides, and other materials from the 2020 Regional…

[Webinar Recording] Beyond Self-Care – Mental Health in Times of COVID

By UPCEA | January 7, 2021

The COVID-19 pandemic placed enormous stress on all aspects of the educational system. Technological and human resources were required to adopt at lighting speed in order to maintain continuity of delivery. One aspect that was especially stressed and often overlooked was the mental health and well-being of all participants, administrators, faculty, and students alike. This…

2020 UPCEA Marketing and Enrollment Award Recipients Announced

By UPCEA | December 7, 2020

20 Recipients Chosen For Special 2020 Awards WASHINGTON, D.C., December 7, 2020 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2020 Excellence in Enrollment Management Award and the 2020 UPCEA Crisis Management Marketing Award. In light of the challenges facing UPCEA members, who are leading their institutions…

In Memoriam: Keith Bailey

By UPCEA | December 7, 2020

Long-time UPCEA member and colleague Keith Bailey (1970-2020) passed away in early December 2020. Dr. Bailey served as Assistant Provost for Teaching and Learning and Dean of WVU Online at West Virginia University. In this role, he oversaw the day-to-day operations of both WVU Online and the University’s Teaching and Learning Commons. Dr. Bailey previously…

Embedding Industry Certifications into Bachelor’s Degrees: New Framework Now Available

By UPCEA | December 1, 2020

Report Provides Guidance to Universities and Certification Bodies to Explore Certification-Degree Pathways December 1, 2020 – A new framework to support the development and scaling of certification-degree pathways has been published today by Workcred – an affiliate of the American National Standards Institute (ANSI) – in partnership with the Association of Public and Land-grant Universities (APLU),…

How Blockchain Can Streamline Recordkeeping at Universities (OnlineEducation)

By UPCEA | November 9, 2020

“What we see coming out of the pandemic is that the world is entering an environment for business and industry called the Fourth Industrial Revolution, which is a digitizing work. What that opens up for is that our delivery of documentation will change and will be delivered on the blockchain.” – Ray Schroeder, Senior Fellow…

Other Blogs and News:

UPCEA’s 2025 Online Education Benchmarking Report Provides Vital Data for University Leaders

Second annual study provides new KPI benchmarks around enrollments, finance, and budget, explores the impact of AI, and provides strategic recommendations for online leaders to thrive in these uncertain times.  WASHINGTON, D.C., ISSUED AUGUST 12, 2025…UPCEA, the online and professional education association, today announced the release of a new research report, “Benchmarking Online Enterprises: Insights…

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How to Build Strong Employer Partnerships to Support Student Success

Now, possibly more than ever, it is critically important for colleges and universities to engage with employers for the benefit of our students. Higher education is facing an unprecedented time. The demographic cliff is upon us, the current political environment has led to policy whiplash and has upended funding sources for research. Our campuses have…

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Artificial Intelligence is Non-Negotiable for Higher Education Marketing and Enrollment Management

Why Institutional Leaders Can No Longer Afford to Wait on AI adoption The clock is ticking for higher education institutions that haven’t fully embraced AI. What was once an experimental advantage in marketing and enrollment has quickly become an urgent necessity. AI has firmly established itself as an operational imperative across diverse industries, with the…

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Congress Passes President Trump’s OBBB—Workforce Pell Included, but Higher Ed Gets $300 Billion Slash | Policy Matters (July 2025)

Major Updates Congress Passes President Trump’s OBBB—Workforce Pell Included, but Higher Ed Gets $300 Billion Slash President Trump’s newly signed One Big Beautiful Bill Act (OBBB) overhauls the federal approach to higher education policy. Short-term Pell advocates (of which UPCEA has been a long supporter) have something to be thankful for, as it opens Workforce…

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Synchronizing Pathways: Advancing the National Dialogue on Credentials and Learning Mobility

Incubator grant supports critical work to align data practices and learning mobility frameworks to benefit today’s learners WASHINGTON July 31, 2025 – UPCEA, the online and professional education association, has launched a national initiative to advance credential transparency and learner mobility through improved data quality and institutional capacity-building. The project titled, “Synchronizing Pathways: Expanding Institutional…

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Accelerating Institutional Capacity for Employer Engagement in Credential Innovation

As the future of work rapidly evolves, higher education institutions must accelerate their capacity to engage with employers—building bridges between learning and labor market relevance. At UPCEA, with support from Walmart, the world’s largest employer, we’ve undertaken two major initiatives to strengthen these bridges. The first project provided foundational benchmarking data, a practical playbook, and…

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