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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Key Findings from 2024 UPCEA Marketing Survey

April 17, 2025

As more and more institutions face internal and external pressures to identify and cultivate new revenue streams, many are turning to online and professional continuing education to attract new learners and address fiscal shortfalls. While this continued increase in supply undoubtedly benefits the student, it makes an already saturated market even more competitive. UPCEA’s 2024…

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Observations from a (Pretend) Prospective Student: The Do’s and Don’ts of Enrollment Communication

April 3, 2025

I’ve been through the college enrollment process before, and to be honest, it’s not exactly something that I wish to do again. And yet, as part of my role at UPCEA, I regularly step into the shoes of a prospective student during our Enrollment Process Reviews. These “secret shopper” exercises involve posing as potential applicants…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

The Disruptive Future of Society as AI Dominates the Workplace

April 16, 2025

The technology of Generative Artificial Intelligence (AI) gained worldwide attention with the initial release of OpenAI’s ChatGPT on November 30, 2022, and it has continued to expand at awesome speed and capability ever since. This has generated fear and anxiety among some observers and enthusiasm among others. The enthusiasm is for the many ways in…

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Innovation and Collaboration in Higher Education during Challenging Times

April 2, 2025

The field of higher education is notoriously slow to change. Yet, when faced with the extraordinary challenges of today, our associations are quick to foster support, collaboration and unity. I just returned from the UPCEA Annual Conference held in Denver. A record attendance of some 1,300 administrators, faculty and staff from member institutions gathered to…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

UPCEA Welcomes Six New Board Members

WASHINGTON, April 18, 2019 – UPCEA, the Washington, D.C.-based association for college and university leaders in professional, continuing, and online education, welcomed one new officer and five new directors to serve on the UPCEA Board of Directors during the 2019 UPCEA Annual Conference. “The Board’s newest members are an impressive group, and the Board Development…

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Ray Schroeder: “Universities Have to Change To Meet Students’ Needs” (IBL News)

Professor Emeritus Ray Schroder finds it difficult to stop working. As the Associate Vice Chancellor for Online Learning at the University of Illinois Springfield and the founding director of the National Council for Online Education at the University Professional and Continuing Education Association (UPCEA), he has a lot on his plate. IBL News recently got in…

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Department of Education Negotiated Rulemaking Committee Reaches Consensus

As part of the Department of Education’s recent and wide-ranging negotiated rulemaking, negotiators reached consensus on all of the topics discussed during their sessions. With only three minutes remaining in the time allotted for negotiators to do their work, before the entire process would have been for naught, all negotiators agreed on changes to regulatory…

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University of Washington Continuum College Vice Provost Rovy Branon to Serve as UPCEA President-Elect

WASHINGTON, March 29, 2019 – UPCEA, the Washington, D.C.-based association for university leaders in professional, continuing, and online education, welcomed Dr. Rovy Branon as the association’s 2019-20 President-Elect during the 2019 UPCEA Annual Conference. Branon is vice provost for the University of Washington Continuum College. As UPCEA President-Elect, Branon will lead the UPCEA Membership Committee…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Beyond Degrees: How Credential Innovation is Closing the Gap for 42 Million Learners

October 24, 2024

A Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…

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Valuable insights from UPCEA's trusted corporate partners.

Higher Ed SEO Trends to Stay Competitive

March 14, 2025

Higher education institutions are navigating a rapidly evolving search landscape. With so many prospective students turning to search engines to explore programs and make enrollment decisions, universities must ensure their SEO strategies keep pace with these changes. Without a clear SEO strategy, institutions risk losing visibility. According to the Higher Ed SEO Research Study developed…

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The Key to Professional & Continuing Education Success Starts with Your Systems Data

March 7, 2025

Systems are the processes, people, and technology that make your university run on a day-to-day basis. There are a thousand of them that make up your infrastructure, from recruiting and enrollment to learning design and continuing education. It’s these systems that dictate the experiences your students, staff, and faculty have within your university. As such,…

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