What Higher Education Leaders Can Learn from NGA’s Intersectional Policy Lab
In late August, I had the opportunity to join the National Governors Association’s Intersectional Policy Lab on Non-Degree Credentials and Skills-Based Practices in Minneapolis. This first in-person gathering of NGA’s Data and Non-Degree Credential Learning Community and Skills in the States Community of Practice brought together state leaders, researchers, foundations, and employers for two days…
Read More AI Payoff vs. the Web: What It Means for Higher Ed
When the New York Times ran a piece in August pointing out that companies are throwing billions into AI with little to show for it, I had déjà vu. It took me right back to the late 1990s, when everyone thought the web would change everything overnight. It did change everything—but not before years of…
Read More Expanding Institutional Capacity for Credential Innovation through Business and Community Partnerships
Higher education is rapidly changing. The 2025-26 academic year will be the first in which the number of fully online undergraduates surpass those who are fully residential.1 In particular, interest and innovation in workforce-related programming and credentials continue to surge, with this market emerging as one of the fastest growing in higher education. Two-thirds of…
Read More How to Build Strong Employer Partnerships to Support Student Success
Now, possibly more than ever, it is critically important for colleges and universities to engage with employers for the benefit of our students. Higher education is facing an unprecedented time. The demographic cliff is upon us, the current political environment has led to policy whiplash and has upended funding sources for research. Our campuses have…
Read More Artificial Intelligence is Non-Negotiable for Higher Education Marketing and Enrollment Management
Why Institutional Leaders Can No Longer Afford to Wait on AI adoption The clock is ticking for higher education institutions that haven’t fully embraced AI. What was once an experimental advantage in marketing and enrollment has quickly become an urgent necessity. AI has firmly established itself as an operational imperative across diverse industries, with the…
Read More Accelerating Institutional Capacity for Employer Engagement in Credential Innovation
As the future of work rapidly evolves, higher education institutions must accelerate their capacity to engage with employers—building bridges between learning and labor market relevance. At UPCEA, with support from Walmart, the world’s largest employer, we’ve undertaken two major initiatives to strengthen these bridges. The first project provided foundational benchmarking data, a practical playbook, and…
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Since 1953, UPCEA has recognized its members' outstanding contributions to the Association and the field, as well as their achievements in innovative programming, marketing and promotion, community development and services, research and publications, and many other areas.