Imagine your bellwether program stepping into a modern search arena with a glossy tri-fold and a storied reputation, ready to battle any challenger. Across the ring rolls a robotic rival as “The Imperial March” blares over the speakers. The ref signals start; a blinding spotlight from the robot makes your program vanish from view. The…
Read MoreIntroduction At the 2025 UPCEA Annual Conference, the session “Owning Your Awesomeness” reminded us that professional growth isn’t just about mastering skills—it’s about recognizing and amplifying the unique strengths we already have. For leaders and practitioners in professional and online education this means embracing both the outward image we present and the inner narratives that…
Read MoreTwo weeks ago, we examined the transformation of higher education in the next five years. Today, we look at how this transformation will shift the emphasis of our teaching. As with the prior column, this week’s thesis evolves out of the Zoom Keynote to the Rethink AI Conference, sponsored in part by the International Academy…
Read MoreWe have begun a transformation in higher education that will make us more responsive, efficient, and effective at achieving our multiple missions. This will not be easy or without trauma, but it is necessary. I had the honor and good fortune to be invited by the generous and insightful Board Chair of the International Professors…
Read MoreMicrocredentials Confuse Employers, Colleges and Learners (Inside Higher Ed)
Reskilling. Upskilling. Certificates. Certifications. Badges. Licenses. Microcredentials. Alternative credentials. Digital credentials. So many terms. So little agreement on what they mean, least of all in higher ed. “Employers say, ‘It’s great that this individual has these skills, but we’ll ask our own questions to verify the learner’s knowledge,’” Kyle Albert, assistant research professor at the…
Survey Reveals Employers’ Views on Microcredential Benefits, Concerns (Campus Technology)
These days, the majority of employers are aware of microcredentials and other non-degree credentials, according to a new study from Collegis Education and UPCEA, the association for higher education professionals in online and continuing education. Out of 510 organizational leaders surveyed, 95% reported being at least somewhat familiar with microcredentials, and more than two-thirds (69%) said they were…
Employers value microcredentials but don’t know how to assess their quality (Higher Ed Dive)
Dive Brief: Although a majority of surveyed employers say they value alternative credentials, many also harbor concerns over assessing the quality of education and understanding the skills and competencies they represent. That’s according to a recent survey of 510 employers from the University Professional and Continuing Education Association, also known as UPCEA, and Collegis Education,…
Why higher ed needs to get on board with micro-credentials (University Business)
A new study focusing on employers’ perspectives on micro-credentials reveals that while a strong majority of them believe it boosts a prospective hire’s value, not enough colleges and universities are capitalizing on it. More than 70% of respondents agreed that job applicants with non-degree or alternative credentials have increased the past two years and those hires…
We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Read MoreOver the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…
Read MoreSearch behavior has evolved, and so has the path to enrollment. Generative AI tools like ChatGPT, Gemini, and Google’s AI Overviews shape how people gather information, verify details, and form opinions. For higher education marketers, that means program visibility depends on showing up wherever students look for answers, not only in search results but across…
Read MoreThere are few conferences that truly bring together such an inspiring mix of vision, innovation, and authenticity as UPCEA’s Convergence. This year, the event in Washington D.C. proved why it’s one of my favorite gatherings in the field of continuing education. The energy, the openness, and the collective drive to redefine learning for a changing…
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