As technology increases, drones have become increasingly more affordable in both the private and public sectors, and in turn their use has increased dramatically. This presents opportunities for both businesses and higher education across the country. Businesses will be able to use unmanned aerial vehicles (UAVs) for transportation, promotion, and communication to increase productivity and…
Read MoreCustomer relationship management is a critical component of an education provider’s enrollment operations process. Increased competition and tightening budgets have led to a growing need for efficient and effective customer relationship management systems. Many education providers have developed external partnerships to meet this need. Helix Education and the University Professional and Continuing Education Association have…
Read MoreMarketing department media expenditures have been an important topic in student recruitment operations for more than 20 years. During the past decade, higher education providers have experienced a dramatic shift from print to electronic media as the main driver of their marketing operations. The resulting increase in electronic media expenditures has added a layer of…
Read MoreIn recent years, the idea of data-driven decision making has been propelling much of the higher education narrative. As many industries work to incorporate data and analytics into their organizational processes, education providers are also tasked with adopting a more thoroughly informed management approach. A 2013 report titled Building Organizational Capacity for Analytics highlighted that “enhanced analytics…
Read MoreTo thrive in today’s fast-evolving job market, students need flexible ways to quickly develop and demonstrate new skills. Alternative credentialing helps solve this problem. UPCEA and Pearson surveyed 190 institutions to determine the role alternative credentials play in higher education. Learn more about the key findings and download the complete report, Demographic Shifts in Educational…
Read MoreTrusted by the nation's top colleges and universities, UPCEA Research and Consulting provides the best value in the industry today. UPCEA's industry experts have years of experience in Online and Professional Continuing education - put them to work for you!
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The UPCEA Difference
Unmatched Experience: For more than 100 years, UPCEA consultants have exclusively served the needs of online and professional continuing education programs. UPCEA consultants leverage their extensive industry expertise to expedite solutions, anticipate upcoming shifts, and offer distinct best practices, effectively aiding clients in achieving their goals.
Cost Effectiveness: As a nonprofit, member-serving organization, we provide unmatched value, allowing you to maximize limited research and consulting budgets.
Action in Motion: Our cadre of experienced, skilled authorities and expert practitioners propels you forward, translating research and consulting into impactful implementation, a distinctive hallmark of UPCEA. Our team of current and former institutional leaders will support you, turning research and consulting into action.
Mission Alignment: Like you, our mission is to enhance and expand educational opportunities and outcomes for adult and other non-traditional learners. We share your values and work in partnership with you to advance access and excellence in education.
Jim Fong, UPCEA's Chief Research Officer, has extensive background in marketing at Penn State, as well as experience in private industry. Jim brings a rich understanding of the dynamics driving today’s higher education leaders, providing research-driven strategy and positioning. Jim often presents at UPCEA conferences, sharing vital information with attendees.
Bruce Etter, Senior Director of Research & Consulting, is responsible for developing and managing research initiatives for UPCEA Research and Consulting and its clients. He graduated from Penn State University with a Bachelor’s of Science in Sociology and a minor in Sustainability Leadership.