Putting AI into Action for Higher Education
UPCEA is the hands-on partner for leaders who need to translate AI from idea to implementation. We bring together practitioners, publish applied research on artificial intelligence in higher education, and deliver cohort-based learning so members can move from piloting AI tools to measurable results through strategic implementation. While postsecondary leaders gravitate to frameworks, innovators operationalize and pilot new initiatives, like AI.
This hub centralizes our primers, research briefs, training, and member spotlights on AI resources, with an emphasis on marketing and enrollment, learner support, credential innovation, and workforce alignment.
AI Primers & Insights
Short, actionable overviews to get your team aligned—plus starter resources from UPCEA.
Each topic includes a few UPCEA resources so your team can operationalize AI in your online and professional education departments. These AI resources for UPCEA members will grow over time as we add new guides, cases, and tools.
Implementing AI in our work - Enrollment, Student Success, Teaching
AI-Enabled Enrollment & Marketing
AI is rewriting discovery and conversion. Recent UPCEA research shows half of prospective students use AI-powered search weekly, so showing up in AI overviews (and the SEO that feeds them) determines visibility.
Student Success, Advising & Retention
AI is moving from content creation to tutoring and agentic systems, enabling responsive support and mastery-based progress—key for learner success.
Teaching & Learning Design
Generative and embodied AI are reshaping course design, assessment, and feedback loops across online and hybrid modalities.
Leading AI - Governance, Credentials, Institutional Strategy
Governance, Ethics & Operational Readiness
Responsible AI demands policy alignment, cross-functional coordination, and cultural readiness across marketing, enrollment, IT, data privacy, and academic units.
Credential Innovation, Program Design & Workforce Alignment
Institutional Strategy & Future-Proofing
AI influences revenue models, online enterprise strategy, and institutional resilience; leaders need a forward-looking view.
- UPCEA Senior Fellow Ray Schroeder's EduAI Advisor GPT
- New book: AI Applications in Online Higher Administration: Strategies for Maximizing Returns and Improving Outcomes
- Focus on the Future
What's Next + Engage More
Online: Trending Now
Insights on AI and the future of higher education from UPCEA Senior Fellow, Ray Schroeder.
2020s — the Decade of AI and Quantum
We are entering the decade of AI and quantum environments that will reshape higher education. Too often, we look ahead assuming that the technologies and structures of today will be in place for years to come. Yet a look back confirms that change has moved at a dramatic pace in higher education. Three decades ago,…
Our Greatest Strength Is Our Greatest Vulnerability
The greatest strength of online learning is the anytime and anywhere characteristic, but the online aspect is also our greatest vulnerability. We tend to think often about the worldwide reach and impact of online learning. Through online, we have the power to change lives and societies. However, we are seriously vulnerable, more so, one might…
The Rise of Do-It-Yourself Education
Do it yourself is more than just a trend for crafts and home improvements — it is an ethos that has reached higher education. DIY has become pervasive in our culture. In part it is fueled by the internet, most particularly by YouTube. In part it is energized by time and money savings. It is further…
