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Perspectives on Online and Professional Education
from UPCEA’s Research and Consulting Experts

Four Steps to Help Enrollment Managers Lead in a Challenging Environment

July 9, 2024

Many institutions are facing significant financial hurdles and enrollment managers are called upon now more than ever to solve the multiple challenges related to enrollment issues including low numbers, diversification of learners to include the growing number and importance of adult learners, international enrollments, and tension between undergraduate and graduate program enrollments.  Changing our current…

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What Do Students Want from Their Online Programs?

June 20, 2024

Knowing what our potential students want is critical in a time of greater competition for students who will enroll in our programs.   Things have dramatically changed since the early 2000s when almost any online program was successful by almost any measure. Demand for online education was growing, while the supply of online programs could not…

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Unique biweekly insights and news review from Ray Schroeder, Senior Fellow at UPCEA

AI Reshapes Higher Ed and Society at Large by 2035

July 4, 2024

There are important steps to be taken in higher education as we prepare for the deep society-wide changes that will take place in the next five to ten years.  In general, these columns have focused on the incremental actions that should be taken to benefit higher education institutions and their constituencies as they adapt to…

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Higher Education Has Not Been Forgotten by Generative AI

June 20, 2024

The Generative AI (GenAI) revolution has not ignored higher education, a whole host of tools are available now and more revolutionary tools are on the way. Beginning with concern over the potential for plagiarism and cheating by way of the use of GenAI chatbots, higher education has paid attention to the development of this technology.…

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Your one-stop shop for the latest Association happenings, policy updates, plus thoughts from the desk of CEO Bob Hansen.

Final Licensure and Certification Regulations Released; Online Student Location Determinations Updated | Policy Matters (October 2023)

Major Updates The Department of Education (ED) has released final rules on Ability to Benefit, Administrative Capability, Certification Procedures, and Financial Responsibility. These rules, part of negotiated rulemaking in early 2022, provide new requirements for programmatic accreditation, state licensure, and conforming with state laws when dealing with closure in the context of distance education. The…

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2023 UPCEA MEMS Award Recipients Announced

21 Recipients Chosen For Three Award Categories WASHINGTON, D.C., October 20, 2023 — UPCEA, the online and professional education association, has announced the recipients of the 2023 Excellence in Enrollment Management Award, the Excellence in Diversity, Equity, and Inclusiveness in Marketing, Enrollment, and Student Success Award, and the Excellence in Marketing Award.  All three awards…

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UPCEA Announces Selection of Credential Innovation Consortium Members

10 institutions selected for grant-funded pilot consortium WASHINGTON (October 11, 2023) – UPCEA, the online and professional education association, is thrilled to announce the selection of ten institutions to be part of a small pilot consortium fueled by UPCEA’s “Building Capacity, Expanding Pathways: Accelerating the Growth of Credential Innovation in Higher Education” project. The project…

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Gainful Employment and Financial Value Transparency Final Regulations Released – Effective July 1, 2024 | Policy Matters (September 2023)

Major Updates   New Gainful Employment and Financial Value Transparency Final Regulations Released – Effective July 1, 2024 The US Department of Education has released final Gainful Employment and “Financial Value Transparency” regulations. The Gainful Employment (GE) regulations include new and higher bars for career programs and connecting outcomes to programs offered by private for-profit…

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Musings on trends and updates from UPCEA CEO Bob Hansen.

UPCEA Brand Evolution in an Era of Change

March 26, 2024

The pandemic upheaval forced rapid adaptation across campuses, accelerating the digital transformation that had been underway for decades. Online and professional education is at the forefront of this transformation, addressing strategic questions about business models and learner needs. In this ever-evolving landscape of higher education, adaptation isn’t just an option; it’s a necessity. UPCEA recognized…

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UPCEA Seeks Full-Time Controller 

March 15, 2024

UPCEA is currently seeking a full-time Controller for a fully remote position with the association.   The Controller will oversee and manage all aspects of the organization’s accounting functions. This includes ensuring financial accuracy, compliance with relevant regulations, and providing timely financial reports for internal and external stakeholders. The Controller also plays a key role in…

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Valuable insights from UPCEA's trusted corporate partners.

Drive Success: Using Recruitment SEO to Fill Higher Education Seats

July 2, 2024

  Higher education marketing teams face a critical challenge: adapting to how learners now discover and explore educational programs. From the first touchpoint to application completion, marketers must ensure a seamless experience for prospective students and maintain their presence throughout the enrollment funnel. This makes recruitment SEO more important now than ever before. With fewer…

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Future-Focused: Laying the Groundwork for Student Success with an Effective Orientation

July 1, 2024

Butler University has long been recognized for its commitment to providing high-quality education and fostering the development of well-rounded professionals. The Doctor of Pharmacy (PharmD) program has been a cornerstone of the university’s academic offerings for decades. Through a continuous commitment to improvement, Butler has embraced innovative approaches to ensure its offerings remain relevant and…

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