Marketing and Enrollment Management Awards

UPCEA’s Marketing, Enrollment, and Student Services Network sponsors annual competitions—the UPCEA Marketing Awards and the UPCEA Excellence in Enrollment Management Award — to recognize the best marketing practices and promotional pieces, as well as enrollment excellence, in the field of professional, continuing, and online education. 

2020 UPCEA Marketing and Excellence in Enrollment Management Awards

In light of the pandemic and the challenges facing UPCEA members this year, the Marketing and Enrollment Management Seminar Planning Committee is working on some adjustments to this year’s awards program. Please stay tuned for an announcement soon with more details on this year’s call for awards!

Marketing Awards

We invite Association members to enter their finest work for the academic year in the awards competition. The entries are reviewed by a panel of marketing, communication, and design professionals. Recipients are chosen and announced each fall.

To see the rubrics used to review award nominations, click here. 

 

Click Here for Submission Details for UPCEA Marketing Awards

Excellence in Enrollment Management Award

We invite Association members to enter their outstanding enrollment planning, operational best practices, and superior results in enrollment management for recognition. Recipients are chosen and announced each fall.

 

Click Here for Submission Details for UPCEA Excellence in Enrollment Management Award

2019 UPCEA Marketing and Enrollment Award Recipients

UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2019 Excellence in Enrollment Management Award and the 2019 Marketing Awards.

The 2019 recipient of the UPCEA Excellence in Enrollment Management Award is K-State Global Campus for their “K-State Global Campus Benchmarking Tool” award entry.

This year, UPCEA is honoring 173 recipients with Marketing Awards for their excellence in 27 awards categories across 8 divisions: Print Publications, Print Advertising, Outdoor/Exhibit Signage, Broadcast Advertising, Mixed Media Campaign, Most Improved, Strategic Recruitment Marketing Plan, and Interactive Media.

VIEW RECIPIENTS

2018 Marketing Awards Recipients

WASHINGTON, D.C., October 18, 2018 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2018 Excellence in Enrollment Management Award and the 2018 Marketing Awards.

The UPCEA Excellence in Enrollment Management Award, recognizes an outstanding professional, continuing, and/or online organization (unit or individual) that models best practices and combines process excellence with superior results. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership.

The inaugural recipient of the UPCEA Excellence in Enrollment Management Award is Danielle Henriquez of Rutgers, the State University of New Jersey, for the “Rutgers DoCS CRM – Shared Platform for Growth” award entry.

This year, UPCEA is honoring 207 recipients with Marketing Awards for their excellence in 25 awards categories across 8 divisions: Print Publications, Print Advertising, Outdoor/Exhibit Signage, Broadcast Advertising, Mixed Media Campaign, Most Improved, Strategic Recruitment Marketing Plan, and Interactive Media.

“In today’s competitive world of continuing and online education, attracting, enrolling, and retaining students requires innovation and creativity,” said Mary Angela Baker, UPCEA Awards Committee Chair. “These awards acknowledge the complexity of the work of our field’s marketers and enrollment managers, and celebrate the diversity of approaches exemplified in this year’s winning entries. Bravo to all of our award recipients!”

Award recipients will be honored at the 2018 UPCEA Marketing and Enrollment Management Seminar, on November 8 in Long Beach, Calif.

The 2018 Marketing Award recipients are:

Print Publications

Annual/Anniversary Report/Magazine

  • California State University, Los Angeles, College of Professional and Global Education, Empowerment Through Knowledge: 2016-2017 Annual Report, Gold
  • Georgetown University School of Continuing Studies, Office of the Dean, A School in Focus, Gold
  • Utah State University – SMAC, Student Marketing & Communication, 2017 USU Viewbook, Gold
  • Northwestern University School of Professional Studies, School of Professional Studies, Continuum Magazine, Silver
  • University of Delaware, Professional & Continuing Studies, 2017 Impact Report, Silver
  • University of Denver | University College, University College, Notes of Impact, Silver
  • Georgia Institute of Technology, Georgia Tech Professional Educaton, Georgia Tech Professional Education FY17 Impact Report, Bronze

Brochure/Booklet

  • California State University, Long Beach, MarCom, Corporate Education Training Programs brochure, Gold
  • California State University, Northridge, Tseng College, Elevate brochure, Gold
  • Georgetown University School of Continuing Studies, Marketing, SCS Program Snapshot Brochures, Gold
  • Purdue University Fort Wayne, Division of Continuing Studies, Graduate View Book, Gold
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 Presentation Folder and Inserts, Gold
  • Bridgewater State University, College of Continuing Studies, TESOL Certificate Program, Silver
  • California State University, Northridge, Tseng College, Custom-Designed CSUN Programs and Services brochure, Silver
  • Georgia Institute of Technology, Georgia Tech Professional Education, Georgia Tech-Savannah Brochure, Silver
  • Kansas State University Global Campus, Global Campus, Leading the Way flyer, Silver
  • Kennesaw State University College of Continuing and Professional Education, , Branding 2.0 Brochure Series, Silver
  • Northwestern University School of Professional Studies, School of Professional Studies, Program Brochures, Silver
  • Texas Tech University, eLearning & Academic Partnerships, Texas Tech University Center at Junction/LLano River Field Station Brochures, Silver
  • University of Maine, Division of Lifelong Learning, Bachelor of University Studies Transfer Brochure, Silver
  • University of Nebraska High School, High School, 2018 UNHS Graduation Ceremony Program, Silver
  • USU – Student Marketing & Communication, USU – Student Marketing & Communication, AIS Highlights Booklet, Bronze

General catalog or tabloid, Color cover

  • Purdue University Fort Wayne, Division of Continuing Studies, Spring/Summer 2018 Catalog, Bronze

General catalog or tabloid, 4-Color

  • Georgia Tech Professional Education, Marketing & Communications, Defense Technology 2018 Course Catalog, Gold
  • Ryerson University, The G. Raymond Chang School of Continuing Education, 2017/18 Print Catalogue, Gold
  • Kennesaw State University College of Continuing and Professional Education, Course Catalog, Silver
  • University of Delaware, Professional & Continuing Studies, Fall 2018 Guide to Programs, Silver

Miscellaneous print pieces

  • Columbia University School of Professional Studies, Marketing and Communications, SPS HOLIDAY CARD – WINTER LEWISOHN ENTRYWAY, Gold
  • Northwestern University School of Professional Studies, School of Professional Studies, Welcome Packet, Gold
  • Oregon State University Ecampus, Ecampus, OSU Ecampus student mailing – tassels, Gold
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 Webcam Cover, Gold
  • University of Nebraska Online, University of Nebraska Online, 2018 Innovation in Pedagogy & Technology Symposium Program, Gold
  • University of Richmond School of Professional & Continuing Studies, School of Professional & Continuing Studies, Spider 3D Printed USB Drive, Gold
  • University of Delaware, Professional & Continuing Studies, Teach (Virtually) Everything, Silver
  • University of Richmond School of Professional & Continuing Studies, School of Professional & Continuing Studies, Bee Student Beer Label, Silver
  • California State University, Northridge, Tseng College, Constitution day flyer, Bronze

Newsletter

  • Kennesaw State University College of Continuing and Professional Education, OLLI Newsletter – 2018 Series, Silver
  • California State University, Los Angeles, College of Professional and Global Education, College of Professional and Global Education Employee Newsletter, Bronze

Postcard

  • California State University, Los Angeles, College of Professional and Global Education, Cal State LA Downtown Recruitment Cards, Gold
  • Kennesaw State University College of Continuing and Professional Education, , Branding 2.0 Postcard Series, Gold
  • Purdue University Fort Wayne, Division of Continuing Studies, Summer: Make it Count! Postcard, Gold
  • Stanislaus State, University Extended Education, Summer Session Finish Faster Postcard, Gold
  • Stanislaus State, University Extended Education, Winter Session 2018 Postcard, Silver
  • The University of Texas at Austin, TEXAS Extended Campus, Thompson Conference Center, A Space for Every Occasion, Silver
  • Western Washington University, Extended Education, Alumni Open House Invitations, Silver
  • California State University, Northridge, Tseng College, Open University Fall 2018 postcard, Bronze
  • Northwestern University School of Professional Studies, School of Professional Studies, Northwestern Summer Writers’ Conference, Bronze
  • Stanislaus State, University Extended Education, Designing Your Tomorrow Postcard, Bronze

Poster

  • Stanislaus State, University Extended Education, Designing Your Tomorrow Poster, Gold
  • Northwestern University School of Professional Studies, School of Professional Studies, Summer Session, Silver
  • Stanislaus State, University Extended Education, Winter Session 2018 Poster, Silver
  • Columbia University School of Professional Studies, Marketing and Communications, Columbia Summer 2018 – College Walk and Campus Poster, Bronze

 

Print Advertising

Single Ad

  • Texas Tech University, eLearning & Academic Partnerships, Dance Magazine/Dance Teacher Magazine: Florencia Paez ad, Gold
  • California State University, Northridge, Tseng College, SFV Business Journal women’s council ad, Silver
  • Stanislaus State, University Extended Education, Executive MBA Magazine Ad, Silver
  • University of Nebraska Online, University of Nebraska Online, RN to BSN Print Ad, Silver
  • Stanislaus State, University Extended Education, Open University Ad, Bronze
  • Stanislaus State, University Extended Education, MBA Information Session Poster, Bronze
  • Texas Tech University, eLearning & Academic Partnerships, USA Today Special Edition: U.S. Army Corps of Engineers – Full-Page Ad, Bronze
  • The University of Melbourne, The Melbourne School of Professional and Continuing Education, Canadian Evaluation Society Single Ad, Bronze
  • University of Delaware, Professional & Continuing Studies, New Opportunities Ahead’ magazine ad, Bronze
  • Webster University, Global Marketing & Communications, Browning Hall Dedication & Academic Symposium, Bronze

Print Ad Campaign

  • Oregon State University, Extended Campus, Oregon Stater alumni magazine ads, Gold
  • Western Washington University, Extended Education, Alaska Airlines Ads, Gold
  • Kennesaw State University College of Continuing and Professional Education, Esther Romanoff Kazer Senior Literacy Program Ad Campaign, Silver
  • Oregon State University Ecampus, Ecampus, Oregon State Ecampus Chronicle ad campaign, Bronze
  • Webster University, Global Marketing & Communications, Conservatory of Theatre Arts 50th Anniversary, Bronze

 

Outdoor / Exhibit Signage

Outdoor billboard/signage

  • California State University, Northridge, Tseng College, Summer Session 2018 Kiosk, Gold
  • USU – Student Marketing & Communication, This is Our U-State Billboards, Silver

Trade show exhibit

  • Columbia University School of Professional Studies, Marketing and Communications, Columbia SPS – Idealist Grad Fairs National Sponsorship, Gold
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing/Media, UW Sustainable Management Poster Presentation at NCSE Annual Conference, Gold
  • Georgetown University School of Continuing Studies, Marketing, SCS “Seek Something Greater” Pop-Up Banner, Silver
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, WCPT Expo Rehabilitation Science and Sports Medicine programs, Bronze

Transit

  • Stanislaus State, University Extended Education, Executive MBA ACE Train, Gold
  • University of Illinois at Chicago, UIC Extended Campus, UIC Online – Beyond The Classroom, Gold
  • Northwestern University School of Professional Studies, School of Professional Studies, Directions, Silver
  • Stanislaus State, University Extended Education, Online MBA ACE Train, Silver
  • USU – Student Marketing & Communication, USU – Student Marketing & Communication, UTA Online Bus Wrap Campaign, Silver
  • Georgetown University School of Continuing Studies, Marketing, Georgetown SCS: Career Gridlock Bus Wraps, Bronze

Outdoor Campaign

  • Columbia University School of Professional Studies, Marketing and Communications, SAN FRANCISCO CAREER DESIGN LAB AWARENESS CAMPAIGN, Gold
  • University of Louisville, Online Learning, University of Louisville Winter Session, Gold
  • Stanislaus State, University Extended Education, Winter Session 2018, Silver
  • Stanislaus State, University Extended Education, Summer Session Finish Faster, Silver
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, Online brand campaign, Silver
  • Penn State World Campus, Penn State World Campus, Baltimore Orioles Campaign, Bronze
  • University of Wisconsin–Madison, Division of Continuing Studies, Division of Continuing Studies, Summer Term 2018 Outdoor, Bronze

Broadcast Advertising

Radio

  • The G. Raymond Chang School of Continuing Education, Ryerson University, MarComm, Fall 2017 Chang School Radio Campaign – A Future That Fits, Gold

Television

  • Oregon State University Ecampus, Ecampus, Oregon State Ecampus Hulu commercial, Gold
  • USU – Student Marketing & Communication, USU – Student Marketing & Communication, USU-Online TV Spots, Bronze

Mixed Media Campaign

  • California State University, Los Angeles, College of Professional and Global Education, Project Management in the San Gabriel Valley, Gold
  • Kennesaw State University College of Continuing and Professional Education, Culinary Apprenticeship and Healthcare Spring Open House, Gold
  • University of Louisville, Online Learning, University of Louisville Winter Session, Gold
  • University of Richmond School of Professional & Continuing Studies, School of Professional & Continuing Studies, Political Campaign Management Professional Certificate, Gold
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing, UW Health Information Management and Technology Student Story Video Campaign, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Education, WiNCorps Women’s Leadership Workshop Collateral, Gold
  • College of Continuing Education at Sacramento State, Marketing-Communications, Advanced Placement Marketing Campaign, Silver
  • Kansas State University Global Campus, Global Campus, Topeka Data Analytics Campaign, Silver
  • The University of Texas at Austin, TEXAS Extended Campus, Center for Professional Education, ¿Eres bilingüe?, Silver
  • University of Nebraska High School, High School, 2018 UNHS Summer School Campaign “Soak up Some Sun & Some Credit!”, Silver
  • Wellesley College, Strategic Growth Initiatives, One Wellesley Summer Integrated Campaign, Silver
  • Western Washington University, Extended Education, Experience Western, Silver
  • Penn State World Campus, Penn State World Campus, How Online Learning Works, Bronze
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, Sports Medicine 2018 campaign, Bronze
  • University of Nebraska Online, University of Nebraska Online, Library Science Campaign, Bronze

Most Improved

  • California State University, Northridge, Tseng College, Info session presentation, Gold
  • George Washington University, College of Professional Studies, New Website – GW College of Professional Studies, Gold
  • Johnson & Wales University College of Online Education, Enrollment Management, Twinkle and Inner Mono, Gold
  • Kansas State University Global Campus, Global Campus, AcaChair Registration Email, Gold
  • Purdue University Fort Wayne, Division of Continuing Studies, Master of Science in Organizational Leadership Information Packet, Gold
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 Website Redesign, Gold
  • Texas Tech University, eLearning & Academic Partnerships | Marketing, eLearning Facebook ad, Gold
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, Master of Ageing creative concept, Gold
  • UCLA Extension, Student And Alumni Services, Scaling Career Services Marketing, Gold
  • University of Denver | University College, University College, University College Website Before and After, Gold
  • University of Nebraska High School, High School, UNHS New Website, Gold
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, UW HELP, UW HELP website redesign, Gold
  • Wellesley College, Strategic Growth Initiatives, One Wellesley Summer – Building A Brand Foundation, Gold
  • College of Continuing Education at Sacramento State, Marketing-Communications, College of Continuing Education 2018 Pull-Up Banners, Silver
  • Georgetown University School of Continuing Studies, Marketing, SCS Program Snapshot Brochures, Silver
  • Georgetown University School of Continuing Studies, Marketing, Summer Programs for High School Students and Summer Sessions Microsites, Silver
  • Indiana University, Office of Online Education, IU Online Landing Pages, Silver
  • Oregon State University Ecampus, Ecampus, Ecampus Research Unit website redesign, Silver
  • University of Delaware, Professional & Continuing Studies, Osher Lifelong Learning Institute website rebuild, Silver
  • University of Wisconsin–Madison, Division of Continuing Studies, Division of Continuing Studies, New DCS Website, Silver
  • Western Washington University – Extended Education, Extended Education, Facing the Future Rebrand, Silver
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing, UW Sustainable Management Facebook Strategy, Bronze
  • Western Washington University, Extended Education, OC/WWU Partnership Ad, Bronze

Strategic Recruitment Marketing Plan

  • California State University, Long Beach, MarCom, Bachelor of Arts in Liberal Arts Degree Completion Program, Gold
  • Columbia University School of Professional Studies, Marketing and Communications, COLUMBIA SPS – HIGH SCHOOL SUMMER PROGRAMS, Gold
  • Sacramento State, College of Continuing Education, Arts & Letters Degree Completion Marketing Plan, Gold
  • University of British Columbia, Extended Learning, UBC Future Global Leaders, Gold
  • Columbia University School of Professional Studies, Marketing and Communications, SPS Success Stories, Silver
  • The University of Melbourne, Melbourne School of Professional and Continuing Education, Positioning campaign, Silver
  • University of Nebraska Online, University of Nebraska Online, Low-Cost Content Strategy, Silver
  • University of Richmond School of Professional & Continuing Studies, School of Professional & Continuing Studies, Political Campaign Management Professional Certificate, Silver
  • Kennesaw State University College of Continuing and Professional Education, Culinary Apprenticeship and Healthcare Spring Open House, Bronze
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing, University of Wisconsin Applied Computing Launch Plan and Content Strategy, Bronze

Interactive Media

E-communication

  • Georgia Tech Professional Education, Marketing & Communications, Achieving the 3Rs of a Connected Content Strategy – Reputation, Relationships and Revenue, Gold
  • Johnson & Wales University College of Online Education, Enrollment Management, What Can You Do With A Hospitality Degree, Gold
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 “Wherever You Are” Newsletter, Gold
  • Western Washington University, Extended Education, The Extended Forecast – Electronic Look Book, Gold
  • California State University, Northridge, Tseng College, IPP newsletter, Silver
  • Kansas State University Global Campus, Global Campus, WorldWide Wildcats e-newsletter, Silver
  • Kennesaw State University College of Continuing and Professional Education, Email Marketing, Silver
  • Texas Tech University, eLearning & Academic Partnerships, UPCEA Super 2018 Mid-Atlantic and South Regional Conference artwork, Silver
  • Worcester Polytechnic Institute, Corporate & Professional Education, Panorama Digital Magazine, Silver
  • Boston University Metropolitan College, Marketing & Communications, Programmatic E-newsletter Campaign, Bronze

Interactive Media Campaign

  • Georgetown University School of Continuing Studies, Marketing, SCS Brand Awareness Social Media GIF Campaign, Gold
  • Ryerson University, The G. Raymond Chang School of Continuing Education, Fall 2018 Chang School Digital Campaign – A Future That Fits, Gold
  • Texas Tech University, eLearning & Academic Partnerships, Waco Interactive Media Campaign, Gold
  • University of Missouri, Mizzou Online, Online Finance Program Launch Campaign, Gold
  • Georgia Tech Professional Education, Client Marketing, Become mission-ready and command action with Georgia Tech, Silver
  • USU – Student Marketing & Communication, USU – Student Marketing & Communication, Online MBA Campaign, Silver
  • Boston University Metropolitan College, Marketing & Communications, Health Communication Program 10 Year Event Social Media Campaign, Bronze
  • Georgia Tech Professional Education, Marketing & Communications, Beating the Odds – The MS Analytics Bracket Challenge, Bronze
  • University College of Syracuse University, Marketing and Communications, University College – 100th anniversary, Bronze

Miscellaneous Interactive Media

  • Columbia University School of Professional Studies, Marketing and Communications, HBCU FELLOWSHIP LANDING PAGE, Gold
  • Georgetown University School of Continuing Studies, Marketing, SCS Brand Awareness Social Media GIF Campaign, Gold
  • University of Wisconsin–Madison, Division of Continuing Studies, Division of Continuing Studies, Big Data Quiz, Gold
  • Webster University, Global Marketing & Communications, webster.edu, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Ed, Chronoportation April Fool’s Day Prank, Silver
  • Kennesaw State University College of Continuing and Professional Education, Educational Videos: Social Media Marketing, AutoCAD, Paralegal Certificate, Bronze
  • Purdue University Fort Wayne, Division of Continuing Studies, Proximity Beacon Marketing, Bronze

Mobile Marketing

  • Johnson & Wales University College of Online Education, Enrollment Management, Sticky Button Mobile Test, Silver

Online display ads

  • Georgia Tech Professional Education, Professional Education, Flash From the Past! How Nostalgia-Driven Social Ads Connected Alumni With Lifelong Learning, Gold
  • Sacramento State, Marketing Communications, Arts & Letters Degree Completion Digital Ads, Silver
  • California State University, Stanislaus, University Extended Education, MBA Google Ads, Bronze
  • Johnson & Wales University College of Online Education, Enrollment Management, Start Date Ads, Bronze
  • Johnson & Wales University College of Online Education, Enrollment Management, MBA Course Highlight Ad, Bronze
  • Stanislaus State, University Extended Education, Online RN-BSN Nurses Voice Ad, Bronze
  • Stanislaus State, University Extended Education, Online RN-BSN Google Ads, Bronze
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 Google ad, Bronze

Streaming/On-demand Content

  • Johnson & Wales University College of Online Education, Enrollment Management, Twinkle and Inner Monologue, Gold
  • Oregon State University Ecampus, Ecampus, OSU Ecampus innovation video, Gold
  • Texas Tech University, eLearning & Academic Partnerships, Viticulture and Enology video series, Gold
  • University of California Irvine, Division of Continuing Education, Why Choose UCI?, Gold
  • University of Colorado Boulder Division of Continuing Education, Division of Continuing Education, Own Your Journey Video Campaign, Gold
  • University of Missouri, Mizzou Online, News Release Video: Master of Veterinary Public Health, Gold
  • Boston University, Marketing & Communications, Boston University Summer Term Summer Study Internship Program—Student Experience, Silver
  • Bridgewater State University, College of Continuing Studies, Love Summer @ BSU (video), Silver
  • Georgetown University School of Continuing Studies, Marketing, “How To” Professional Development Videos, Silver
  • Kansas State University Global Campus, Global Campus, Student success story series, Silver
  • Kennesaw State University College of Continuing and Professional Education, Videos: Graduation Live Stream, Social Media Student Feature, Catalog Shoots and Reveals, Silver
  • Northwestern University School of Professional Studies, School of Professional Studies, Northwestern SPS Undergraduate Programs, Silver
  • Oregon State University Ecampus, Ecampus, OSU Ecampus Patric Papabathini video, Silver
  • Stanislaus State, University Extended Education, Executive MBA Video, Silver
  • Truman State University, Institute for Academic Outreach, Summer is Coming, Silver
  • University of California Irvine, Division of Continuing Education, It’s All Here, Silver
  • University of California Irvine, Division of Continuing Education, What Does It Take?, Silver
  • University of Denver | University College, University College, University College Alumni and Student Stories, Silver
  • Washington State University, Global Campus, Sneak Peek: Warm Up Like a Champ, Silver
  • Worcester Polytechnic Institute, Corporate & Professional Education, “Gift-Giving With Engineers” Holiday Video, Silver
  • Georgetown University School of Continuing Studies, Office of the Dean, A History of Georgetown University School of Continuing Studies, Bronze
  • Northwestern University School of Professional Studies, School of Professional Studies, Santiago Ernesto Castrillon, MA in Public Policy and Administration, Bronze
  • Texas Tech University, eLearning & Academic Partnerships, TTU K-12 promotional video – Presley Duyck, Bronze
  • University of California, Irvine Division of Continuing Education, Marketing, tv Influencer Marketing Campaign, Bronze
  • University of Nebraska High School, High School, Why Choose UNHS? Staff Perspective Video, Bronze

Website

  • CSU Bakersfield, Extended Education, New Extended Education Website, Gold
  • Indiana University Online & Ranku, How Indiana University Online Tripled Applications by Leveraging a Powerful Platform, Gold
  • Oregon State University Ecampus, Ecampus, Oregon State Ecampus program microsites, Gold
  • University of Denver | University College, University College, University College Website, Gold
  • Columbia University School of Professional Studies, Marketing and Communications, Columbia Summer 2018 Website, Silver
  • Georgetown University School of Continuing Studies, Marketing, Summer Programs for High School Students and Summer Sessions Microsites, Silver
  • UCLA Extension, Student And Alumni Services, UCLA Extension Career Services Marketing Website, Silver
  • UMass Amherst, Continuing & Professional Education, UMass CPE Website, Silver
  • Utah State University – Student Marketing & Communication, USU – Student Marketing & Communication, USU Admissions Website, Silver
  • University of Wisconsin–Madison, Division of Continuing Studies, Division of Continuing Studies, DCS Website, Bronze
2018 Marketing Award Recipients

2017 Marketing Awards Recipients

196 Recipients Receive Honors Across 26 Categories for Excellence in Marketing

WASHINGTON, D.C., October 11, 2017 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2017 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership.

This year, UPCEA is honoring 196 recipients for their excellence in 26 awards categories across 8 divisions: Print Publications, Print Advertising, Outdoor/Exhibit Signage, Broadcast Advertising, Mixed Media Campaign, Most Improved, Strategic Recruitment Marketing Plan, and Interactive Media.

“As competition continues to increase in the continuing and online education space, marketers need to differentiate themselves, innovate, and find ways to turn heads,” said Michele Long, UPCEA Awards Committee Chair. “Kudos to this year’s Marketing Award recipients for their work propelling the vision of their institutions forward through an impressive convergence of creativity and strategy.”

Award recipients will be honored, and Division and Best in Show award recipients will be announced, at the 2017 UPCEA Marketing and Enrollment Management Seminar, on December 6 in Washington, D.C.

The 2017 Marketing Award recipients are:

Print Publications

Catalog/Tabloid, 4-Color

  • Georgia Institute of Technology, Client Marketing, 2016-2017 Defense Technology Catalog, Gold
  • Kansas State University Global Campus, Marketing and Communication Services, Distance Program Catalog, Bronze
  • Kennesaw State University, College of Continuing and Professional Education, The Course Catalog, Gold
  • Ryerson University, The G. Raymond Chang School of Continuing Education, 2016/17 Print Catalogue, Gold
  • Texas Tech University, TTU eLearning Marketing, TTUISD Program Guide, Silver
  • Texas Tech University, TTU eLearning Marketing, TTUISD School and District Solutions, Silver
  • University of Delaware, Professional & Continuing Studies, Fall 2017 OLLI Wilmington Catalog, Gold
  • University of Delaware, Professional & Continuing Studies, Fall 2017 Educational Opportunities Guide, Silver
  • University of Denver, University College, Enrichment Program Winter/Spring 2017 Catalog, Silver

Catalog/Tabloid, Color Cover

  • Indiana University Purdue University Fort Wayne, Division of Continuing Studies, Spring/Summer 2017 Catalog, Bronze
  • Sephora Markson Hartz, The New School’s Open Campus, Spring 2017 Continuing Education Catalog, Bronze
  • University of Nebraska, High School, 2017-2018 UNHS Course Catalog, Silver

Annual/Anniversary Report/Magazine

  • Georgetown University School of Continuing Studies, Marketing, A School in Focus, Silver
  • Georgia Instiute of Technology, Professional Education, GTPE and Georgia Tech-Savannah FY16 Impact Reports, Silver
  • Johns Hopkins Engineering, Marketing, Communications, and Recruitment, Johns Hopkins Engineering Marketing, Communications, and Recruitment FY16 Annual Report, Silver
  • Kansas State University Global Campus, Marketing and Communication Services, Link magazine, Silver
  • University of Delaware, Professional & Continuing Studies, 2016 Impact Report, Silver
  • University of Washington Continuum College, Continuum College, Continuum College Year in Review, Silver
  • Utah State University, Student Marketing & Communications, 2017 Recruitment Viewbook & Inserts, Silver

Brochure/Booklet

  • Boston University Metropolitan College, Administrative Sciences, IRNOP Conference Program Book, Bronze
  • Boston University Metropolitan College, Biomedical Laboratory & Clinical Sciences, Biomedical Laboratory & Clinical Sciences Brochure, Bronze
  • Bridgewater State University, College of Continuing Studies, Moving Forward in Life, Silver
  • California State University, Northridge, Tseng College, College of Science and Mathematics brochure, Gold
  • College of Continuing Education at Sacramento State, Marketing-Communications, Advanced Placement Program Brochure, Silver
  • CSU Bakersfield, Extended Education and Global Outreach, CSU Bakersfield International Student Viewbook, Bronze
  • Georgetown University School of Continuing Studies, Marketing, Georgetown University Summer Sessions Brochure, Gold
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Brochure, Gold
  • Indiana University Purdue University Fort Wayne, Division of Continuing Studies, Value of an MBA Brochure, Gold
  • Kansas State University Global Campus, Marketing and Communication Services, General Distance Brochure, Silver
  • Kennesaw State University, College of Continuing and Professional Education, Open House Booklet, Gold
  • Northwestern University, School of Professional Studies, College Prep Brochure, Bronze
  • Northwestern University, School of Professional Studies, Summer Session Brochure, Bronze
  • Rhode Island School of Design, Continuing Education, RISD Adult Extension Summer 2017 Brochure, Gold
  • The New School, Open Campus, Design Thinking Activity Book for Professionals, Silver
  • Texas Tech University, TTU eLearning Marketing, Local Food and Wine Brochure, Bronze
  • University of Minnesota, College of Continuing Education, Get to Know the College of Continuing Education, Silver
  • University of Nebraska, High School, 2017 UNHS Graduation Ceremony Program, Bronze
  • University of Nebraska, University of Nebraska Online, Partnership Brochure, Silver
  • Utah State University, Student Marketing & Communications, Life Sciences Development Booklet, Silver
  • Utah State University, Student Marketing & Communications, New Student Orientation Parent Handbook, Silver

Postcard

  • Bridgewater State University, College of Continuing Studies, Summer @ BSU, Bronze
  • California State University Stanislaus, University Extended Education, Summer Session Finish Faster, Silver
  • Indiana University Purdue University Fort Wayne, Division of Continuing Studies, Summer Classes: A Cool Idea, Gold
  • Michigan State University, Executive MBA, 2016-17 Postcard Campaign, Silver
  • Washington State University, Global Campus, Launch Your Career postcard, Bronze
  • Washington State University, Global Campus, WSU Global Campus Summer 2017 application deadline postcard, Silver

Newsletter

  • Kennesaw State University, College of Continuing and Professional Education, OLLI Newsletter, Silver
  • University of Virginia School of Continuing and Professional Studies, Marketing and Communications, Columns Newsletter, Silver

Poster

  • California State University Stanislaus, University Extended Education, MBA Information Sessions, Bronze
  • California State University Stanislaus, University Extended Education, Summer Session, Silver
  • California State University, Northridge, Tseng College, Open University Spring 2017 poster, Silver
  • Northwestern University, School of Professional Studies, College Prep Poster, Bronze
  • Northwestern University, School of Professional Studies, Summer Session Poster, Silver

Miscellaneous Print Pieces

  • Boston University Metropolitan College, Programs in Food & Wine, Brochure Portfolio: Culinary Arts & Beverage Studies, Silver
  • Georgia Institute Of Technology, Professional Education, GTPE Pocket Folder, Silver
  • University of California, Irvine, Division of Continuing Education, New Building Open House Celebration, Bronze
  • University of Wisconsin–Madison, Division of Continuing Studies, Summer Swag, Bronze
  • Amanda Brock, Extended Education – Marketing, Veterans Flyer, Gold
  • Western Washington University, Extended Education, #WWUhowtostudent Coloring Sheets, Bronze

 

Print Advertising

Single Ad

  • Kennesaw State University, College of Continuing and Professional Education, Braves Yearbook – “Take Your Win Home”, Bronze
  • Michigan State University, Executive MBA, 2017 EMBA Tiger’s Year Book, Silver
  • Michigan State University, Executive MBA, 2017 EMBA Red Wings Year Book, Silver
  • Texas Tech University, TTU eLearning Marketing, TACS Magazine Ad – “Next Adventure”, Bronze
  • Texas Tech University, TTU eLearning Marketing, TACS Advertisement – Callaborative Ad for Worldwide eLearning/TTUISD, Bronze
  • Texas Tech University, TTU eLearning Marketing, eLearning NBA Advertisement, Gold

Print Ad Campaign

  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Alumni Magazine Ad Campaign Year Two, Gold
  • Michigan State University, Executive MBA, 2016-17 EMBA Print Ad Campaign, Silver
  • Oregon State University, Extended Campus, Alaska Airlines ad campaign, Gold

 

Outdoor / Exhibit Signage

Transit

  • California State University Stanislaus, University Extended Education, Executive MBA – Learn to Lead Campaign, Bronze
  • California State University Stanislaus, University Extended Education, Online MBA – Whenever, Wherever Campaign, Bronze
  • California State University, East Bay, University Extension, I Can Do It!, Bronze
  • Northwestern University, School of Professional Studies, Directions, Bronze
  • Ryerson University, MarComm, The Chang School Advertising Campaign – Meets, Gold
  • The New School, Open Campus, MTA Corridor Palindrome Poster Installation, Silver
  • University of Nebraska, University of Nebraska Online, Airport Sign Series, Silver

Trade Show Exhibit

  • California State University, Northridge, Tseng College, International programs fabric banner, Bronze
  • Oregon State University, Extended Campus, Graduation Tower, Silver

Outdoor Campaign

  • California State University Stanislaus, University Extended Education, Complete Your Degree, Silver
  • University of Pennsylvania, College of Liberal and Professional Studies, Penn Summer Lawn Signs, Silver

 

Broadcast Advertising

Radio

  • The G. Raymond Chang School of Continuing Education, Ryerson University, MarComm, The Chang School Radio Campaign – Meets, Gold
  • University of Wisconsin–Madison, Division of Continuing Studies, Summer Term Radio, Silver

Television

  • Kansas State University Global Campus, Marketing and Communication Services, Global Campus TV Commercial, Silver
  • University of California Irvine, Division of Continuing Education, Be Amazing II, Silver

Broadcast Advertising Campaign

  • University of California Irvine, Division of Continuing Education, Be Amazing I, Silver

 

Mixed Media Campaign

  • College of Continuing Education at Sacramento State, Marketing-Communications, Writing Workshops Campaign, Gold
  • Georgetown University School of Continuing Studies, Marketing, Georgetown SCS Brand Awareness, Gold
  • Georgia Institute of Technology, Professional Education, Georgia Tech Savananh Coding Boot Camp, Gold
  • Georgia Institute of Technology, Professional Education, Nothing Basic about This Party: Promotional video celebrating the 50th anniversary of the Annual Georgia Tech Basic Economic Development Course, Bronze
  • Georgia Tech Professional Education, Marketing & Communications, Launch of the Online Master of Science in Analytics – Georgia Tech’s Next Degree-At-Scale, Silver
  • Kansas State University Global Campus, Marketing and Communication Services, K-State Summer School, Silver
  • Marylhurst University, Marketing and Communications, Marylhurst University, Mixed Media Campaign – Community College Awareness, Silver
  • The New School, Open Campus, Open Campus Visual Identity and Brand Launch Campaign, Gold
  • The Pennsylvania State University, Penn State World Campus, Penn State Summer Session, Gold
  • Sunshine Barber, TEXAS Extended Campus, Meet Today’s PETEX, Silver
  • The University of Texas at Austin, TEXAS Extended Campus, Blues on the Green, Silver
  • Texas Tech University, TTU eLearning Marketing, Waco Enrollment Campaign, Bronze
  • University of Delaware, Professional & Continuing Studies, “Invest in YOU!” campaign, Gold
  • Syracuse University, University College, Fall 2017 Campaign, Silver
  • University of Denver, University College, Impact Your World Campaign, Gold
  • University of Maine, Division of Lifelong Learning, Summer University 2017, Bronze
  • University of Maine, Division of Lifelong Learning, Think 30, Bronze
  • University of Nebraska, High School, 2017 UNHS Summer School Campaign “Keep Moving Forward”, Gold
  • University of Pennsylvania, College of Liberal and Professional Studies, “I am the Master of” Campaign, Gold
  • University of New Mexico, UNM Continuing Education, Summer 2017 Youth Campaign, Gold
  • Utah State University, Student Marketing & Communications, USU “I Will” Campaign, Gold
  • University of Wisconsin-Extension, Division of Continuing Education, Outreach and E-Learning, University of Wisconsin Sustainable Management Summer Scholarship Campaign, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Education, NFPA Fiyah Campaign, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Education, WPI Biomanufacturing Symposium, Silver

Most Improved

  • California State University, Northridge, Tseng College, Program brochures, Silver
  • Georgetown University School of Continuing Studies, Marketing, SCS Website, Silver
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education 2016 Brochure (Most Improved), Gold
  • Iowa State University, Brenton Center for Agricultural Instruction and Technology Transfer, Iowa State University AgOnline website redesign, Silver
  • Johnson & Wales University College of Online Education, , jwu.edu, Gold
  • Kansas State University Global Campus, Marketing and Communication Services, Professional MBA Postcard, Silver
  • Kennesaw State University, College of Continuing and Professional Education, Summer University Banners, Silver
  • Marylhurst University, Marketing and Communications, University Website, Silver
  • Oregon State University, Extended Campus, Course demo and online learning showcase page, Gold
  • Rice University, Susanne M. Glasscock School of Continuing Studies, Glasscock School of Continuing Studies Website, Silver
  • Rice University, Susanne M. Glasscock School of Continuing Studies, Glasscock School of Continuing Studies Facebook Account, Silver
  • Texas Tech University, TTU eLearning Marketing, eLearning Newsletter, Silver
  • Texas Tech University, TTU eLearning Marketing, TTUISD Instagram, Silver
  • Texas Tech University, eLearning Marketing, TTU eLearning Website Redesign, Silver
  • University of Southern Indiana, Outreach and Engagement, Lifelong Learning Web Content Overhaul, Bronze
  • University of Wisconsin-Extension, Division of Continuing Education, Outreach and E-Learning, University of Wisconsin Collaborative Degree “Experience UW” Content, Silver
  • Amanda Brock, Extended Education – Marketing, Flyer to Brochure, Silver
  • Western Washington University, Extended Education, EE Drupal Website, Gold
  • Worcester Polytechnic Institute, Corporate & Professional Education, Transition from Hubspot, Silver
  • York University, Osgoode Professional Development, Osgoode Professional Developement – Creative Redesign, Silver

Strategic Recruitment Marketing Plan

  • Georgia Institute of Technology, Georgia Tech Professional Education, Investing in the Next: GTPE Millennial Engagement Campaign, Bronze
  • Georgia Institute of Technology, Professional Education, A Promotional Plan for the History Books: Changing careers and the safety industry in only three months with the Professional Master’s Degree in Occupational Safety and Health, Gold
  • Kansas State University Global Campus, Marketing and Communication Services, Academic Chairpersons Conference, Bronze
  • Kennesaw State University, College of Continuing and Professional Education, January 2017 Open House, Silver
  • The New School, Open Campus, Open Campus Brand Launch Integrated Marketing Plan, Silver
  • University of British Columbia, Extended Learning, UBC Master of Data Science, Gold
  • University of Nebraska, University of Nebraska Online, Strategic Recruitment Marketing Plan: Online RN to BSN Campaign, Bronze
  • University of Pennsylvania, College of Liberal and Professional Studies, Master of Behavioral and Decision Sciences, Silver

 

 

Interactive Media

Website

  • Colorado State University-Global Campus, Marketing, edu, Bronze
  • Georgetown University School of Continuing Studies, Marketing, SCS Website, Silver
  • Rice University, Susanne M. Glasscock School of Continuing Studies, Glasscock School of Continuing Studies Website, Bronze
  • The New School, Open Campus, Open Campus Website, Silver
  • University of Washington Continuum College, Continuum College, Continuum College Website, Bronze

E-communication

  • California State University, Northridge, Tseng College, College of Arts, Media, and Communications e-brochure, Bronze
  • Johns Hopkins Engineering, Marketing, Communications, and Recruitment, Megabytes, Bronze
  • Northwestern University, School of Professional Studies, Public Policy and Administration Email, Bronze
  • Oregon State University, Extended Campus, Ecampus email design and content overhaul, Silver
  • University of Southern Indiana, Outreach and Engagement, Lifelong Learning Email Marketing, Bronze

Streaming/On-Demand Content

  • California State University, Northridge, Tseng College, Assistive Technology Studies and Human Services program video, Bronze
  • Colorado State University, CSU Online – Division of Continuing Education, Video – What Are Digital Badges?, Bronze
  • Colorado State University, CSU Online, Student Testimonial Video – Human Development and Family Studies, Gold
  • Columbia University, School of Social Work, Live Online Events at Columbia University School of Social Work, Silver
  • Georgetown University School of Continuing Studies, Marketing, In Focus Videos, Silver
  • Johns Hopkins Engineering, Marketing, Communications, and Recruitment, Online Courses at Johns Hopkins Engineering, Silver
  • Johnson & Wales University College of Online Education, Inner Monologue & Twinkle, Silver
  • Kansas State University Global Campus, Marketing and Communication Services, Jump Start Videos, Silver
  • Kennesaw State University, College of Continuing and Professional Education, Board of Regents Video, Bronze
  • Kennesaw State University, College of Continuing and Professional Education, Culinary Apprenticeship Certificate Commercial, Silver
  • Northwestern University, School of Professional Studies, Chris Rinere, Master of Science in Information Design and Strategy, Bronze
  • Oregon State University, Extended Campus, Caring for others, Gold
  • Oregon State University, Extended Campus, Oregon State helps military students achieve their education goals, Gold
  • The University of Texas at Austin, TEXAS Extended Campus, Paralegal Certificate Program Video, Gold
  • UCI, Division of Continuing Education, Paralegal Social Media Video Ads, Bronze
  • University of California Irvine, Division of Continuing Education, Human Condition, Bronze
  • University of California Irvine, Division of Continuing Education, UCI+One, Silver
  • University of California Irvine, Department of Continuing Education, Certificate Testimonials, Gold
  • University of Denver, University College, The University College Advantage Video Series, Bronze
  • University of Nebraska, University of Nebraska Online, Stakeholder Video, Gold
  • Washington State University, Global Campus, Sneak Peek: Kettlebells 101, Bronze
  • StreWashington State University, Global Campus, Sneak Peek: Early FAFSA, Bronze
  • Washington State University, Global Campus, Sneak Peek: Backpacking 101, Gold
  • York University, School of Continuing Studies, Cyber Security Program: Promotional Video, Silver

Online Display Ads

  • Bridgewater State University, College of Continuing Studies, Move Forward in Life (digital ad), Silver
  • Kansas State University Global Campus, Marketing and Communication Services, PMBA Kansas City Big 12 Tournament Ads, Bronze
  • Kennesaw State University, College of Continuing and Professional Education, Culinary Apprenticeship Certificate Online Ads, Silver

Mobile Marketing

  • Texas Tech University, TTU eLearning Marketing, TTU at Junction Instagram, Bronze

Interactive Media Campaign

  • Georgetown University School of Continuing Studies, Marketing, What is an MPS? Campaign, Silver
  • Georgia Institute of Technology, Client Marketing, Phased Array Antenna Engineering NEW Certificate Launch Campaign, Silver
  • Johns Hopkins Engineering, Marketing, Communications, and Recruitment, FY17 EP Recruitment Campaign, Gold
  • Oregon State University, Extended Campus, Little gnome facts about summer, Silver
  • Regis University, , Tap Into Regis, Silver
  • Ryerson University, The G. Raymond Chang School of Continuing Education, The Chang School Advertising Campaign – Meets, Silver
  • University of Pennsylvania, College of Liberal and Professional Studies, College of Liberal and Professional Studies LinkedIn Campaign, Silver

Miscellaneous Interactive Media

  • Georgia Tech Professional Education, GTPE Marketing & Communications, Georgia Tech Online Landing Page, Gold
  • Johnson & Wales University College of Online Education, , Blog – Martini, Bronze
  • Kansas State University, Global Campus, Proactive Chat, Bronze
  • Michigan State University, Executive MBA, 2016-17 EMBA Landing Pages, Silver
  • Oregon State University, Extended Campus, Online undergraduate degree comparison, Bronze
  • Texas Tech University, TTU eLearning Marketing, Texas Home School Coalition Landing Page, Bronze
  • Texas Tech University, TTU eLearning Marketing, TTU Online Student Collage, Bronze
  • Texas Tech University, TTU eLearning Marketing, TTU Worldwide eLearning Giveaway, Bronze
  • Texas Tech University, TTU eLearning Marketing, Winter Break for Online Students, Bronze
  • Texas Tech University, TTU eLearning Marketing, TTUISD Is For Young Students Too, Bronze
  • Texas Tech University, TTU eLearning Marketing, Global Educational Community, Bronze
  • Texas Tech University, TTU eLearning Marketing, TTUISD Military Families, Gold
  • Texas Tech University, TTU eLearning Marketing, Fredericksburg Regional Teaching Site Ticket Giveaway, Silver
  • Texas Tech University, TTU eLearning Marketing, TTUISD Adult Students, Silver
  • University of Pennsylvania, College of Liberal and Professional Studies, College of Liberal and Professional Studies Program Videos, Silver
2017 Marketing Award Recipients

2016 Marketing Awards Recipients

230 Recipients Receive Honors Across 26 Categories for Excellence in Marketing

WASHINGTON, D.C., September 27, 2016 — UPCEA, the leader in professional, continuing, and online education, has announced the recipients of the 2016 Marketing Awards. The UPCEA Marketing Awards program recognizes the top marketing and creative work across the UPCEA membership.

This year, UPCEA is honoring 230 recipients for their excellence in 26 awards categories across 8 divisions: Print Publications, Print Advertising, Outdoor/Exhibit Signage, Broadcast Advertising, Mixed Media Campaign, Most Improved, Strategic Recruitment Marketing Plan, and Interactive Media.

“In a crowded marketplace with increased scrutiny on the value proposition of higher education, continuing and online education marketers today play a critical role in the success of their institution,” said Chris Nicholson, Chair of UPCEA’s Marketing, Enrollment and Student Services Network. “This year’s award winners, spanning 59 UPCEA member institutions, display impressive creativity and a strategic mindset to capture the attention of today’s prospective student.”

Award recipients will be honored, and Division and Best in Show award recipients will be announced, at the 25th Annual UPCEA Marketing and Enrollment Management Seminar, on November 9 in West Palm Beach, Florida.

The 2016 Marketing Award recipients are:

Print Publications
Catalog/Tabloid, 4-Color

  • Kennesaw State University, College of Continuing and Professional Education, The Course Catalog, Silver
  • Michigan State University, Broad Executive MBA, Executive MBA Brochure, Silver
  • Ryerson University, The G. Raymond Chang School of Continuing Education, 2015/16 Print Catalogue, Silver
  • Texas Tech University Independent School District, Marketing, International Business Partnerships, Bronze
  • Texas Tech University Independent School District, Marketing, Homeschool Solutions, Silver
  • Texas Tech University Worldwide eLearning, Marketing, Regional Site Highlights & Strategies, Bronze
  • Texas Tech University Worldwide eLearning, Marketing, The Regional Sites of Texas Tech, Silver
  • University of Delaware, Professional and Continuing Studies, University of Delaware Professional & Continuing Studies Fall 2016 Guide to Programs, Bronze
  • University of Miami, Division of Continuing & International Education, University of Miami Continuing, Online, and Professional Education 2016 Catalog, Gold
  • University of Washington, Professional & Continuing Education, UW Professional & Continuing Education Annual Catalog, 2016-17, Silver

Catalog/Tabloid, Color Cover

  • BYU Independent Study, Marketing, Educator Resource Guide, Silver
  • The New School, Distributed and Global Education, The New School Continuing Education – Spring 2016 Course Catalog, Silver

Annual/Anniversary Report/Magazine

  • BYU Independent Study, Marketing, High School Magazine, Silver
  • California State University, Long Beach, College of Continuing and Professional Education, MarCom, Transforming Lives: CCPE Annual Report 2014-2015, Gold
  • University of Delaware Professional & Continuing Studies, Professional and Continuing Studies, University of Delaware, Professional & Continuing Studies 2015 Impact Report, Gold
  • College of Continuing Education, Sacramento State, Marketing-Communications, Access Magazine: In Good Company (Volume 15, Issue 2), Gold
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education 2015 Impact Report, Silver
  • Johns Hopkins University, Whiting School of Engineering, Part-Time, Marketing, Communications, and Recruitment, Marketing, Communications, and Recruitment FY15 Annual Report, Gold
  • Northwestern University, School of Professional Studies, Continuum Magazine, Gold

Brochure/Booklet

  • Berklee College of Music, Berklee Online, Bi-Fold Brochure for Trade Events, Silver
  • Boston University, Marketing & Communications, Food & Wine Programs Brochure, Gold
  • BYU Independent Study, Marketing, High School Programs Pop-Up Brochure, Silver
  • California State University, Dominguez Hills, College of Extended and international Education, Applied Studies Brochure, Silver
  • California State University, Dominguez Hills, College of Extended and International Education, Master of Arts Humanities, Silver
  • California State University, Long Beach, College of Continuing and Professional Education, MarCom, CSULB Center for International Edcuation Brochure Suite, Silver
  • California State University, Northridge, Tseng College, Semester at CSUN Brochure, Silver
  • Georgetown University School of Continuing Studies, Marketing, Summer Programs for High School Students – Trifold Brochure, Silver
  • Kansas State University, Global Campus, Food science booklet, Silver
  • Northwestern University, School of Professional Studies, Northwestern Summer Session Brochure, Silver
  • Northwestern University, School of Professional Studies, Northwestern College Prep Brochure, Silver
  • Oregon State University, Ecampus, OSU Summer Session planning guide, Silver
  • Purdue University, Purdue Engineering Professional Education, Virtual Classroom – We Saved You A Seat, Silver
  • Rhode Island School of Design, Continuing Education, Summer 2016 Young Artist Flyer, Silver
  • The University of Texas at Austin, Texas Extended Campus, CPE Brochure and Program Inserts, Gold
  • University of Miami, Division of Continuing & International Education, Summer Scholars Program brochure, Silver
  • University of New Mexico, UNM Continuing Education, 2016 Writers Conference Brochure, Gold
  • University of Richmond, School of Professional and Continuing Studies, Summer Abroad 2016, Gold
  • University of Washington, Professional and Continuing Education, UW Professional & Continuing Education Preview Booklet, 2016, Silver

Postcard

  • Johnson & Wales University, College of Online Education, Where Will You Go with JWU?, Bronze
  • Northwestern University, School of Professional Studies, Northwestern Summer Writers’ Conference Postcard, Silver
  • Texas Tech University Independent School District, Marketing, Graduation Invitations, Silver
  • Texas Tech University Worldwide eLearning, Marketing, grapesandwine.ttu.edu, Silver
  • University of Massachusetts Lowell, Division of Online and Continuing Education, Make an Investment Postcard, Silver

Newsletter

  • McGill University School of Continuing Studies, School of Continuing Studies, The Next Page, Silver
  • Kennesaw State University, College of Continuing and Professional Education, OLLI Newsletter, Silver

Poster

  • BYU Independent Study, Marketing, Free Tutoring Poster, Silver
  • California State University, Northridge, Tseng College, Open University Spring 2016 Poster, Bronze
  • Northwestern University, School of Professional Studies, Northwestern Summer Session Poster, Bronze
  • Texas Tech University Independent School District, Marketing, Poster for Best Online School, Bronze
  • University of North Carolina at Chapel Hill, Friday Center for Continuing Education, 25th Anniversary Red Clay Ramblers Poster, Bronze
  • University of Richmond, School of Professional and Continuing Studies, What’s Brewing, RVA?, Gold
  • Western Washington University, Extended Education, Summer @ Western – Hot Chocolate poster, Bronze
  • Western Washington University, Extended Education, The Literature of War and Homecoming Poster, Silver

Miscellaneous Print Pieces

  • Johnson & Wales University, College of Online Education, To Tip or Not to Tip Infographic, Bronze
  • The New School, Distributed and Global Education, The New School Continuing Education – Spring 2016 Evangelist Holiday Mailing, Gold
  • University of Delaware, Professional & Continuing Studies, Osher Lifelong Learning Institute at the University of Delaware in Wilmington 35th Anniversary Invitation, Bronze
  • University of North Carolina at Chapel Hill, Friday Center for Continuing Education, 25th Anniversary Celebration Invitation, Gold
  • University of Washington, Professional & Continuing Education, UW Professional & Continuing Education Certificate Mailer, Gold
  • Virginia Commonwealth University, Office of Continuing and Professional Education, OCPE Program Flyers, Silver
  • Western Washington University, Exteneded Education, Summer @ Western Squirrel Bookmark, Bronze

Print Advertising
Single Ad

  • BYU Independent Study, We Met Online, Silver
  • California State University, Northridge, Tseng College, 2016  CFO of the Year Awards Ad, Silver
  • Georgetown University School of Continuing Studies, Marketing, Executive Master’s in Emergency & Disaster Management – Full Page Print Ad, Bronze
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Delta Sky Ad, Silver
  • Texas Tech University Independent School District, Marketing, Foreign Service Journal Ad, Bronze
  • University of Massachusetts Lowell, Division of Online and Continuing Education, A National Leader Print Ad, Bronze
  • University of Nebraska, Online Worldwide, University of Nebraska Online Worldwide Brand Integration, Bronze
  • University of Toronto, CPD, Post MD Education, Faculty of Medicine, 2016 Indigenous Health Conference Print Ad, Gold

Print Ad Campaign

  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Alumni Magazine Ad Campaign, Silver
  • Michigan State University, Broad College of Business, 2015-16 College of Business Print Campaign, Bronze
  • Texas Tech University Worldwide eLearning, Marketing, Athletic Ad Campaign, Silver

Outdoor / Exhibit Signage
Outdoor Billboard / Signage

  • Georgetown University School of Continuing Studies, Marketing, Georgetown SCS Light Pole Banners, Silver
  • Kennesaw State University College of Continuing and Professional Education, I Did It billboards, Gold
  • Regis University, Regis Nursing Night Out, Silver
  • The New School, Distributed and Global Education, The New School Continuing Education – “Become You 2.0(16)” New Year Video Projection, Gold
  • Western Washington University, Extended Education, Summer @ Western – Event Kiosk Poster, Bronze

Transit

  • California State University Stanislaus, University Extended Education, OMBA ACE Train Poster, Silver
  • McGill University School of Continuing Studies, School of Continuing Studies, Learn. Connect. Elevate. Transit System Advertisements, Silver
  • Michigan State University, Broad College of Business, Chicago Transit Authority Campaign, Silver
  • Northwestern University, School of Professional Studies, Northwestern For You Transit Ads, Bronze
  • Penn State World Campus, Brand Marketing Strategy, “Station Domination”, Silver
  • University of Massachusetts Boston, College of Advancing and Professional Studies, Explore – Summer ’16, Silver

Trade Show Exhibit

  • College of Continuing Education, Sacramento State, Marketing-Communications, Outreach Exhibit, Silver
  • Kennesaw State University College of Continuing and Professional Education, I Did It Standees, Gold
  • University of North Carolina at Chapel Hill, Friday Center for Continuing Education, Conference Center Student Story Banners, Silver

Outdoor Campaign

  • California State University Stanislaus, University Extended Education, Delta College Transfer Ad, Gold
  • California State University Stanislaus, University Extended Education, Delta College Health Science, Silver
  • Regis University, Admissions Office, Regis University Unleash Your Vote, Bronze

Broadcast Advertising
Radio

  • Georgetown University School of Continuing Studies, Marketing, Summer Medical Programs for High School Students – Pandora Radio Ad, Silver
  • Kansas State University, Global Campus, Human Ecology radio ad, Silver
  • Kennesaw State University College of Continuing and Professional Education, I Did It: WSB Commercial campaign, Gold
  • The G. Raymond Chang School of Continuing Education, Ryerson University, MarComm, Spring 2016: Achievers, Silver
  • University of Denver, University College, Customize Your Degree Pandora Ad, Gold
  • University of Wisconsin-Madison, Continuing Studies, Summer Term Radio 2016, Gold
  • Virginia Commonwealth University, Office of Continuing and Professional Education, OCPE Radio Advertising, Gold

Television

  • BYU Independent Study, Marketing, Farmer Math, Gold
  • BYU Independent Study, Marketing, Thank You Teachers!, Silver
  • BYU Independent Study, Marketing, Medical Terminology, Gold
  • BYU Independent Study, Marketing, BYU IS Interior Design, Gold
  • Kansas State University, Global Campus, I Am Global Commercial, Silver
  • Kennesaw State University College of Continuing and Professional Education, Paralegal Commercials, Gold
  • Penn State World Campus, Brand Marketing Strategy, “Our Adult Learners”, Gold
  • University of Denver, University College, “Make an Impact” Broadcast Commercial, Silver
  • University of Massachusetts Lowell, Division of Online and Continuing Education, A Name You Can Trust Television Commercial, Silver
  • University of Wisconsin-Madison, Continuing Studies, Summer Term Television 2016, Silver
  • Virginia Commonwealth University, Office of Continuing and Professional Education, OCPE Cinema Advertising, Gold

Broadcast Advertising Campaign

  • Johnson & Wales University, College of Online Education, JWU Online: TV Commercial, Silver

Mixed Media Campaign

  • Boston University Metropolitan College, Marketing & Communications, MET 50th Gala Campaign, Bronze
  • College of Continuing Education, Sacramento State, Marketing-Communications, Professional Development Mixed Media Campaign, Bronze
  • McGill University School of Continuing Studies, Learn. Connect. Elevate., Gold
  • Georgia Institute of Technology, Professional Education, Professional Education – Marketing, GTPE Building Awareness At The Movies: Cinema Marketing, Gold
  • Kansas State University, Global Campus, Global Campus 50th Anniversary, Bronze
  • Kennesaw State University College of Continuing and Professional Education, I Did It, Silver
  • Purdue University, Purdue Engineering Professional Education, Engineering Management Campaign, Gold
  • Regis University, Regis Counseling MAC/MFT Micro Campaign, Gold
  • The New School, Distributed and Global Education, The New School Continuing Education – Fill Your Fall. Change Your Future., Silver
  • SUNY Empire State College, Marketing and Creative Services, SUNY Empire State College Statewide Open House, Gold
  • The G. Raymond Chang School of Continuing Education, Ryerson University, MarComm, Spring 2016 Campaign:  Open House, Gold
  • The University of British Columbia, Faculty of Science, UBC Master of Data Science, Gold
  • The University of Texas at Austin, TEXAS Extended Campus, Expand Your Mind Achieve Your Goals Campaign, Gold
  • UCI Division of Continuing Education, High School Summer Institute in Law, Silver
  • University of Denver, University College, Cybersecurity Joint Campaign, Silver
  • University of Illinois at Urbana Champaign, Center for Innovation in Teaching and Learning/Illinois Online Marketing Department, Illinois Online – Summer Campaign, Silver
  • University of Illinois at Urbana Champaign, Center for Innovation in Teaching and Learning/Illinois Online Marketing Department, Illinois Online Winter Campaign, Gold
  • University of Massachusetts Boston, College of Advancing and Professional Studies, Explore – Summer ’16, Silver
  • University of Nevada, Las Vegas, Division of Educational Outreach, Proud Past. Future Focused. 50 Years of UNLV Continuing Education, Silver
  • University of New Mexico, UNM Continuing Education, Summer 2016 Youth Campaign, Gold
  • University of Richmond, School of Professional and Continuing Studies, Beer Brewer Professional Certificate Campaign, Gold
  • University of Wisconsin-Madison, Continuing Studies, Summer Term Campaign 2016, Gold
  • Virginia Commonwealth University, Office of Continuing and Professional Education, VCU Athletics Sponsorship Campaign, Silver
  • Worcester Polytechnic Institute, Corporate and Professional Education, Robotica, Bronze

Most Improved

  • California State University, Northridge, Tseng College, Tseng College Website, Bronze
  • College of Continuing Education, Sacramento State, Marketing-Communications, College of Continuing Education Website, Gold
  • Colorado State University, CSU Online – Division of Continuing Education, Email Design Change, Gold
  • Georgetown University School of Continuing Studies, Marketing, Georgetown SCS Email Campaign, Silver
  • Georgia Institution of Technology, Professional Education, Georgia Tech Professional Education 2015 Impact Report vs 2014 Impact Report, Silver
  • University of Pittsburgh & JMH Consulting, Inc., General Awareness Landing Page for the University of Pittsburgh College of General Studies, Silver
  • University of New Haven & JMH Consulting, Inc., University of New Haven Criminal Justice Marketing Brand Improvement, Bronze
  • Johnson & Wales University, College of Online Education, Online.jwu.edu, Gold
  • Kansas State University, Global Campus, Inquiry Campaign, Silver
  • Kennesaw State University College of Continuing and Professional Education, Website Redesign, Silver
  • NYU School of Professional Studies, Strategic Marketing and Communications/Web Communications, Redesigned Noncredit Website, Bronze
  • Oregon State University, Ecampus, Oregon State Ecampus | Landing page design, Silver
  • Purdue University, Purdue Polytechnic Center for Professional Studies, Purdue Polytechnic – Ad Rebrand, Bronze
  • Texas Tech University Independent School District, Marketing, TTUISD Teacher Newsletter, Silver
  • Texas Tech University Independent School District, Marketing, TTUISD Facebook Presence, Gold
  • The University of British Columbia, Continuing Studies, English Language Institute Brochure, Bronze
  • UC Berkeley Extension, Communications and Marketing Services, Website for UC Berkeley Fall Program for Freshman, Gold
  • University of Illinois at Urbana Champaign, Center for Innovation in Teaching and Learning/Illinois Online Marketing Department, Building the Illinois Online Brand, Silver
  • University of Nebraska, Online Worldwide, University of Nebraska Online Worldwide Website Redesign, Silver
  • University of Richmond, School of Professional and Continuing Studies, Responsive Custom Landing Page 2016, Silver
  • University of Southern Indiana, Outreach and Engagement, 2014-2015 Annual Report, Bronze
  • Western Washington University, Extended Education, 2016 Facilities Solutions Expo Flyer, Bronze

Strategic Recruitment Marketing Plan

  • Berklee College of Music, Berklee Online, Marketing the Online Bachelor of Professional Studies Degree in Guitar, Gold
  • College of Continuing Education, Sacramento State, Marketing-Communications, Summer Academies Marketing Plan, Gold
  • Georgia Tech Professional Education, Marketing and Communications, Distinguishing the Professional Learner: Constructing a Brand and Awareness Program to Reach the New Traditional Student, Gold
  • Kansas State University, Global Campus, Master of Arts in Teaching (MAT), Gold
  • Kennesaw State University College of Continuing and Professional Education, January 2016 Open House, Gold
  • North Carolina State University, Distance Education and Learning Technology Applications (DELTA), Winning, One Program at a Time: A Systematic Approach, Silver
  • Oregon State University, Ecampus, Military recruitment marketing plan | Oregon State Ecampus, Gold
  • Regis University, Regis University Interested>Engaged>Committed Strategy, Silver
  • University of Wisconsin-Madison, Continuing Studies, Lifelong Learning Giveaway 2015/2016, Gold

Interactive Media
Website

  • Boston University Metropolitan College, Marketing & Communications, BU Distance Education Website, Bronze
  • College of Continuing and Professional Education, Kennesaw State University, , CCPE Website, Bronze
  • College of Continuing Education, Sacramento State, Marketing-Communications, College of Continuing Education Website, Silver
  • Regis University, Admissions Office, Regis.edu Prospective Student Audience Gateways, Bronze
  • UC Berkeley Extension, Communications and Marketing Services, Website for UCSF/UC Hastings Masters of Science in Health Policy and Law, Silver
  • University of Washington, Professional & Continuing Education, University of Washington Professional & Continuing Education website, Silver
  • University of Wisconsin-Madison, Department of Engineering Professional Development, UW-Madison Engineering Professional Development, Silver
  • University of Wisconsin-Extension, Division of Continuing Education, Outreach and E-Learning, University Learning Store, Bronze
  • University of Wisconsin-Milwaukee, Academic Affairs, UWM Online Summer Course Site, Silver
  • Western Washington University, Extended Education, Outreach for Boeing Employees – Education Benefits Program, Silver

E-communication

  • California State University, Northridge, Tseng College, Master in Public Administration: Nonprofit Sector Management Program E-brochure, Bronze
  • Colorado State University, CSU Online – Division of Continuing Education, Interactive Program Brochures, Bronze
  • Columbia University School of Social Work, Marketing and Communications, Columbia University School of Social Work Virtual Event Invitation Emails, Silver
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Email Marketing Program, Bronze
  • Kansas State University, Global Campus, K-State Summer Event Emails, Bronze
  • Kennesaw State University College of Continuing and Professional Education, Email Marketing, Silver
  • Regis University, Office of Admissions, Regis University Monthly Enrollment Management e-Newsletters, Gold
  • Texas Tech University Worldwide eLearning, Marketing, From Anywhere – The e-newsletter of Worldwide eLearning, Silver
  • University of Miami, Division of Continuing & International Education, University of Miami: Continuing, Online, and Professional Education 2015-16 Digital Catalog, Gold
  • University of Nebraska, Online Worldwide, University of Nebraska Online Worldwide Digital Annual Report, Silver
  • Virginia Commonwealth University, Office of Continuing and Professional Education, OCPE Email Marketing, Silver

Streaming/On-demand Content

  • Colorado State University, CSU Online, Division of Continuing Education, Conducting Master’s Overview – Video, Silver
  • McGill University School of Continuing Studies, School of Continuing Studies, Your Journey Starts Here, Gold
  • Georgetown University School of Continuing Studies, Marketing, Master’s in Real Estate – Faculty & Student Testimonial Video, Bronze
  • Johns Hopkins University, Whiting School of Engineering, Part-Time, Marketing, Communications, and Recruitment, Course Spotlight: Executive Technical Leadership, Bronze
  • Johnson & Wales University, College of Online Education, JWU Online Day-in-the-Life Videos, Silver
  • Johnson & Wales University, College of Online Education, Online Orientation, Silver
  • Northwestern University, School of Professional Studies, Northwestern College Prep Video, Gold
  • Northwestern University, School of Professional Studies, Northwestern Tiny Table Talk — Information Design and Strategy, Silver
  • Oregon State University, Ecampus, Ruth Hamblin, Oregon State University Ecampus, Gold
  • Texas Tech University Worldwide eLearning, Marketing, YouTube Skip Ad Campaign, Silver
  • The University of Texas at Austin, Texas Extended Campus, “So You Want to Be a Longhorn?” Texas Extended Campus Video Promo 2016, Silver
  • UC Berkeley Extension, Communications and Marketing Services, Live streaming Q&A for UCSF/UC Hastings Masters of Science Health Policy and Law Degree, Silver
  • University of California Irvine, Division of Continuing Education, Osher Lifelong Learning Institute (OLLI) at UCI DCE Promo, Silver
  • University of Massachusetts Lowell, Division of Online and Continuing Education, Commencement Video, Silver
  • University of Miami, Division of Continuing & International Education, University of Miami: IEP 65th Anniversary, Bronze
  • University of Wisconsin-Extension, Division of Continuing Education, Outreach and E-Learning, Nate Tillis Student Story, Gold
  • University of Wisconsin-Extension, Continuing Education, Outreach & E-Learning, Marketing, Journey to the UW System, Gold
  • Worcester Polytechnic Institute, Corporate and Professional Education, Engineering Education: The Systems Approach [Webinar Series], Bronze

Online Display Ads

  • Berklee College of Music, Berklee Online, Remarketing Display Ads, Silver
  • Georgetown University School of Continuing Studies, Marketing, Georgetown SCS Undertone High Impact Rich Media Billboard Ad, Bronze
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Display Ads, Gold
  • NYU School of Professional Studies, Strategic Marketing and Communicatiosn, Noncredit General Interactive Advertising, Bronze
  • Regis University, The Regis Nurse– Infinite Compassion, Gold
  • Virginia Commonwealth University, Office of Continuing and Professional Education, OCPE Facebook Advertising, Silver

Interactive Media Campaign

  • Boston University Metropolitan College, Marketing & Communications, MET a Professor Video Campaign, Bronze
  • Georgetown University School of Continuing Studies, Marketing, “Experience the Georgetown Difference” Campaign, Silver
  • Michigan State University, Broad College Executive MBA, End of Recruiting Cycle Digital Campaign, Silver
  • NYU School of Professional Studies, Strategic Marketing and Communications, American Language Institute Tokyo Center, Bronze
  • Oregon State University, Ecampus, “America’s Natural Resources University” campaign, Bronze
  • Regis University, Rocky Mountain Beard Scratcher, Gold
  • SUNY Empire State College, Marketing and Creative Services, 24 Hour Alumni Challenge and Donor Thank You, Gold
  • University of Nebraska High School, Start Strong, Strong Finish, Gold

Miscellaneous Interactive Media

  • Boston University Metropolitan College, Marketing & Communications, MET 50th Anniversary Microsite, Gold
  • College of Continuing and Professional Education, Kennesaw State University, TESOL Student Blog Series, Silver
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education: Strategic Landing Page Design, Silver
  • Georgia Institute of Technology, Professional Education, Georgia Tech Professional Education Holiday Card, Silver
  • Purdue University & JMH Consulting, Inc., Purdue University Interdisciplinary Master’s in Engineering Landing Page, Silver
  • Northwestern University, School of Professional Studies, Northwestern School of Professional Studies Holiday Greetings, Silver
  • Penn State World Campus, Brand Marketing Strategy, “Holiday Card 2015”, Gold
  • Regis University, Admissions Office, Regis University Adult Learner Welcome Kit, Silver
  • Texas Tech University Worldwide eLearning, Marketing, Honduras Facebook Post, Gold
  • The G. Raymond Chang School of Continuing Education, Ryerson University, MarComm, #ChangChats Tweet Chats, Gold
  • University of Denver, University College, Degree Builder, Gold
  • University of Massachusetts Lowell, Division of Online & Continuing Education, UMass Lowell Responsive Landing Page Microsite, Bronze
  • University of Pennsylvania, College of Liberal and Professional Studies, Master of Environmental Studies 20th Anniversary, Silver
  • Western Washington University, Extended Education, Degree Program Landing page(s) for Weekend MBA, Silver
  • Western Washington University, Extended Education, Degree Program Landing page(s) for CISS, Silver
2016 Marketing Award Recipients