I recently contributed a chapter in the recently released book, AI Applications in Online Higher Education Administration: Strategies for Maximizing Returns and Improving Outcomes edited by Kathleen Ives, Marie Cini, and Ray Schroeder. This blog highlights key take-aways from my chapter. Higher education recruitment is undergoing one of the most significant transformations in decades. Traditional…
Microcredentials remain firmly embedded in the higher education landscape, but institutional momentum appears to be leveling off. In the recently released 2026 Institutional Perspectives on Microcredentials Report, jointly produced by UPCEA, The EvoLLLution, and Modern Campus, institutional leaders describe a sector that is committed to workforce alignment but constrained by structural and strategic barriers. Based…
Technologists, economists, and visionaries are warning us that in the next three to 18 months, we are going to experience rapid and pervasive disruption of our professional lives, workplace models, and distribution of income. Professional positions requiring college degrees will be lost, remade into highly-productive, cost-efficient, hybrid human-AI models where human contributions and compensation will…
I asked Gemini 3 Thinking, ChatGPT 5.4 Thinking, and Sonnet 4.6 Extended to tell me what jobs in higher education are most vulnerable to replacement by Artificial Intelligence (AI) in the next five years. I also asked for recommendations for current and prospective employees in the field. First, let me share with you links to…
196 Recipients Receive Honors Across 26 Categories for Excellence in Marketing
WASHINGTON, D.C., October 11, 2017 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2017 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership. This year, UPCEA is honoring 196 recipients for their excellence in 26 awards categories across…
Announcing two exciting, new member-driven regional conference pilot programs!
Dear Colleagues, I want to share with you the results of the UPCEA Presidential Task Force on Regional Conferences, which conducted a comprehensive and iterative review of the signature deliverable of UPCEA’s five regions: a fall conference. The UPCEA Board of Directors charged the Task Force to make recommendations for reducing the number of regional…
UPCEA Addresses Trump Administration on DACA
UPCEA joined with HACU (Hispanic Association of Colleges and Universities) and ACE (American Council on Education) along with other organizations to retain protections for those who are part of the DACA (Deferred Action for Childhood Arrivals) program until longer term solutions can be put into place. The letters call for the program to be retained…
How can colleges amend unsustainable business models? (EducationDIVE)
Current economic trends may lead to more socioeconomic divisions, according to Lynn Pasquerella, the president of the Association of American Colleges & Universities. In “Future Forward: The Next 20 Years of Higher Education,” most respondents said the preponderance of online education options had been the most seismic development in higher education during the previous two…
The tagline for Convergence, Credential Innovation in Higher Education, raises two important questions: First, what kind of credentials are we talking about? Is the scope of credentials unlimited, blue sky, or confined to incremental changes on the margins of the status quo? And second, who is leading that innovation, and what do they need to…
We are pleased to share the foreword by UPCEA CEO Bob Hansen from the newly released Chief Online Learning Officers’ Guidebook: A Framework for Strategy and Practice in Higher Education. The guidebook, now available from Routledge in paperback, hardback, and eBook formats, provides a comprehensive framework for today’s online learning leaders. Learn more and purchase…
Online enrollment leaders don’t need another mandate to “use AI.” They need relief. Most teams are already stretched thin by demands to manage inquiry volume, follow-up expectations, data hygiene, and prospect responsiveness. They lack the capacity to take on yet another complex initiative, especially one that feels abstract or disruptive. AI mandates promise transformation when…
Discover how to explain AI SEO ROI to university leadership when attribution is imperfect, with insights and strategy from Search Influence. Across higher education, marketing teams are being asked to explain AI search visibility before institutions agree on how to measure it. Leadership discussions are moving quickly, while reporting frameworks remain centered on keyword rankings,…