Higher education is facing a real challenge—and yes, I said challenge. (Because let’s face it, we really do love a good “opportunity” in higher ed, don’t we?) With over 41 million people in the U.S. who’ve started college and left without a degree, there exists a massive group of learners who are unfinished, yet far…
Read MoreHigher education is facing its greatest challenge in decades. Our field may be at a transformational cusp where the transactional currency for education may shift from credits to competency, competency dictated by new, to-be-determined factors, shaped by our evolving economy, as well as the political landscape. Historically, and for the era, 120-credits was a fairly…
Read MoreIt was more than two decades ago that I was advocating the concept of enabling students to continue to follow the evolving developments and topics in the classes I taught through news blogs offered to support the learning in class. I called the concept, “Semester without End.” Now, OpenAI is suggesting that custom GPTs be…
Read MoreThe new year may bring a host of virtual assistants and administrative staff to higher education. They will begin as assistants to humans, then over time they will evolve into autonomous AI staff members. The winds of change in our field are rapidly converging, as we discussed in the previous edition of “Online: Trending Now.” The…
Read MoreHelix Education and UPCEA Publish New Research Showing the Extent to Which Data Analytics are Underutilized throughout Higher Education (PRWeb)
According to new research published by UPCEA and Helix Education, 83 percent of higher education professionals surveyed have no knowledge of the cost-per-inquiry of their most effective marketing channel for undergraduate inquiry, and more than half made the same indication for graduate inquiry. Additionally, less than half of higher education professionals go through a formalized…
230 Recipients Receive Honors Across 26 Categories for Excellence in Marketing
WASHINGTON, D.C., September 27, 2016 — UPCEA, the leader in professional alongside SMR Digital, continuing, and online education, has announced the recipients of the 2016 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership. This year, UPCEA is honoring 230 recipients for their excellence in 26…
UPCEA Joins Multiple Distance Ed Orgs to Offer State Authorization Comments
UPCEA co-signed, with a coalition of other organizations with a direct interest in distance education, a letter commenting on the Department of Education’s proposed regulations on state authorization. UPCEA joined along with five other non-profit organizations garnering a collective total of more than 1,000 institutions innovating in offering distance education, the leading organization in higher…
Millennial demand drives higher ed badging expansion (University Business)
“Almost all U.S. colleges and universities now award certificates, digital badges and other forms of microcredentials so students can quickly show an employer specialized skills they’ve acquired. Driving this fast-growing trend are workforce millennials who want to learn, for instance, how to operate an Amazon delivery drone or repair a self-driving car without having to…
Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…
Read MoreA Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…
Read MoreMilitary-connected students (veterans, active duty service members, National Guard and Reserves members, and their families) represent a valuable but often overlooked demographic in higher education. These individuals bring a strong sense of purpose, discipline, and a commitment to service to campus—qualities that make them outstanding students and future leaders. As higher education institutions seek to…
Read MoreMarketing cost per inquiry (CPI) is a primary signifier of how well your marketing is performing, but it has historically lacked a critical aspect that makes it a valuable barometer for success: its very own benchmark. Search Influence and UPCEA have addressed this crucial gap in higher education marketing with our Marketing Metrics Research Report:…
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