The Pulse of Higher Ed

Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Fake Meat and an Informed Generation on Higher Education

August 16, 2019

I went out of my way to go to Burger King to try their Incredible Whopper.  It wasn’t bad, but it got me reflecting on “where did this come from and why?”

After one of my presentations on Generation Z a few years ago, a higher education administrator said to me, “You can’t compare education with a retail product or service, especially food.”  Yes, you can and it has never been more clear with Generation Z and Millennials and their eating habits and preferences.  Many higher education leaders believe that despite the fact that the taxi cab has now become an endangered species, malls are empty except for Planet Fitness people, and you can rent a room out of a total stranger’s house, higher education is immune to effects of a new economy. In my opinion, food is the answer to many of life’s problems.
Read on for how it relates to the potential woes and challenges for higher education.

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