Imagine your bellwether program stepping into a modern search arena with a glossy tri-fold and a storied reputation, ready to battle any challenger. Across the ring rolls a robotic rival as “The Imperial March” blares over the speakers. The ref signals start; a blinding spotlight from the robot makes your program vanish from view. The…
Read MoreIntroduction At the 2025 UPCEA Annual Conference, the session “Owning Your Awesomeness” reminded us that professional growth isn’t just about mastering skills—it’s about recognizing and amplifying the unique strengths we already have. For leaders and practitioners in professional and online education this means embracing both the outward image we present and the inner narratives that…
Read MoreMost of us in higher education are now familiar with generative AI bots, where you formulate a prompt and get a reply. Yet, we are now beginning the advancement to agentic AI, the autonomous 24-7 project manager. The dramatic enhancement in the capability of AI as it moves from bots to agents will bring about…
Read MoreTwo weeks ago, we examined the transformation of higher education in the next five years. Today, we look at how this transformation will shift the emphasis of our teaching. As with the prior column, this week’s thesis evolves out of the Zoom Keynote to the Rethink AI Conference, sponsored in part by the International Academy…
Read MoreUPCEA Releases Competency Statements for Professional, Continuing, and Online Practitioners
WASHINGTON, February 18, 2020 – UPCEA, the leader in professional, continuing, and online education, is pleased to announce the release of the association’s Competency and Attribute Statements for Professional, Continuing, and Online Practitioners. The competency and attribute statements consist of the essential knowledge, skills, and dispositions required of Professional, Continuing, and Online (PCO) Education practitioners,…
UPCEA Announces 2020 Association Award Recipients
10 Individuals and 6 Programs Receive Association’s Highest Honors WASHINGTON, February 10, 2020 – UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2020 Association Awards. The UPCEA Association Awards program includes recognition of both individual and institutional achievement across the UPCEA membership. Since 1953, UPCEA has recognized its…
UPCEA Outstanding Service in Postsecondary Instructional Design Award Recipient Announced
Inaugural award bestowed at 2020 Summit for Online Leadership and Administration WASHINGTON, February 5, 2020 – UPCEA, the leader in professional, continuing, and online education, has announced the 2020 Outstanding Service in Postsecondary Instructional Design Award recipient, Penny Ralston-Berg of the Pennsylvania State University. The Outstanding Service in Postsecondary Instructional Design Award recognizes outstanding service…
Call for Talent: UPCEA Online Professional Development
UPCEA is seeking talented collaborators for its new online Professional Development initiative, which will feature certificate programs in the field of professional, continuing, and online education. This is an opportunity to play a pioneering role in the launch of this exciting effort. Specifically, UPCEA is sourcing talent to join our learning community in the following…
The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about? Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo? And second, who is leading that innovation, and what do they need to…
Read MoreWe are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Read MoreStudent success starts with the right conversation. By uniting data, technology, and human connection, institutions can shift from reactive outreach to proactive engagement that strengthens trust, equity, and long-term retention. Every Student Is a Story, Not a Segment “On the other side of every data point, every phone number, every email address, there’s a person…
Read MoreSearch behavior has evolved, and so has the path to enrollment. Generative AI tools like ChatGPT, Gemini, and Google’s AI Overviews shape how people gather information, verify details, and form opinions. For higher education marketers, that means program visibility depends on showing up wherever students look for answers, not only in search results but across…
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