News

Should I Get Microcredentials To Complement My Four-Year Degree In Today’s Job Market? (Forbes)

January 30, 2025

“Think about a professional stepping into the workforce—equipped with the strategic insights cultivated during a four-year business degree and bolstered by technical expertise gained through microcredentials. This balanced blend of broad understanding and specialized skills does more than make them competitive; it prepares them to lead and drive transformative change. Employers are no longer satisfied with a single dimension of expertise—they expect candidates who bring the best of both worlds.

The data supports this evolution. […]

Imagine someone learning Python for data analytics or mastering SEO techniques for digital marketing within just a few weeks. Microcredentials make this possible, offering a fast and focused way to gain market-relevant skills without committing to a long-term program. These certifications often cost a fraction of traditional degrees, breaking down financial barriers and making high-quality learning accessible to more people. What’s more, many microcredentials are developed hand-in-hand with major companies or industry groups, ensuring that learners gain expertise aligned with current job market trends. A LinkedIn Learning report from 2022 found that 94% of professionals believe continuous learning is crucial for career success. A 2023 survey by UPCEA and Collegis Education found that 95% of employers recognize benefits in microcredentials, particularly as indicators of an employee’s commitment to skill development and advancement.”

Read the full article. 

23109270222_913907ae48_k

Get Involved with UPCEA

Professional development isn't just about attending sessions. Get involved with UPCEA to meet members from other institutions, share the great work your institution is doing, and hone your own skills. From submitting a session proposal for a conference or an article for a publication to serving as a volunteer on a conference planning committee, there are as many ways to engage with us!

22705011037_217e9a2505_k

Awards of Excellence

Since 1953, UPCEA has recognized its members' outstanding contributions to the Association and the field, as well as their achievements in innovative programming, marketing and promotion, community development and services, research and publications, and many other areas.