As more and more institutions face internal and external pressures to identify and cultivate new revenue streams, many are turning to online and professional continuing education to attract new learners and address fiscal shortfalls. While this continued increase in supply undoubtedly benefits the student, it makes an already saturated market even more competitive. UPCEA’s 2024…
Read MoreI’ve been through the college enrollment process before, and to be honest, it’s not exactly something that I wish to do again. And yet, as part of my role at UPCEA, I regularly step into the shoes of a prospective student during our Enrollment Process Reviews. These “secret shopper” exercises involve posing as potential applicants…
Read MoreThe technology of Generative Artificial Intelligence (AI) gained worldwide attention with the initial release of OpenAI’s ChatGPT on November 30, 2022, and it has continued to expand at awesome speed and capability ever since. This has generated fear and anxiety among some observers and enthusiasm among others. The enthusiasm is for the many ways in…
Read MoreThe field of higher education is notoriously slow to change. Yet, when faced with the extraordinary challenges of today, our associations are quick to foster support, collaboration and unity. I just returned from the UPCEA Annual Conference held in Denver. A record attendance of some 1,300 administrators, faculty and staff from member institutions gathered to…
Read MoreBest Colleges Ranking – 2025 (WalletHub)
Insights from Ray Schroeder, Senior Fellow at UPCEA – The Online and Professional Education Association and Professor Emeritus of Communication – University of Illinois Springfield Are Ivy League and other “name- brand” schools worth the high sticker price? Wise consumers of higher education should begin with the outcome. What career or job is your desired…
Motivating Students Who Have Some College but No Credential (Inside Higher Ed)
“A survey of roughly 1,000 learners with some college credits but no credential found that many of these former students distrust higher ed and question the value of a degree. The study, highlighted in a new white paper released Tuesday, was conducted by StraighterLine, an online course provider, and UPCEA, the online and professional education association….
Stopped-out students are confident in their academic skills — but financial concerns remain (Higher Ed Dive)
“Facing the rapidly approaching demographic cliff — an expected dropoff in high school graduates starting around 2025 — many colleges are pivoting to reengaging students who attended college but left before earning a credential. Officials see significant enrollment potential among this group, as the nationwide pool of stopped-out students is large and growing. By July 2022,…
New Study Reveals Keys to Re-Engaging the 41.9 Million Americans with Some College, but No Credential
Students’ Perception of the Value of a Degree Drops 50% After Stopping Out WASHINGTON, D.C. (October 15, 2024) — StraighterLine, the leading provider of flexible, affordable post-secondary online courses and industry credentials, and UPCEA (the online and professional education association) released findings from a new study examining the motivations, challenges, and readiness of individuals with…
Over the last three years, UPCEA engaged in an innovative partnership with the University of Wisconsin–Madison to enable the latter’s Distance Teaching and Learning (DT&L) conference to continue under UPCEA’s leadership. The partnership’s goals included making this valuable event for the distance learning community more sustainable and accessible to online practitioners focused on teaching and…
Read MoreA Movement, Not Just a Community Convergence is emerging as the place where the credential innovation community for higher ed comes together. But more than a community, it’s a movement. Not a movement to make degrees less valuable, let alone obsolete. Rather, it’s a movement to complement degrees by meeting the needs of those for…
Read MoreHigher education institutions are navigating a rapidly evolving search landscape. With so many prospective students turning to search engines to explore programs and make enrollment decisions, universities must ensure their SEO strategies keep pace with these changes. Without a clear SEO strategy, institutions risk losing visibility. According to the Higher Ed SEO Research Study developed…
Read MoreSystems are the processes, people, and technology that make your university run on a day-to-day basis. There are a thousand of them that make up your infrastructure, from recruiting and enrollment to learning design and continuing education. It’s these systems that dictate the experiences your students, staff, and faculty have within your university. As such,…
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