UPCEA Updates

Your one-stop shop for the latest Association happenings, plus thoughts from the desk of CEO Bob Hansen.

Majority of Grads Wish They’d Been Taught AI in College (Inside Higher Ed)

By UPCEA | July 23, 2024

A majority of college graduates believe generative artificial intelligence tools should be incorporated into college classrooms, with more than half saying they felt unprepared for the workforce, according to a new survey from Cengage Group, an education-technology company. The survey, released today, found that 70 percent of graduates believe basic generative AI training should be integrated…

Your marketing team knows AI is the new jackpot. What hinders its growth? (University Business)

By UPCEA | July 17, 2024

Many higher education marketing and enrollment management teams are on board with integrating AI into their everyday job functions, but timid leadership and a lack of resources are inhibiting widespread adoption and experimentation, a new report from UPCEA and EducationDynamics declares. The organizations surveyed over 120 professionals, finding respondents were optimistic about integrating emerging technologies, with 80% citing…

How will the rise of AI in the workplace impact liberal arts education? (Higher Ed Dive)

By UPCEA | July 8, 2024

Demand for liberal arts education has declined in recent years as students increasingly eye college programs that directly prepare them for jobs. But according to many tech and college experts, as businesses launch advanced AI tools or integrate such technology into their operations, liberal arts majors will become more coveted.  That’s because employers will need…

An Online Pivot That Continues to Pay Off (Inside Higher Ed)

By UPCEA | July 8, 2024

Unity Environmental University has celebrated explosive enrollment growth since it transitioned to a predominantly online institution beginning in 2016. And at a time when many small colleges are struggling with stagnant enrollment and financial challenges, Unity’s strategic pivot to digital learning continues to pay off. […] Online higher education experts applaud the choices Unity administrators have…

UPCEA’s Finance Department Grows, Welcomes Tanya Smith

By UPCEA | July 3, 2024

UPCEA proudly welcomes Tanya Smith as the association’s new Controller. Tanya is a Certified Public Accountant with an extensive background in higher education. Prior to joining UPCEA’s Finance and Accounting team, she dedicated 25 years to the University of Alabama in Huntsville (UAH), where she most recently served as the Director of Accounting and Financial…

Universities Investing in Microcredential Leadership (Inside Higher Ed)

By UPCEA | July 3, 2024

Amy Heitzman noticed a new trend when UPCEA, an online and professional education association, put out calls last year to institutions looking to bulk up microcredential programs. “Five of the 40 [applicants] said, ‘We’re going to hire someone to head this up,’” said Heitzman, UPCEA’s deputy CEO and chief learning officer. “And it was like,…

How to Market Your Higher Education Programs to Prospective Students

By UPCEA | April 19, 2024

As the college admissions landscape continues undergoing seismic shifts, higher education administrators and marketing teams must be able to come up with innovative, future-forward marketing strategies designed to increase interest, boost admission rates, and target student populations that may not otherwise have considered attending college. By developing a marketing strategy for student recruitment, you can promote your higher…

UPCEA Recognizes the 2024 Summit for Online Leadership and Administration + Roundtable and Distance Teaching & Learning Conference Award Recipients

By UPCEA | April 18, 2024

7 Individuals Receive Honors WASHINGTON (April 18, 2024) – UPCEA, the online and professional education association, is pleased to recognize the recipients of this year’s online and distance education awards.  Award recipients will be honored at the 2024 Summit for Online Leadership and Administration + Roundtable (SOLA+R) and Distance Teaching & Learning Conference (DT&L), July…

Other Blogs and News:

The Modern Online and Professional Continuing Education Leader: Roles, Pressures, and What High-Performing Units Do Differently

Online and professional continuing education plays a pivotal part in expanding educational access and shaping contemporary workforce development. These programs serve a critical function in our communities, yet they face considerable challenges. Today’s leaders must navigate complexity tied to virtual learning and employer partnerships, along with changes in what communities expect from online and professional…

What is a “Professional” Degree? Lawsuits and Legislators Push Back against Trump Admin | Policy Matters (June 2026)

Major Updates What is a “Professional” Degree? Lawsuits and Legislators Push Back against Trump Admin Determinations The definition of a “professional” degree has quietly become one of the most consequential terms in federal financial aid, and it lands squarely on the graduate and professional programs many continuing education units operate. Under the One Big Beautiful…

What to Look for in a Higher Education Professional Association

Online and professional continuing is crucial for those in higher education leadership positions. Whether you are working to develop new programming at a college or university or serving as an academic dean, professional associations offer access to the leading seminars, conferences, higher education workshops, and networking events. Thus, choosing the right higher education association is…

Member Benefits You’ll Use Immediately (Not “Nice to Have”)

Joining a professional association should deliver tangible benefits right away — not just perks that look good on paper. For leaders in online and professional continuing education, the difference lies in benefits that solve real-world challenges, such as training teams quickly, validating budget decisions, troubleshooting with peers, and aligning strategy with emerging trends.  The most…

UPCEA Announces 2026-2027 Leadership Team for Council for Credential Innovation

UPCEA, the online and professional education association, announces the 2026-2027 leadership team for the Council for Credential Innovation (CCI). The association extends its gratitude to the 21 member volunteers serving in leadership roles for this body. The Council for Credential Innovation (CCI) and its members focus on leveraging the strategic potential of non-degree credentials, workforce-focused…

From Experimentation to Institutional AI: Early Lessons from UPCEA’s AI Study Groups

Across higher education, the conversation about artificial intelligence has moved rapidly from curiosity to consequence. Institutions are no longer asking only whether AI will affect their work; they are asking how to lead through that change responsibly, strategically, and in ways that advance mission.  That shift is at the center of UPCEA’s AI Study Groups,…