29 Recipients Chosen For Three Award Categories

WASHINGTON, D.C., September 17, 2025 — UPCEA, the online and professional education association, has announced the recipients of the 2025 Excellence in Enrollment Management Award, the Excellence in Advancing Student Success Award, and the Excellence in Marketing Award.

All three awards are sponsored by UPCEA’s Marketing, Enrollment, and Student Success Network. Recipients will be honored at the 2025 UPCEA MEMS: Marketing, Enrollment Management and Student Success conference, December 2-4 in Boston, Massachusetts.

“The achievements of this year’s honorees in marketing, enrollment, and student success stand as a powerful example of creativity, dedication, and impact,” said the members of the 2025 MEMS Awards Subcommittee. “We are proud to recognize and celebrate their excellence, and the lasting contributions they are making to the future of higher education.”

The UPCEA Excellence in Enrollment Management Award recognizes an outstanding online and professional continuing education organization (unit or individual) that models best practices and combines process excellence with superior results in enrollment management.

The 2025 recipient is:

• USG eCore’s Digital Learning Support Model
  University System of Georgia, eCampus

The UPCEA Excellence In Advancing Student Success Award recognizes an institution that has implemented a successful strategic initiative, project, or service that has resulted in significantly advancing the success of adult and/or non-traditional student audiences.

The 2025 recipient is:

• Office of Online Learning
  Northern Illinois University

The UPCEA Excellence in Marketing Award recognizes marketing campaigns that excel in creativity, execution, and impact. Regardless of institution size or budget, the award focuses on outstanding and effective marketing in the higher ed industry based upon overall creativity, messaging, results achieved by the campaign, and level of design.

The 2025 recipients are:

GOLD

• Georgia Tech FlexStack Launch & Brand Awareness Campaign, Marketing & Digital Strategy Team
  Georgia Tech Professional Education

SILVER

• “Learn It Today. Use It Tomorrow.” – USD Online Brand Campaign 2025
  University of San Diego
• College of Veterinary Medicine, Mizzou Marketing, and Mizzou Online
  University of Missouri
• Crash Corpse: A Cautionary Tale in Data Security, Marketing and Digital Strategy Team
  Georgia Tech Professional Education
• Summer Starts Here: Kids & Teens University
  The University of Texas at Arlington, Extension and Extended Campus
• MCE Campaign: Skill Up. Stand Out.
  McMaster Continuing Education
• Online Brand Awareness Campaign
  Purdue University
• Online Master of Economics with Concentration in Econometric and Data Analysis Marketing Launch, Marketing and Admissions Support Team, Office of Teaching and Technology
  University of Florida
• Put a Little U of A on Your Resume with Continuing Education
  University of Alberta
• Reimagining Digital Strategy in Higher Ed: The Kent State Online Model
  Kent State University
• Sacramento State CCE’s CSAD2B Campaign
  Sacramento State’s College of Continuing Education
• 2024 Melt Campaign
  Shippensburg University
• What’s Next, Janine Raino, Justine Kestner
  York University School of Continuing Studies
• What’s Your Next?
  SDSU Global Campus
• Where Careers Move Forward
  The G. Raymond Chang School of Continuing Education, Toronto Metropolitan University

BRONZE

• AlamoONLINE Made for You
  Alamo Colleges Online
• edXpress: Reimagining Lifelong Learning With Innovation & Inclusion
  McMaster University Continuing Education
• From ‘I Am’ to ‘We See You’: Transforming Student Voices into Recruitment Personas
  Mississippi State University
• Community Channels Campaign, Jimmie L. Sanders
  DePaul University
• Online Masters of Science in Analytics Alumni Campaign, Marketing and Digital Strategy Team
  Georgia Tech Professional Education
• Once a Bearcat, Always a Bearcat, UCO Marketing Team
  University of Cincinnati
• Learn for Life Webinar Series, Sandy Rodriguez
  DePaul University
• Strategies for Success Campaign
  Sacramento State’s College of Continuing Education
• Summer Session at Sacramento State Campaign
  Sacramento State’s College of Continuing Education
• We Go There
  Colorado State University Global
• We See You, UCO Marketing Team
  University of Cincinnati
• Welcome Kit Campaign, UCO Marketing Team
  University of Cincinnati

Congratulations to all of the 2025 Award recipients!

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About UPCEA

UPCEA is the online and professional education association. Our members continuously reinvent higher education, positively impacting millions of lives. We proudly lead and support them through cutting edge research, professional development, networking and mentorship, conferences and seminars, and stakeholder advocacy. Our collaborative, entrepreneurial community brings together decision makers and influencers in education, industry, research, and policy interested in improving educational access and outcomes. Learn more at upcea.edu.

CONTACT:

Jean Simmons, UPCEA Director of Marketing

[email protected]