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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Leading in the Age of AI: Learning from Lincoln

October 20, 2025

“How would you describe your leadership style?”  This question is a common one for both mid-level and senior-level candidates in the interview process. In the past, many relied on descriptors such as transformative, collaborative, or authentic to explain how they approached people and built teams. But as you think about your next career step, perhaps…

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Maximizing Audience Lifetime Value: The Role of Branding, Partnerships, and Alumni Networks in Credential Success

October 13, 2025

Shifting Student and Employer Priorities Create Opportunities for Higher Education Interest and innovation in workforce-related programming and credentials continue to surge, emerging as one of the fastest growing markets in higher education. Two-thirds of colleges and universities are making significant investments in this area, with more than one-third also embedding professional certifications into their online…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

Universities Teaching Wisdom Skills 2030

October 30, 2025

Two weeks ago, we examined the transformation of higher education in the next five years. Today, we look at how this transformation will shift the emphasis of our teaching. As with the prior column, this week’s thesis evolves out of the Zoom Keynote to the Rethink AI Conference, sponsored in part by the International Academy…

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Higher Education AI Transformation 2030

October 16, 2025

We have begun a transformation in higher education that will make us more responsive, efficient, and effective at achieving our multiple missions. This will not be easy or without trauma, but it is necessary. I had the honor and good fortune to be invited by the generous and insightful Board Chair of the International Professors…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

A map of the United States with pins showing 33 of the most populous US cities, with a counter indicating a total combined population of 40.8 million

Beyond Degrees: How Credential Innovation is Closing the Gap for 42 Million Learners

A Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…

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UPCEA Announces Selection of Peer Learning Leaders to Drive Innovation in Skills-Based Credentialing

Six individuals selected for grant-funded work helping advance University-to-Business credential innovation strategies WASHINGTON (October 23, 2024) – UPCEA, the online and professional education association, is thrilled to announce the selection of six individuals to be Peer Learning Leaders for the association’s grant-funded “Expanding Institutional Capacity for Employer Engagement in Credential Innovation” project. The project will…

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Half of Higher Ed Institutions Now Use AI for Outcomes Tracking, But Most Lag in Implementing Comprehensive Learner Records

Survey conducted by Instructure and UPCEA explores the intersection of AI and credentialing in Higher Education SALT LAKE CITY — October 22, 2024 — Instructure, the leading learning ecosystem and UPCEA, the online and professional education association, announced the results of a survey on whether institutions are leveraging AI to improve learner outcomes and manage…

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Best Colleges Ranking – 2025 (WalletHub)

Insights from Ray Schroeder, Senior Fellow at UPCEA – The Online and Professional Education Association and Professor Emeritus of Communication – University of Illinois Springfield Are Ivy League and other “name- brand” schools worth the high sticker price? Wise consumers of higher education should begin with the outcome. What career or job is your desired…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

Foreword by Bob Hansen Featured in The COLO Guidebook

July 10, 2025

We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…

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A new direction for the Distance Teaching and Learning Conference

November 7, 2024

Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…

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Valuable insights from UPCEA's trusted corporate partners.

AI Search in Higher Education: The Student Search Trends You Can’t Ignore

October 24, 2025

Search behavior has evolved, and so has the path to enrollment. Generative AI tools like ChatGPT, Gemini, and Google’s AI Overviews shape how people gather information, verify details, and form opinions. For higher education marketers, that means program visibility depends on showing up wherever students look for answers, not only in search results but across…

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Reflections from Convergence 2025: Lessons in Agility, Leadership, and Lifelong Learning

October 16, 2025

There are few conferences that truly bring together such an inspiring mix of vision, innovation, and authenticity as UPCEA’s Convergence. This year, the event in Washington D.C. proved why it’s one of my favorite gatherings in the field of continuing education. The energy, the openness, and the collective drive to redefine learning for a changing…

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