UPCEA Benchmarking Research & Consulting

Environmental Scan

Are you considering adding new programs or in the early stages of program development? Do you need a snapshot of the competitive and forecasted labor markets to determine potential program viability?

Environmental scanning is a cost-efficient and insightful exploratory research method regarding program assessment, design, and delivery – an internal stakeholder engagement and planning adaptation enabler. It rarely provides a conclusive Go/No-Go decision.

Environmental scanning does not include any primary research element (i.e., an element in which UPCEA is conducting research, rather than pulling information from secondary sources). Environmental scanning is ideal for an institution that is interested in gaining baseline information about a program or is in the early stages of program development.

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Pricing starts at $2,500

Typical time to completion: 4-6 Weeks

Testimonials

Johns Hopkins University

“UPCEA’s Center for Research and Strategy has been instrumental in helping us to launch new programs in the last few years. The Center’s staff combine sound market research techniques with deep understanding of the higher education community. The result is expert advice in areas related to market and program viability.”

- Dr. Kathleen Burke
Associate Dean, Advanced Academic Programs Krieger School of Arts and Sciences

Northwestern University

“UPCEA’s Center for Research and Strategy has been a go-to for my school for much of the past decade. Jim Fong and his team have provided us invaluable competitive impact analysis and have been a great partner in helping us envision possible markets, marketing strategies and the feasibility of new and successful programs.”

- Thomas F. Gibbons, J.D.
Dean, School of Professional Studies

North Carolina Agricultural and Technical State University

“Without hesitation, I turn to Jim Fong and the Center for Research and Strategy team for consultations. The custom program assessment services and trend data are a true benefit of my UPCEA membership.”

- Tonya B. Amankwatia, Ph.D.
Assistant Vice Provost, Distance Education and Extended Learning

 

Need timely, actionable recommendations on issues facing your online and professional education unit? Contact us today: [email protected] or call us at 202-659-3130.

 

Second Opinion—Free Consulting Service for Members!

Seeking timely, expert advice—or, a "second opinion?" Our lead consultants are available to provide brief, rapid responses for members who have questions about all aspects of professional, continuing, and online education programs and strategy. Members can request a thirty-minute phone consultation free of charge.

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