Industry Insights

Valuable insights from UPCEA's trusted corporate partners.

The Fastest-Growing Job Skills for Universities to Prioritize in 2024

February 2, 2024

In an ever-evolving job market, higher education plays a crucial role in preparing students for strong career outcomes. I’m excited to share that Coursera’s third annual Job Skills Report is here to guide higher ed leaders as they navigate this landscape by highlighting the essential skills and credentials that are shaping the workforce.  The Job…

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The Symbiotic Relationship Between Academia and Stackable Credentials

January 22, 2024

As the next generation enters secondary education and the workforce, traditional university experiences are no longer enough to prepare students for their professional lives. Even generations who have been in the workforce for years are making career transitions, meaning that they are trying to learn applicable skillsets and earn relevant credentials to bolster their portfolios.…

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From the Ground Up: Attracting Working Adults as a New Student Market

January 19, 2024

Like many colleges and universities today, Spelman College was faced with the challenge of generating more revenue and also expanding beyond their core student population of women of color. Ultimately, the college made the decision to target working adults and professional learners who have been in the workforce for 10–15 years, a promising and relatively…

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Alignment for the Long Term: How CE Can Drive Institution-Wide Credential Innovation

January 8, 2024

Higher education institutions across the United States and Canada are in their “credential innovation era”—exploring new ways to serve new demographics of learners and awarding new kinds of credentials to recognize their learning.  Except… this isn’t really new, is it? Not in the Continuing, Professional and Workforce Education sector anyways. Offering certificates, microcredentials and badges…

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Momentum for Microcredentials on the Learning Landscape

January 2, 2024

As the dynamic technology landscape recalibrates business models and calls for employees’ skills sets to be frequently refreshed, traditional paths for students to launch their careers are, in many cases, no longer sufficient. University degree programs have difficulty keeping pace with the latest skills enterprises require, especially in IT fields and related disciplines in which…

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Other Blogs and News:

Honoring the Life and Legacy of Dr. James P. Pappas

UPCEA joins colleagues, friends, and the broader higher education community in mourning the passing of Dr. James P. Pappas, who dedicated his career to advancing the reach, relevance, and impact of online, professional and continuing education. Dr. Pappas, a former President of UPCEA, was the 1999 Walton S. Bittner Service Citation Award recipient and 2006…

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What Higher Education Leaders Can Learn from NGA’s Intersectional Policy Lab

In late August, I had the opportunity to join the National Governors Association’s Intersectional Policy Lab on Non-Degree Credentials and Skills-Based Practices in Minneapolis. This first in-person gathering of NGA’s Data and Non-Degree Credential Learning Community and Skills in the States Community of Practice brought together state leaders, researchers, foundations, and employers for two days…

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AI Payoff vs. the Web: What It Means for Higher Ed

When the New York Times ran a piece in August pointing out that companies are throwing billions into AI with little to show for it, I had déjà vu. It took me right back to the late 1990s, when everyone thought the web would change everything overnight. It did change everything—but not before years of…

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Justice Department Threatens College Funding Over DEI Policies; Administration Requests Detailed Admissions Data | Policy Matters (August 2025)

Major Updates Justice Department Threatens College Funding Over DEI Policies; Administration Requests Detailed Admissions Data The U.S. Department of Justice has issued guidance warning that colleges and other federally funded institutions could lose federal support if they continue certain diversity, equity and inclusion (DEI) practices. The DOJ’s new memo flags a sweeping range of campus…

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Expanding Institutional Capacity for Credential Innovation through Business and Community Partnerships

Higher education is rapidly changing. The 2025-26 academic year will be the first in which the number of fully online undergraduates surpass those who are fully residential.1 In particular, interest and innovation in workforce-related programming and credentials continue to surge, with this market emerging as one of the fastest growing in higher education. Two-thirds of…

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UPCEA’s 2025 Online Education Benchmarking Report Provides Vital Data for University Leaders

Second annual study provides new KPI benchmarks around enrollments, finance, and budget, explores the impact of AI, and provides strategic recommendations for online leaders to thrive in these uncertain times.  WASHINGTON, D.C., ISSUED AUGUST 12, 2025…UPCEA, the online and professional education association, today announced the release of a new research report, “Benchmarking Online Enterprises: Insights…

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