101st Annual Conference - 2016
April 7-9, 2016
San Diego, CA
As UPCEA begins its second century, the next phase of learning is already taking hold. Our new imperative will require a new look at learners and learning. It will require a new look at the corporate, community, and NGO partners we bring to the process — partners who know first hand where and how the output of universities will be put to work.
At UPCEA 101, our members learned how to build the opportunities our learners need to be truly competitive in the new global knowledge economy.
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24th Annual Marketing and Enrollment Management Seminar - 2015
November 4-6, 2015
Denver, CO
The annual UPCEA Marketing and Enrollment Management Seminar is the premier event for leaders and practitioners responsible for professional, continuing, and online education marketing and enrollment management at colleges and universities around the world. For over 20 years, the UPCEA seminar has drawn professionals from institutions of all sizes to showcase thought leadership in our field and to explore trends in adult student recruitment and retention. Designed for both senior leaders and practitioners, the seminar offers high level, strategically-focused presentations as well as sessions which spotlight the tactical components of marketing and enrollment management in today’s higher education landscape.
Recordings of the various presentations are available for purchase.
Event Detail -- Photos From the Event.
2015 Regional Conferences
Central Region
October 19-21, 2015
Madison, WI
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West Region
September 30 - October 2, 2015
Long Beach, CA
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Mid Atlantic Region
October 7-9, 2015
Philadelphia, PA
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South Region
October 14-16, 2015
Savannah, GA
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New England Region
October 28-30, 2015
Portsmouth, NH
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Online Leadership Roundtable - 2015
June 17 - 18, 2015
Boston, MA
The Online Leadership Roundtable is the body for senior leaders responsible for leveraging the strategic potential of online learning to transform our institutions and our society. The Roundtable meets annually to discuss issues related to leadership, strategy, management, and public policy.
Following the 2014 inaugural meeting of the Roundtable in Washington, D.C., the 2015 Roundtable was held in Boston, Massachusetts on June 17-18, 2015. The 2015 Online Leadership Roundtable was co-sponsored by five Boston institutions: Berklee College of Music, Boston College, Boston University, Harvard University, and Northeastern University.
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100th Annual Conference - 2015
March 30 - April 1, 2015
Washington, DC
The 100th Conference theme celebrated dimensions of UPCEA in its name: Access, Innovation, Engagement: A Century of Reinventing Higher Education. Embedded in this title are the dimensions of looking back and looking forward at the foundational elements of the 2015 Conference. While the conference built upon the same standard of excellence of all preceding conferences, it also celebrated all that had been accomplished by the profession and its association over the past 100 years.
Recordings of the various presentations are available for purchase.
Event Detail -- Photos From the Event.
2015 Summit for Online Leadership and Strategy
January 20 - 22, 2015
San Antonio, TX
A joint presentation with the American Council on Education (ACE), the Summit featured cutting-edge general sessions featured speakers like Under Secretary of Education Ted Mitchell, who shared President Obama's plan for higher education affordability with Summit attendees prior to the State of the Union address. The event will addressed such timely topics as core challenges for 21st century higher education such as strategic growth of online programs, virtual leadership, online marketing, and special topics such as competency-based learning, predictive analytics, and other innovations. The Summit convened key campus leaders - presidents, provosts, deans, and practitioners directly engaged in the management and delivery of online programs - to help define and develop their institutional strategy for online learning.
Event Detail -- Photos From the Event.
2014 Marketing and Enrollment Management Seminar
November 5-7, 2014
Atlanta, GA
The annual UPCEA Marketing and Enrollment Management Seminar is the premier event for leaders and practitioners responsible for professional, continuing, and online education marketing and enrollment management at colleges and universities around the world. For over 20 years, the UPCEA seminar has drawn professionals from institutions of all sizes to showcase thought leadership in our field and to explore trends in adult student recruitment and retention. Designed for both senior leaders and practitioners, the seminar offers high level, strategically-focused presentations as well as sessions which spotlight the tactical components of marketing and enrollment management in today’s higher education landscape.
Event Detail -- Photos From the Event.
2014 Regional Conferences
Central Region
October 22-24, 2014
Denver, CO
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West Region
October 1-3, 2014
Las Vegas, NV
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Mid Atlantic Region
October 8-10, 2014
Newark, DE
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South Region
October 15-17, 2014
Baton Rouge, LA
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New England Region
October 29-31, 2014
Manchester, VT
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2014 Online Leadership Roundtable
June 18 - 19, 2014
Washington, DC
The Online Leadership Roundtable, designed for senior leaders responsible for advancing online learning at their institution, addressed a critical and timely need within higher education – leveraging the strategic potential of online learning to transform our institutions and our society.Together, members of the Roundtable: examined the rapidly changing environment, developed strategic responses, explored collaborative opportunities, and helped shape a UPCEA advocacy platform on policy for the future of online learning
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99th Annual Conference - 2014
March 26 - 28, 2014
Miami, FL
Building upon the successes of the previous two years, the 2014 Annual Conference Advisory Committee decided to continue the themes from the Portland Conference, “Resilience” and from the Boston Conference, “Disruption 2.0: Game-Changers in Professional, Continuing, and Online Education” with the 2014 theme of “Own The Moment”.
Streaming videos of the various presentations are available for purchase.
Event Detail -- View Photos From the Event.
International Briefing
February 19 - 20, 2014
Washington, DC
The Washington Briefing acts as a way to both inform the UPCEA membership about important arenas of international education as well as to serve as a primer for a smaller group of members who travel to select locations based on member demand and participant interest. The 2014 UPCEA Washington Briefing focused on programming opportunities between U.S. institutions and entities in Russia and Ukraine.
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The Summit for Online Leadership and Strategy
January 29-31, 2014
San Diego, CA
In a unique partnership between UPCEA and ACE, the Summit convened key thought leaders and practitioners to address four key topics that are re-shaping the 21st century university:
- Aligning Online Education with Institutional Mission and Strategy
- How Big Data is Driving Efficiency and Effectiveness
- Innovation, Access, and Affordability: A Strategic Imperative
- Understanding the Policy Environment for Online Education
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22nd Marketing Seminar
November 6-8, 2013
Austin, TX
Exploring and Expanding Your Role in the New Frontier of Marketing - marketers are trailblazers, often asked to navigate uncharted territories, break new ground, and expand the reach of continuing education. The annual UPCEA Marketing Seminar is the premier event for professionals responsible for professional, continuing, and online education marketing and management at colleges and universities around the world. For 20 years, the UPCEA Marketing Seminar has drawn marketing professionals from large and small colleges and universities to showcase leading thinkers in the field and explore trends affecting students’ behavior and interests.
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2013 Regional Conferences
Central Region
September 25-27, 2013
Minneapolis/St. Paul, MN
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West Region
October 2-4, 2013
Tucson, AZ
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Mid Atlantic Region
October 9-11, 2013
Bethesda, MD
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South Region
October 16-18, 2013
Birmingham, AL
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New England Region
October 23-25, 2013
Ogunquit, ME
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98th Annual Conference - 2013
April 3-5, 2013
Boston, MA
UPCEA's 2012 annual conference in Portland was shaped by the discourse of “disruption theory.” In 2013, we continued the conversation with a special focus on how our institutions are responding to disruption with innovative “game changers” that are truly re-shaping higher education.
Streaming videos of the various presentations are available for purchase.
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21st Annual UPCEA Marketing Seminar
November 7-9, 2012
New Orleans, LA
The UPCEA Marketing Seminar is the premier marketing event for marketing practitioners in professional, continuing, and online higher education. Infused with the enthusiasm of more than 20 years of top-notch professional development expertise, the UPCEA Marketing Seminar has gained the reputation of being a lively, inclusive event -- delivering practical, hands-on information while connecting attendees to a valuable community of experienced marketing professionals.
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A Seminar on the Management of Online Programs
November 6-8, 2012
New Orleans, LA
Is your provost or president looking to you for leadership in managing the shift to online programs designed for the adult market? This Seminar focused on the key strategic issues in this rapidly evolving sector of higher education: new and emerging markets, online degree and certificate programs that expand access and meet workforce needs, the use of data analytics, assessing student online learning outcomes, and building for scale.
Streaming videos of the various presentations are available for purchase.
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Deans Forum
November 5-6, 2012
New Orleans, LA
Designed for Institutional Representatives, the Deans Forum brought together thought leaders in the professional, continuing, and online higher education community for intensive, focused conversation on timely issues relating to our field. By fostering dialogue among senior leaders in the association, the Deans Forum provided unique networking opportunities and unparalleled professional development on topics of critical importance.
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97th Annual Conference - 2012
March 28-30, 2012
Portland, OR
If you work in the field of professional, continuing, or online education, UPCEA’s Annual Conference is THE event to attend. UPCEA developed six programs to address the professional development needs of educators, administrators, and other specialized staff involved in the delivery, management, marketing, and development of higher education opportunities for nontraditional students. Here, UPCEA provided essential content for managing change in this shifting landscape.
The UPCEA Annual Conference offered five tracks aligned with areas of practice—Online Learning; Program Management; Leadership and Strategy; Marketing and Enrollment Management; Outreach, Engagement and Economic Development—and includes a special issues track on Sustainability.
Streaming videos of the various presentations are available for purchase.
20th Annual Marketing Seminar
November 16-18, 2011
Las Vegas, NV
The annual UPCEA Marketing Seminar is the premier event for professionals responsible for professional, continuing, and online education marketing and management at colleges and universities around the world. For 20 years, the UPCEA Marketing Seminar has drawn marketing professionals from large and small colleges and universities to showcase leading thinkers in the field and explore trends affecting students’ behavior and interests. Sessions focus on cutting-edge practices in e-marketing, print, direct mail, CRM, technology management, social media, and more.
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Future of Online Learning Summit
September 15-16, 2011
Chicago, IL
Deans and directors of continuing education and thought leaders from a variety of organizations will shared their ideas on charting a strategic direction for the role of online learning within institutions and across organizations serving the industry.
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96th Annual Conference - 2011
April 6-9, 2011
Toronto, Canada
The University Professional & Continuing Education Association’s Annual Conference is the largest single gathering of leadership in professional, continuing, and online education in North America.The Conference offers relevant and engaging Pre-conference workshops, a lively exhibit hall, thought-provoking keynote speakers, and in-depth panel discussions and concurrent sessions.The Conference theme, Doing What Matters, refers to the role our educational programs, services, models, and practices play in meeting current and evolving needs. Positive impact is the measure of our success.
Doing What Matters celebrates our values, our creativity, and our leadership in creating educational opportunities. Doing What Matters challenges us to develop new knowledge and strategies that meet the needs of changing demographic, workforce, and global contexts.
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