Industry Insights

Valuable insights from UPCEA's trusted corporate partners.

IT Certification: A Powerful Career Catalyst

October 4, 2023

Do I need to earn a certification? Professionals in IT, cybersecurity, privacy, risk, audit and related digital trust fields have wrestled with this question for years. Do certifications actually help with competitive job applications, increasing earning potential, and staying up to date with the latest IT trends? Or are they just acronyms on a resume…

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Forming Strategic Partnerships To Increase Equity in Access to Education

September 28, 2023

Addressing the Digital Divide in the Age of Cybersecurity As technology and the internet continue to reshape modern education, the question of equitable access to these resources becomes more pressing. Educational institutions, governments, and private organizations are working diligently to bridge this digital divide, with cybersecurity emerging as a key concern. Strategic partnerships can play…

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How Rising Professionals Can Obtain Coveted Expertise in Emerging Tech

September 22, 2023

At a time when enterprises are racing to experiment with fast-growing artificial intelligence capabilities, cloud computing is increasingly relied upon for organizations to operate efficiently and connected devices are proliferating at a staggering pace, harnessing emerging technology is becoming a leading priority for companies in all sectors and geographies. That means companies are on the…

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Tracking the Right Higher Education SEO Metrics for Marketing Success

September 8, 2023

Key Insights Looking at SEO success metrics helps you evaluate your SEO strategy’s performance, while analyzing SEO health metrics lets you inform your SEO strategy. Institutional leaders want reporting on SEO metrics, but most don’t receive regular updates. From deans to marketing leaders to SEO analysts, various audiences need to receive and review different levels…

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Corporate Learning Partnerships Part 2: Higher Ed Strategies for B2B Sales

August 23, 2023

Higher education institutions aiming to develop successful corporate learning partnerships must be willing to acknowledge that marketing to and engaging businesses is different from marketing to and engaging students. In the first part of this series on higher ed corporate learning, we discussed how schools can position themselves to effectively market to businesses. Once that…

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Other Blogs and News:

Four Steps to Help Enrollment Managers Lead in a Challenging Environment

Many institutions are facing significant financial hurdles and enrollment managers are called upon now more than ever to solve the multiple challenges related to enrollment issues including low numbers, diversification of learners to include the growing number and importance of adult learners, international enrollments, and tension between undergraduate and graduate program enrollments.  Changing our current…

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How will the rise of AI in the workplace impact liberal arts education? (Higher Ed Dive)

Demand for liberal arts education has declined in recent years as students increasingly eye college programs that directly prepare them for jobs. But according to many tech and college experts, as businesses launch advanced AI tools or integrate such technology into their operations, liberal arts majors will become more coveted.  That’s because employers will need…

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An Online Pivot That Continues to Pay Off (Inside Higher Ed)

Unity Environmental University has celebrated explosive enrollment growth since it transitioned to a predominantly online institution beginning in 2016. And at a time when many small colleges are struggling with stagnant enrollment and financial challenges, Unity’s strategic pivot to digital learning continues to pay off. […] Online higher education experts applaud the choices Unity administrators have…

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UPCEA’s Finance Department Grows, Welcomes Tanya Smith

UPCEA proudly welcomes Tanya Smith as the association’s new Controller. Tanya is a Certified Public Accountant with an extensive background in higher education. Prior to joining UPCEA’s Finance and Accounting team, she dedicated 25 years to the University of Alabama in Huntsville (UAH), where she most recently served as the Director of Accounting and Financial…

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Universities Investing in Microcredential Leadership (Inside Higher Ed)

Amy Heitzman noticed a new trend when UPCEA, an online and professional education association, put out calls last year to institutions looking to bulk up microcredential programs. “Five of the 40 [applicants] said, ‘We’re going to hire someone to head this up,’” said Heitzman, UPCEA’s deputy CEO and chief learning officer. “And it was like,…

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ED Sends Distance Ed, R2T4, TRIO Rules for Final Administrative Review | Policy Matters (June 2024)

Major Updates ED Sends Distance Ed, R2T4, TRIO Rules to OIRA for Final Review Before Release and Public Comment The US Department of Education has advanced a set of proposed regulations to the Office of Management and Budget’s Office of Information and Regulatory Affairs (OIRA) for review. This submission marks the final procedural step before…

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