UPCEA Blogs

See below for the full set of all blogs hosted by the association.

Learn more about UPCEA publications. If you want to be sure to get updates from us, be sure you're a UPCEA member.

The Pulse of Higher Ed

Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Artificial Intelligence and the Future of Student Recruitment

March 23, 2026

I recently contributed a chapter in the recently released book, AI Applications in Online Higher Education Administration: Strategies for Maximizing Returns and Improving Outcomes edited by Kathleen Ives, Marie Cini, and Ray Schroeder. This blog highlights key take-aways from my chapter. Higher education recruitment is undergoing one of the most significant transformations in decades. Traditional…

Microcredentials at an Inflection Point

March 12, 2026

Microcredentials remain firmly embedded in the higher education landscape, but institutional momentum appears to be leveling off. In the recently released 2026 Institutional Perspectives on Microcredentials Report, jointly produced by UPCEA, The EvoLLLution, and Modern Campus, institutional leaders describe a sector that is committed to workforce alignment but constrained by structural and strategic barriers. Based…

Online: Trending Now

Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

What Three Leading Models of AI Say Are the Most Vulnerable Jobs in Higher Ed

March 19, 2026

I asked Gemini 3 Thinking, ChatGPT 5.4 Thinking, and Sonnet 4.6 Extended to tell me what jobs in higher education are most vulnerable to replacement by Artificial Intelligence (AI) in the next five years. I also asked for recommendations for current and prospective employees in the field.  First, let me share with you links to…

A Comprehensive View of the Role of AI in the University

March 7, 2026

Today as I publish the several curated reading lists I maintain, it strikes me that we are approaching the integration of Artificial Intelligence (AI) into our universities in a piecemeal rather than a comprehensive fashion. It seems that most universities began taking up the topic in a transactional way following the release of ChatGPT ‘s…

UPCEA Updates

Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from UPCEA Senior Leaders.

UPCEA Receives Grant from Walmart to Scale Engagement Between Employers and Higher Ed

Significant second grant will drive adoption of new models for engaging employers in credential innovation WASHINGTON (July 24, 2024) – UPCEA, the online and professional education association, is honored to receive a $600,000 grant from Walmart to drive innovation in skills-based credentialing with a project titled, “Expanding Institutional Capacity for Employer Engagement in Credential Innovation.” …

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Majority of Grads Wish They’d Been Taught AI in College (Inside Higher Ed)

A majority of college graduates believe generative artificial intelligence tools should be incorporated into college classrooms, with more than half saying they felt unprepared for the workforce, according to a new survey from Cengage Group, an education-technology company. The survey, released today, found that 70 percent of graduates believe basic generative AI training should be integrated…

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Your marketing team knows AI is the new jackpot. What hinders its growth? (University Business)

Many higher education marketing and enrollment management teams are on board with integrating AI into their everyday job functions, but timid leadership and a lack of resources are inhibiting widespread adoption and experimentation, a new report from UPCEA and EducationDynamics declares. The organizations surveyed over 120 professionals, finding respondents were optimistic about integrating emerging technologies, with 80% citing…

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How will the rise of AI in the workplace impact liberal arts education? (Higher Ed Dive)

Demand for liberal arts education has declined in recent years as students increasingly eye college programs that directly prepare them for jobs. But according to many tech and college experts, as businesses launch advanced AI tools or integrate such technology into their operations, liberal arts majors will become more coveted.  That’s because employers will need…

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From the CEO

Musings on trends and updates from UPCEA CEO Bob Hansen.

Constructing the Future: Why Credential Innovation Needs Bold Leadership

November 21, 2025

The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about?  Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo?  And second, who is leading that innovation, and what do they need to…

Foreword by Bob Hansen Featured in The COLO Guidebook

July 10, 2025

We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…

Valuable insights from UPCEA's trusted corporate partners.

How to Explain AI SEO ROI to University Leadership (Without Overpromising)

March 9, 2026

Discover how to explain AI SEO ROI to university leadership when attribution is imperfect, with insights and strategy from Search Influence. Across higher education, marketing teams are being asked to explain AI search visibility before institutions agree on how to measure it. Leadership discussions are moving quickly, while reporting frameworks remain centered on keyword rankings,…

Student Financial Stress and the Impact on Community College Enrollment

February 6, 2026

Community colleges play a vital role in helping learners access affordable education and career-ready training. Students can earn credentials that lead to meaningful jobs quickly, especially in healthcare. Yet for many, financial stress and unmet basic needs make it difficult to enroll or stay enrolled. These barriers often weigh heaviest on part-time, nontraditional, first-generation, and low-income…